Valuation of Intangible Assets in Global Operations:

Book Description

The valuation of intangible assets has become a central issue in the practice of management. When companies undertake alliances or licensing agreements, effect mergers, sell or purchase brands, or evaluate R&D projects, a key issue is how each party puts a financial value on the intangible contribution. Valuations also have a tax implication, particularly in transnational operations. The contributors, including academics from five nations and expert practitioners from leading accounting and consulting companies, cover intellectual property strategy of global firms, valuation of human capital, and valuation techniques for the transfer or sale of brands, licenses, and other intangible assets. In addition, the contributors address the special needs of the software and pharmaceutical sectors in separate chapters. This book includes tools, metrics, and models that are of interest to academics as well as global executives. Recommended for valuation experts, scholars, international tax specialists, executives (especially those involved in alliance negotiations, brand equity, mergers and acquisitions, divestitures, and intellectual property management), and officials in such supranational institutions as the EU, OECD, UNCTAD, WTO, IMF, and World Bank.

Book Description

Managing an independent sales force can be a major challenge--but, if it's done right, it can also be a powerful and lucrative sales strategy.

Now in its third edition, this classic guide uncovers a wealth of proven tips and strategies for developing a successful independent sales force that will dramatically increase sales and profits. The book explains how to: * Decide if an independent rep force is the right choice * Find, hire, and support a highly productive rep group * Integrate reps into a total market segmentation strategy * Manage reps without controlling them, and more. Plus, it includes completely new information on the changing relationships between customers and suppliers--and the impact these changes have had on sales channels

Customer Reviews:

Learn about Reps with a flavor of editorial bias.......2001-09-25

Novick digs into the do's and don'ts of selling through independent reps (his title is aptly used). Instead of focusing solely on the virtues of independent reps and how to implement their use into a marketing plan, he develops a kind of arguement of independent reps vs. direct selling. At each turn, instead of just giving a straight and open picture, he spends time exploring the pros and cons of both direct sales and reps. I think he made his case well in the first chapter, but he keeps revisiting the main argument, causing me to think that one of his book's main thesis' is, "Why independent reps are more effective than a direct sales force." Considering where his background is, one can easily see his bias.
Despite these marginal qualities, Novick possesses a great store of knowledge, which he gives to the reader of how to find, attract, and keep superior reps. Overall, a good book for the inquisitive marketer, but some parts are worth glossing over.

Book Description

One of the wonders of the universe we live in is the Milky Way. It spans the entire sky and can be seen every night of the year from anywhere on Earth. This is the first book that deals specifically with what can be seen within the Milky Way from a practical observer's point of view. Astronomy of the Milky Way covers every constellation that the Milky Way passes through, and describes in detail the many objects that can be found therein, including stars, double and multiple stars, emission nebulae, planetary nebulae, dark nebulae and supernovae remnants, open and galactic clusters, and galaxies. It also describes the one thing that is often left out of observing guides - the amazing star clouds of the Milky Way itself. It is one of a two-volume set that deal with the entire Milky Way - this second volume looks at what can be seen predominantly from the Southern skies. In addition to the descriptive text there are many star charts and maps, as well as the latest up-to-date images made by observatories around the world and in space, as well as images taken by amateur astronomers. Equipped with this book, an amateur astronomer can go out on any clear night of the year and observe the galaxy we live in - The Milky Way.

Book Description

Describes phytochemicals in fruits and vegetables and their effects on health. Features chapters on the isolation, purification , and identification of phytochemicals in foods. Examines the molecular modulation of tumor development in experimental animal models by phytochemcals from fruits and vegetables. Describes analysis and biological activity of sulfur-containing compounds in onions, garlic, and Brassica vegetables. Also provides an overview of micronutrients in cancer prevention.

Book Description

Learn how DNA and Mitochondria have changed the way we feel about creation and evolution and why they could be one and the same.

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Highly recommended essays, flawless production values.

