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Follow this Path: How the World's Greatest Organizations Drive Growth by Unleashing Human Potential
Curt Coffman , and Gabriel Gonzalez-Molina Manufacturer: Business Plus ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0446530506 |
Book Description
When it comes to getting ahead in business, The Gallup Organization has led the way with two landmark books: the New York Times and Wall Street Journal bestsellers First, Break all the Rules and Now, Discover Your Strengths. In its latest guide the world's hottest management consulting firm reveals your company's most valuable asset-and, with groundbreaking new findings and methods, shows you how developing that asset can lead to a quantum leap in cost efficiencies and profits.FOLLOW THIS PATHWhat do the world's greatest organizations have in common? They know that their most valuable resource is human-their employees and customers. And the best companies understand two important facts: people are emotional first and rational second, and because of that, employees and customers must be emotionally engaged in order for the organization to reach its full potential. Gallup research not only bears that out, but has uncovered the secrets of creating and managing an "emotional economy" that will provide boom possibilities for your company.FOLLOW THIS PATH shows you how the traditional ways to engage people no longer apply in today's world. Instead, it offers a system it calls The Gallup Path, based on the proven, revolutionary strategies of the most successful businesses. You'll learn the prerequisites of an effective workplace, forge unbreakable bonds between employees and customers with the book's 34 Routes to Superior Performance, know the three crucial links that drive productivity and growth, discover the best employee and customer motivators, and much more.Ignore the emotional economy-and miss out on financial performance. Helping you build relationships one customer and one employee at a time, this important book offers a unique new path for your organization to follow. All you have to do is value and develop human relationships all around you to transform your business-starting today.Customer Reviews:
Philip G. Trent.......2007-09-11
interesting theory.......2006-12-18
Subtitled "Hire Gallup".......2005-03-15
Manifesto for a Revolution.......2003-08-16
The central thesis of this valuable and highly readable work can be summed up in three words: Feelings drive actions.
This book from The Gallup Organization focuses on applying that briefest but most fundamental truth to business success. The authors' conclusion can be simply stated: The feelings of your employees influence the feelings of your customers, and that drives their buying behavior and your profits.
It works like this: Understand your employees so that they are assigned to do work for which they're really best suited at the deepest personal level ('cuz they'll do that work better than any other). And treat your employees in ways that encourage them to be fully engaged in their work ('cuz that gets you more loyalty and productivity at no extra cost). And then, in turn, your employees will treat your customers in a way that makes your customers feel good about your company ('cuz that leads them to spend more with your firm for a longer time). And, voila!, your company makes more money with less effort.
At this point you might feel compelled to release a loud exclamation of, "Well, duh!"
But hold on.
The premise of "Follow This Path" seems deceptively simple for two reasons:
1) It contrasts markedly with the "rational" model that still shapes most interactions with both employees and customers in most organizations; and
2) It stands in direct opposition to the assumptions underlying most business initiatives that are supposed to improve quality, productivity, or even customer satisfaction. Most, if not all, of those projects are aimed at mechanistically tweaking operational processes. And they don't positively affect the people on either side of the transaction: employees or customers. And so they have little to no effect on fundamentally improving the business. (But they sure do suck up a lot of time, create many distractions, and generate healthy fees for consultants.)
MORE THAN A REHASH
While tempting, it is misguided to characterize this book as a mere rehash of its predecessors from the Gallup Organization, "First, Break All the Rules" and "Now, Discover Your Strengths." Candidly, when first flipping through the book, "rehash" was my impression, too.
However, "Follow This Path" is a significant contribution in its own right. It integrates and extends Gallup's two previous works. This book's insights derive from an expanded data set supplied by Gallup's massive survey-based research, and the book also (as is all the rage in business tomes these days) draws on much of the historical and current research into the origins of behavior from both psychological and biological underpinnings. A smattering of readable anecdotes from real people help to bring the principles to life. (The end notes also are worth reading as the text there is written as a narrative and adds worthwhile insights. In addition, this work contains an appendix of what likely will strike most readers as mind-numbing statistical mumbo-jumbo, aimed, no doubt, at quieting critics who question the validity of the data underpinning Gallup's claims and conclusions.)
The effect is to validate sound, albeit somewhat non-traditional, perspectives on what really lies behind the elusive, mercantile holy grail of successfully competing in today's crazy, cut-throat marketplace.
THE UPSHOT
The good news is that these principles are easy to grasp and make intuitive sense (after reconsidering traditional biases).
