The One Show, Vol 27: Advertising's Best Print, Design, Radio, and TV (One Show)

Book Description

Great advertising and design can make the world stop and think. It can make people listen. And, sometimes it can even change a person's life. One Show Annual celebrates all of the qualities that go into making a successful ad campaign or design. Considered by many to be the benchmark in advertising annuals, this year's edition features the very best work from around the world from the 2005 One Show and One Show Design contests. In these pages are more than 1,600 four-color images from the finalists and winning entries, insider perspectives from the Gold Pencil winners, a spotlight on the Client of the Year, the college competition winners, and a look into the judging process with a Judge's Choice section. Lavishly produced with full-color throughout, this book is the must-have annual for creatives, clients, students, and anyone interested in advertising and design. Categories covered include print, design, integrated branding, television, and radio.

Customer Reviews:

Dear One Show, Leave out Fairbrother, leave out your fan base........2006-04-19

They call this thing "the premiere international advertising award show." They say it "sets the industry standard for creative excellence with categories including print, television radio, outdoor, innovative media and marketing, and integrated branding." Well I say to them, "If that's so, where the hell is Ian Fairbrother's work!?!?!"

You may remember Fairbrother from last year's annual, page number: 514. Though not as widely known as 'cog' (they have a pr team he doesn't), his work inspired and expanded the mind of agency executives and creatives everywhere. Fairbrother's work made us laugh, it made us cry, it reminded us what it's like to be human. Does any work in the One Show, Vol 27 do that for us in this annual? Sadly, no.

I bought this annual because I wanted to see more from the brilliant copywriter that stole my heart and my mind in issue 26. I bought it because I wanted to believe in advertising again. But I was ultimately and tragically disappointed.

So if you're looking for Fairbrother, purchase not this book. Instead, look to the sun. Yes, up, up, up to the very brightest spot on that great burning star of ours. Stare at it nakedly. Only then will you see him, The Copywriter, the only one with the power to save this industry from its inevitable doom.

God help us in Volume 28... Fairbrother help us...

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Singular moments: Photographs from the Amon Carter Museum
Amon Carter Museum of Western Art
Manufacturer: The Museum
ProductGroup: Book
Binding: Paperback

General | Photography | Arts & Photography | Subjects | Books
ASIN: 0883600943

Book Description

A collection of Quietboy cartoons from 2004.

Customer Reviews:

Quitboy Fan.......2005-09-16

I thought the Book was excellent. It was easy to read,funny and thought provoking. I recommend it highly.

Amazing.......2005-07-04

I <3 it go buy it,well worth it dont listen to the other reviwer!

IT SUCKED.......2005-06-30

This was the worst thing i have ever seen, i highly suggest that you DO NOT buy it, it is a waste of money, and time, DO NOT BUY IT.

Book Description

This book provides an accessible, balanced account of the insider-outsider theory of labor market activity. It focuses on how "insiders" (incumbent employees whose jobs are protected by various labor turnover costs) get market power, what they do with that power, and how their activities affect the "outsiders" (who are either unemployed or work in the informal sector). The book examines the effects of insiders' activities on wages, employment, and unemployment; discusses the associated policy implications; and relates the insider-outsider theory to other theories of labor market activity.

The central part of the book consists of a series of previously published articles that have been edited to convey a single coherent account of the insider-outsider theory. Chapters are preceded by overviews summarizing the main ideas and relating them to the book's underlying theme.

Assar Lindbeck is Professor of International Economics and Director of the Institute of International Economics at the University of Stockholm. Dennis J. Snower is Professor of Economics, Birkbeck College, University of London.