Evolution & Extinction: Essays
Stephen Jay Gould
Manufacturer: Audio Scholar
ProductGroup: Book
Binding: Audio Cassette

General | Books on Cassette | Audiobooks | Formats | Books

General | Evolution | Science | Subjects | Books

Dinosaur in a Haystack: Reflections in Natural History

ASIN: 1879557487

Book Description

Essays by Stephen Jay Gould, including "The Episodic Nature of Evolutionary Change," "Natural Selection and the Human Brain," "Our Allotted Lifetimes," "The Wheel of Fortune and the Wedge of Progress," and others.

Customer Reviews:

Highly recommended essays, flawless production values........2000-08-05

Stephen Jay Gould is Alexander Agassiz Professor of Zoology and Professor of Geology at Harvard University, as well as the Curator for Invertebrate Paleontology in the University's Museum of Comparative Zoology. His witty, informative, and insightful essays on evolution are aptly narrated by Jeff Riggenbach in this two cassette audiobook formate. The essays featured include The Wheel of Fortune and the Wedge of Progress; Tires to Sandals; The Episodic Nature of Evolutionary Change; Natural Selection and the Human Brain; The Declining Empire of Apes; Grimm's Greatest Tale; and Our Allotted Lifetimes. Highly recommended for students and non-specialists alike who have an interest in the various issues and topics arising from the science and development of evolution theories and findings!

Nemesis: The Death-Star and Other Theories of Mass Extinction

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Nemesis: The Death-Star and Other Theories of Mass Extinction
Donald Goldsmith
Manufacturer: Walker & Company
ProductGroup: Book
Binding: Hardcover

Astronomy | Astronomy | Science | Subjects | Books

Comets, Meteors & Asteroids | Astronomy | Science | Subjects | Books

Genetics | Evolution | Science | Subjects | Books

General | Evolution | Science | Subjects | Books

Nature Writing | Outdoors & Nature | Subjects | Books

Reference | Outdoors & Nature | Subjects | Books

Durassic park: evolution and extinction in the work of Marguerite Duras.(Critical Essay): An article from: Mosaic (Winnipeg)

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Durassic park: evolution and extinction in the work of Marguerite Duras.(Critical Essay): An article from: Mosaic (Winnipeg)
Jon Wagner , and Lynne Goodhart
Manufacturer: University of Manitoba, Mosaic
ProductGroup: Book
Binding: Digital

Book Description

This digital document is an article from Mosaic (Winnipeg), published by University of Manitoba, Mosaic on September 1, 2004. The length of the article is 5050 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Durassic park: evolution and extinction in the work of Marguerite Duras.(Critical Essay)
Author: Jon Wagner
Publication: Mosaic (Winnipeg) (Refereed)
Date: September 1, 2004
Publisher: University of Manitoba, Mosaic
Volume: 37 Issue: 3 Page: 109(12)

Article Type: Critical Essay

Distributed by Thomson Gale

Evolution or extinction: adaptation is the key to success.: An article from: Executive Speeches

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Evolution or extinction: adaptation is the key to success.: An article from: Executive Speeches
Brian Ferguson
Manufacturer: Executive Speaker Co.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Book Description

This digital document is an article from Executive Speeches, published by Executive Speaker Co. on August 1, 2003. The length of the article is 2600 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Evolution or extinction: adaptation is the key to success.
Author: Brian Ferguson
Publication: Executive Speeches (Magazine/Journal)
Date: August 1, 2003
Publisher: Executive Speaker Co.
Volume: 18 Issue: 1 Page: 1(4)

Distributed by Thomson Gale

Book Description

This book analyses the geometrical aspects of the simplicial quantum gravity model known as the dynamical triangulations approach. A compact and convenient account is given both to introduce the non-expert reader to the spirit of the subject and to provide a well-chosen mathematical route to the heart of the matter for the expert. The techniques described are novel and allow points of current interest in the subject of simplicial quantum gravity to be addressed. Linear manifolds and entropy estimates of the number of triangulations of 3and 4-manifolds are discussed. Continuum physics is recovered through scaling limits and computer simulation is used to study simplicial quantum gravity extensively. The beginner will appreciate the introduction to the field, the expert a comprehensive account of recent results and developments.