The bad news is that for organizations to take advantage of these simple truths, they must unlearn much of what their managers "know" about how business works. The challenge is to move managers from the realm of the rational, definable, and controllable --- the hallmark characteristic of virtually every manager in virtually every corporation (perhaps with the exception of those strange and intrepid folks populating the marketing communications department).
The new reality: To compete effectively, managers must migrate to the still largely uncharted domain of the emotional, psychological, and personal in order to affect both employees and customers. In a gross understatement, this imperative represents a frighteningly major shift and no easy undertaking.
Making such a dramatic and fundamental change in both mindset and behaviors implies considerable adaptations at two levels: In the minds and hearts of individual managers, and in the policies and systems of their employing organizations.
All exaggeration aside, we're talking social revolution here. Undoubtedly, it will keep Gallup's consulting organization, and firms such as my own, very busy for many years to come.
But what if your boss or CEO is a Neanderthal and "doesn't get it"? Press on. Start with yourself and your very own work group. As the research from Gallup and many others makes clear, that's the only level at which real change actually occurs anyway.
Get the book and read it with a scientific mind, skeptical but open. Then get busy charting your own course through the new frontier of what Gallup aptly terms The Emotional Economy.
Chances are, you'll feel better...with rising productivity and profits...because customers feel better...because your employees feel better.
I agree, it's a great book.......2003-08-08
The premise of the book is simple. In an age where prices have been cut to razor thin margins, and businesses have become commodities, the only way to profitably survive is to unleash the human potential among your employees and customers. The authors ask this simple, but profound question: Why would a customer drive past your competition and pay a higher price to purchase your product? The answer: You have an emotionally engaged customer.
The authors demonstrate the world's greatest organizations connect with their customers on an emotional level. When this happens customers return because of the way they feel- they become emotional engaged. The businesses manta for the last century has been based on reason- if you build a better mousetrap, offer it at the lowest price, people will buy. Studies have shown that people are more driven by their emotions when it comes to purchase and repurchase than they are by reason. The same holds true for employees. The Gallop organization also has shown that emotionally engaged employees produce more, stay longer, have less accidents, etc.
Any problems? Maybe one. When hiring, the authors tell us again and again to commit to talent above education, experience, willingness to work hard, and the usual resume items. Inborn talent produces engaged employees; but what they did not address was the integrity issue. Jack Welch points out that the most dangerous employee is not the rude, insensitive, actively disengaged employee; but the one with the talent who does not hold to the values of the corporation. The actively disengaged employee will hurt the company, and yes, if you have enough of them they will destroy the company, but the real danger lies with talented, engaged employees who love their work but who do not hold to the company's values. These are the ones Welch would immediately get rid of.
All in all, it's a valuable book. For a pastor of a small church, or a midlevel manager, the Q-12 (Questions developed by the Gallop organization which identify the conditions of a great work space) are invaluable. By unleashing the human potential in staff, volunteers and members the leader of a nonprofit can build a great organization.
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Follow this Path: How the World's Greatest Organizations Drive Growth by Unleashing Human Potential
Gonzales-Molina, Curt, Gabriel Coffman Manufacturer: audible.com ProductGroup: Book Binding: Audio Download ASIN: B00007EIDV |
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Follow This Path: How the World's Greatest Organizations Drive Growth By Unleashing Human Potential (Simplified Chinese) (Paperback)
Manufacturer: China Machine Press ProductGroup: Book Binding: Paperback ASIN: 7111126289 |
Product Description
This is the Chinese Version. Simplified Characters. Follow This Path: How the world's greatest orginizations drive growth by unleashing human potential.