Demand- and supply-side policies and unemployment: Policy implications of the insider-outsider approach (Discussion paper / Centre for Economic Policy Research)

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Demand- and supply-side policies and unemployment: Policy implications of the insider-outsider approach (Discussion paper / Centre for Economic Policy Research)
Assar Lindbeck
Manufacturer: Centre for Economic Policy Research
ProductGroup: Book
Binding: Unknown Binding

Economic Policy & Development | Economics | Business & Investing | Subjects | Books

General | Popular Economics | Business & Investing | Subjects | Books
ASIN: B0007BV9ZW

Efficiency wages versus insiders and outsiders (Discussion paper / Centre for Economic Policy Research)

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Efficiency wages versus insiders and outsiders (Discussion paper / Centre for Economic Policy Research)
Assar Lindbeck
Manufacturer: Centre for Economic Policy Research
ProductGroup: Book
Binding: Unknown Binding

Unemployment | Economics | Business & Investing | Subjects | Books
ASIN: B0007BO1AC

Book Description

With the publication of The Journal Book in 1987, Toby Fulwiler revealed how journal writing can unleash the inquisitive and imaginative minds of English students. Now, as the writing-across-the-curriculum movement gains momentum, Susan Gardner and Toby Fulwiler extend the same high-quality guidance to teachers in technical and professional programs.

The Journal Book for Teachers in Technical and Professional Programs is the first collection of essays to focus on uses of journal writing outside the field of liberal arts, representing disciplines such as accounting, computer science, engineering, nursing, and teacher education. Readers will discover new strategies for building confident learners, including:

writing that is kept confidential, or shared only with teachers, or only with teammates, or with all class members
writing that generates a written response, or an oral response, or no formal response at all.

Readers will see how these teachers assign such writing, why they assign it, the problems they face, the adjustments they make, the successes they have. And they will see numerous examples of students writing and surprising themselves and their teachers.

Book Description

Presenting a complete survey of labor economics from the search point of view, this is the first book to coordinate a vast and scattered literature, making an increasingly important and sophisticated area in modern applied economics readily accessible. Completely comprehensive, Empirical Labor Economics covers not only sequential and random search, but all stochastic models of the labor market, and treats underlying economic theory and econometric methods as needed. It examines structural search models, studies directed at particular policy questions--such as the effect of unemployment benefits on unemployment durations--and simple descriptive studies, considering data from all over the world. With valuable summaries and trenchant assessments of the strengths and weaknesses of the search approach, Empirical Labor Economics is essential for those embarking on labor market research.

Customer Reviews:

Excellent review.......2000-05-06

This book reviews several areas within labour economics where search theory has been applied to explain unemployment, labour supply and labour demand. The coverage is quite good, although by 2000 is may be a bit out-dated. When I began learning about search theory and its application to labour economics, this was the main book to get an insight and learnt about the empirical results reached until then.

Book Description

The 5 Attitudes of Parenting is an indispensable guide for new parents, seasoned parents and even prospective parents!

Author Rick Williams having raised 6 successful children, provides a light-hearted yet powerful inner voyage of what makes an effective parent. You will not find suggestions for proper toilet-training nor how to get your teen to clean-up their room. What you will find are ideas and thought provoking exercises designed to help you cope with the daunting task of parenting.

The 5 Attitudes of Parenting include...

Attitude 1: Put on your own oxygen mask first.
Attitude 2: Your job is to make yourself progressively un-needed!
Attitude 3: Remember you were a kid once and did dumb things.
Attitude 4: When all else fails...communicate.
Attitude 5: Lead the Way

Rick considers himself a mediocre parent, but shares with you the many valuable lessons, his children provided...often the hard way!

You may never look at parenting the same again! Whether you are a single parent or have a partner, The 5 attitudes of Parenting, takes parenting to an extreme sport!

Customer Reviews:

Humorous Common Sense Child-Rearing!.......2006-01-01

Mr. Williams puts it all into common sense perspective. Too many parents try too hard at being perfect, while almost throwing the baby out with the bath water. The author gives us a breather and makes us realize that just plain old common sense can work in the trials and errors of parenthood. The most important message Mr. Williams gives is that the whole goal of parenthood is to foster independence at each stage of the game -- isn't that the whole point of raising kids? To let them fly from the nest as soon as they're legal and with wings that carry the armor for complete independence and hopefully success and happiness!!

World Changing, BLEW MY MIND/W4D reading it.......2005-07-27

Wow, all that I can say is wow! From the catchy front page art (clearly professionally done) to the sensual back cover it makes me wish I could be Rick's 7th child!

The concepts were beyond my simple mind but I got valuable lessons from it:

Attitude 1: Put on your own oxygen mask first. I stopped buying diapers because I needed "me time" at the local Sports Bar. Why pay a premium for Huggies when the coasters at "Bleachers Pub" do almost as well.

Attitude 2: Your job is to make yourself progressively un-needed!
Uneeded! I love this one. I stopped paying child support and spent the college savings on hookers and blow. Little Joel doesn't need my help to teach him how to mop floors at the local Popeye's.

Attitude 3: Remember you were a kid once and did dumb things. Yeah this makes sense eveyone makes mistakes, except for the author. By the sounds of it he probably never did anything less than perfect and his scat smells like the most fragrant of perfumes (Sea Hag XXX being that perfume).

Attitude 4: When all else fails...communicate. Communicating with a belt or a five iron I say get them young and hit them hard it will be better than communicating through the glass at a prison. (Unless it is one of those chick prisons *wink* *wink*)

Attitude 5: Lead the Way. I couldn't lead my way out of a wet paper sack before I read this chapter now I'm showing my kids how to milk unemployment and get a free Hand Job from the local Hooters waitress.

I refuse to think that Rick, "Pope Rick the 1st" as I like to call him, is mediocre. I think in the very near future they will hoist great edifices in his name and all should pay homage to the divinity that is Rick Williams.

Book Description

It was at the Battle of Cape St Vincent on 14 February 1797, when the Royal Navy won a great victory over the Spanish, that Nelson first came to public fame. Five months later in the attack on Santa Cruz on 22-25 July he suffered a bloody defeat at the hands of the Spanish and lost an arm. These two events, one a success the other a humiliating failure, played a key role in shaping Nelson's character and style as a leader. Taken together they mark a significant turning point in his life.

In this new and provocative work, Colin White draws together recent research and new discoveries into a comprehensive and enthralling narrative account that places the two battles in their strategic and political contexts. He has uncovered previously overlooked contemporary accounts of both battles and has concluded that the traditional British accounts of both battles need careful reassessment. Specially drawn plans for both battles incorporate this new information.

The narrative is interspersed with more reflective sections in which new evidence is analysed and compared against the traditional accounts, and where the particular significance of the events for Nelson are highlighted.

Customer Reviews:

Very detailed.......2006-09-11

One marvels at the detail of the exposition. I especially enjoyed the tidbits of economic detail. For example, an ordinary seaman's pay on one of HM's warships at the time was 5 pounds in 6 months. For another example, when a musketball shattered Nelson's arm in the Canaries, his medical expenses weren't fully covered by the terms of his employment. Instead, Nelson paid the surgeon (36 pounds) and, separately, the surgeon's assistant (25 pounds) their fees for removing the arm. White portrays Nelson as a most vigorous personality of supreme confidence. One thinks of Bonaparte, another unflinching character of the same era.

White's portrait focuses intently on Nelson. While he presents the naval strategic context, the historical dilettante, such as myself, has difficulty remembering what these wars with Spain and France were all about. I would have appreciated more social and historical context, even if, arguably, that goes beyond the scope of the book. The lack tempted me to dock the book a star.

The excellent maps, illustrations and sidebars aided immensely. White writes well (or has a good editor), so the book reads easily and compares very favorably with its genre.

1797Nelson's Year of Destiny.......2000-01-22

This is one book that deserves all five stars! Mr. Colin White knows his subject well. Even great heroes such as Nelson had downfalls as we all do. Mr. White brings out the long ordeal that Nelson suffered after the loss of his arm and his ability to "bounce" back once his infected stump was healed & showes the humour that Nelson & his family used to overcome the tragidy. It reads so well I finished it in a couple of days. Mr White highlights information that isn't in other books on Nelson. Excellent work, Mr White.