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Analyzing Companies and Valuing Shares: How to Make the Right Investment Decision (Investor's Guide) (Investor's Guide) (Investor's Guide)
Michael Cahill Manufacturer: Financal Times Management ProductGroup: Book Binding: Paperback ASIN: 0273663631 |
Book Description
Getting to the real value of a business and assessing what are its shares really worth suddenly looks less clear cut. In an investment environment that is extremely challenging even for experienced City professionals, doing your homework has never been more important. And with the current accounting scandals rocking confidence and the markets being able to accurately value companies, stock has just taken on a whole new dimension. The book goes beyond investment ratios to explore what these ratios tell us about the company as an investment or what the ratios tell us about the stock market's assessment of the company and its prospects
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Punishment in Disguise: Penal Governance and Federal Imprisonment of Women in Canada.(Book Review): An article from: Resources for Feminist Research
Dorothy Chunn Manufacturer: O.I.S.E. ProductGroup: Book Binding: Digital ASIN: B00082E4XO Release Date: 2005-07-31 |
Book Description
This digital document is an article from Resources for Feminist Research, published by O.I.S.E. on September 22, 2003. The length of the article is 1062 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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The Tobacco Industry Wheezing or Breezing?: Wheezing or Breezing
Manufacturer: Nova Science Publishers ProductGroup: Book Binding: Hardcover ASIN: 1590332520 |
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Bioelectrochemistry of Cells and Tissues (Bioelectrochemistry: Principles and Practice)
Manufacturer: Birkhauser ProductGroup: Book Binding: Hardcover ASIN: 3764350857 |
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Preferred Orientation in Deformed Metal and Rocks: An introduction to Modern Texture Analysis
Manufacturer: Academic Press ProductGroup: Book Binding: Hardcover ASIN: 0127440208 |
Book Description
This volume provides an introduction to the texture analysis of deformed materials and explores methods of determining and interpreting the preferred orientation of crystals in deformed polycrystalline aggregates.**The book reviews: 1) the techniques, procedures, and theoretical basis for the accumulation and analysis of orientation data; 2)the processes by which polycrystals deform and the microstructural mechanisms responsible for the development of the preferred orientation; 3) the textures in specific systems and application of principles to the solution of specific problems.**With a combination of metallurgic and geologic applications, Preferred Orientation in Deformed Metals and Rocks: An Introduction to Modern Texture Analysis will be an important source book for students and researchers in materials science, solid state physics, structural geology, and geophysics.**FROM THE PREFACE: Determination and interpretation of the preferred orientation of crystals in deformed polycrystalline aggregates (in this volume also referred to as texture) has been of longstanding concern to both materials scientists and geologists. A similar theoretical background--such as the dislocation theory of crystal plasticity--has been the basis of understanding flow in metals and rocks; and similar determinative techniques--including microscopy and x-ray diffraction--have been used to study textures and microstructures. Whereas many of the fundamental principles have been established early this century by scientists such as Jeffery, Sachs, Sander, Schmid, Schmidt, and Taylor, only in recent years has knowledge reached a level that provides a quantitative framework which has replaced a largely phenomenological approach. This is expressed in the sudden new emphasis on textural studies, as documented by the large number of recent publications.**This volume contains material to serve as an introduction for those who wish to enter this field as well as reviews for those who are already engaged in advanced research....**The book is divided into three parts. The first (Chapters 2*b17) deals with techniques, procedures, and theoretical bases for the accumulation and analysis of orientation data. The second (Chapters 8*b112) introduces processes by which polycrystals deform and the microstructural mechanisms responsible for the development of the preferred orientation. All those chapters emphasize basic principles and apply to metals as well as to minerals. The third part (Chapters 13*b126) illustrates textures in specific systems and the application of the principles set out in the earlier chapters to the solution of specific problems. Readers of these chapters will quickly become aware that metals have been more exhaustively studied than minerals; but they will also realize that, because of their structural symmetry, metals are in general much simpler than rocks and that the intepretation of metal textures is less involved. An extensive list of relevant references provides access to much of the original literature on textures....Customer Reviews:
Fundamental book for fabric analysis.......2000-06-15
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The Feynman Lectures on Physics: The Complete Audio Collection, Volume 7
Richard Phillips Feynman Manufacturer: Perseus Books Group ProductGroup: Book Binding: Audio Cassette Similar Items:
ASIN: 0738202975 |
Book Description
One of the latest volumes of recorded lectures by the world's greatest physics teacherPerseus Books is proud to announce the latest volumes in its series of recorded lectures by the late Richard P. Feynman, lectures originally delivered to his physics students at Caltech and later fashioned by the author into his classic textbook Lectures on Physics.
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The House of God: The Classic Novel of Life and Death in an American Hospital
Samuel Shem Manufacturer: Dell ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0385337388 Release Date: 2003-07-01 |
Book Description
Now a classic! The hilarious novel of the healing arts that reveals everything your doctor never wanted you to know. Six eager interns -- they saw themselves as modern saviors-to-be. They came from the top of their medical school class to the bottom of the hospital staff to serve a year in the time-honored tradition, racing to answer the flash of on-duty call lights and nubile nurses. But only the Fat Man --the Clam, all-knowing resident -- could sustain them in their struggle to survive, to stay sane, to love-and even to be doctors when their harrowing year was done.Customer Reviews:
Exaggerated, but true, particularly a few years ago.......2007-08-20
I couldn't put it down.......2007-08-14
Now more than ever.......2007-08-09
Second read.......2007-08-02
Interesting look inside medicine..........2007-07-19
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House of God: The Classic Novel of Life and Death in an American Hospital
Samuel Shem Manufacturer: Dell ProductGroup: Book Binding: Mass Market Paperback ASIN: B000U2LZ8E |
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