A fresh and vivid look at a well-worn subject........1999-08-14

Admiral Lord Nelson plays such a central role in British naval lore that any decent library - including those here in the USA - will have a good amount of shelf space dedicated to his career, his personality and his world. To presume to add more to an already worthy pile of volumes requires that an author has new information, takes a new focus or has something otherwise fresh and vivid to say about the man. Colin White, a Director of the Royal Navy's own museum that lies alongside Nelson's HMS Victory at Portsmouth, stylishly accomplishes all of these aims in his new book.

Already a Nelson scholar of some repute, White makes extensive use of newly discovered documents, and of course well-tested older sources, to take the reader closer to `Nelson the man' than ever before. By concentrating on Nelson as a fully-formed senior commander, now on the very cusp of greatness if only he can find and seize an opportunity, White produces a relatively short, intensely readable work that nobly resists the common temptation to spend an introductory 75-pages re-hashing well-known anecdotes of his hero's early life and career. White cuts straight to the chase yet has a style of presentation that in no way would leave the Nelson novice floundering: the great man is seen in full, but not at inordinate length!

In short, this book - even with its single-year focus - would make an admirable first port of call for readers who know something of Nelson's general fame - perhaps from the great naval fiction writers such as Patrick O'Brian or C.S. Forester - but do not necessarily fully appreciate `what all the fuss is about'. Readers wanting more depth will appreciate both the new material and the clarity and intelligence with which it is integrated into the known record. From growing up in an English naval family, I thought I already knew quite a lot about Nelson - now I can't wait to know from White `what happened next'!

Naval history comes to life!.......1999-08-08

A professional review I read of this book says that it "reads like a Patrick O'Brian novel". I would echo that. Mr White tells the familiar story of Nelson at the battles of St Vincent and Teneriffe in a new and exciting way that really brings the events to life. It is always easy to visualize the scene he is describing and his abundant use of pictures (many of them never published before) helps with this.

He has also done a lot of scholarly research into original sources, many of them only recently discoved. As a result, his view of the battles, and Nelson's role in them, is very different to the traditional one in the older books. He makes it easy for the reader to follow all these new insights, by explaining them in special 'boxes;' so as not to interrupt the flow of the main narrative.

This is without doubt one of those books that changes our idea of great events. If you are at all interested in Nelson, get it!

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1797: Nelson's Year of Destiny: Cape St. Vincent and Santa Cruz de Tenerife
Colin White
Manufacturer: Sutton Publishing, Limited
ProductGroup: Book
Binding: Hardcover
ASIN: B000TZ0WBS

Average customer rating:
Two Currents in the Thought Stream of Europe
Elmer G. Suhr
Manufacturer: The Johns Hopkins Press
ProductGroup: Book
Binding: Hardcover
ASIN: B000IND9MA

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Two Currents In The Thought Stream of Europe A History of Opposing Points of View

Manufacturer: The John Hopkins Press
ProductGroup: Book
Binding: Hardcover
ASIN: B000HMYY8A

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Two currents in the thought stream of Europe (John Hopkins University Press reprints)
Elmer George Suhr
Manufacturer: Arno Press
ProductGroup: Book
Binding: Unknown Binding

General | World | History | Subjects | Books
General | Philosophy | Nonfiction | Subjects | Books
ASIN: 0405106319

Book Description

Containing more than one-third of the world's bird species, the neotropical region surpasses all other zoogeographic regions in the diversity of its avian fauna. Though the exploration and cataloging stages of ornithology are now virtually complete, new species and undescribed subspecies of birds are still occasionally discovered. In this manual, Emmet R. Blake has drawn on his experience of forty-eight years in the field and laboratory to prepare a comprehensive, detailed, and authoritative synopsis of the avifauna of tropical America as now known.

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