Book Description

FINALLY, An Alternative to Hillary Clinton's "LIVING HISTORY." Susan Billingsly, ex-First Lady and former New Jersey Senator, is discovered in a Fort Lauderdale pet store with an axe buried in the back of her head. Her former husband, Dave Billingsly—now a popular talk show host—is one of many suspects in a tangled conspiracy of Justice Department wags, Mafia thugs, rogue agents and a whimsical Public Defender named Jim O'Hara.

Customer Reviews:

Great political mystery/comedy!.......2004-10-07

Jim Ryan's "Kiss the First Lady Goodnight" was a real thrill to read. The author swept me right into the mystery of the murder of the ex-Lirst Lady, a search that involves political intrigue, blackmail, and a host of suspects as Jim O'Hara, a Public Defender, searches through the clues, even when his desire to get to the truth could mean the end of his own life. Good characterizations and settings, plus a great plot and a marvelous touch of humor, make this book a real keeper.

Linda Morelli, award-winning author of SHADOW OF DOUBT and FIERY SURRENDER

More, please..........2004-02-10

When I finished this (much too short) story of murder and sex and greed and...well, it's got just about everything in it, I wanted more, more, more! More stories about the cavalier O'Hara and his colorful plotmates. More stories about other characters O'Hara met when he was doing his "time" at the country club lock-up. And more of the same juice that kept me turning page after page after page to see what ugly heads would arise next and just how O'Hara would handle situations that almost guaranteed he'd end up "sleeping with the fish." It's obvious that Author Jim Ryan knows his way around the judicial system, big government and the underbelly of life, and understands just how tight to weave the tension to keep his readers intrigued throughout. More, please!

"Kiss the First Lady Goodnight" works as a story.......2003-11-20

Loved the book; a story of a former First Lady, Ex-New Jersey Senator who, after indictment and jail is found murdered in a Fort Lauderdale pet store. Think naked Janet Reno and you'll understand where this twisted author takes the reader. As one review said: "Hillarious"! Great character development, good story around the Public Defender character. I would highly recommend it.

I loved Chris Buckley's book "No Way to Treat a First Lady," (where the First Lady is accused of killing the President). This reminds me of Buckley's book.

Book Description

Sons of Privilege traces the wartime experiences of a unique Confederate cavalry company drawn together from South Carolina's most prestigious families of planters, merchants, and politicos. Founded in 1792 as a city militia unit, the Charleston Light Dragoons drew from such locally recognizable clans as the Hugers, Izards, Manigaults, Middletons, and Pringles. W. Eric Emerson examines the military exploits of this "company of gentlemen" to find that the elite status of its membership dictated the terms of their service. For much of the war, the dragoons were stationed close to home and faced little immediate danger. As the South's resources waned, however, such deference faded.

Organized much like a gentleman's social club, the dragoons differed markedly from most units in the Confederate and Union armies, which brought together men of varying social and economic backgrounds. Emerson vividly depicts the dragoons' two assignments—a relatively undemanding stint along the South Carolina coast and a subsequent few weeks of intense combat in Virginia. Recounting the unit's 1864 baptism by fire at the Battle of Haw's Shop, he suggests that the dragoons' unrealistic expectations about their military prowess led the men to fight with more bravery than discretion. Thus the unit suffered heavy losses, and by 1865 only a handful survived.

Emerson tracks the return of the survivors to ruined homes and businesses, the struggle to rebuild lost fortunes, and the resurrection of exclusive social organizations that would separate them from Charleston's more prosperous newcomers. He chronicles efforts of veterans to reestablish the unit and evaluates the influence of writings by survivors on the postwar veneration of the dragoons.

Customer Reviews:

Charleston Light Dragoons.......2007-03-20

Most all of the information I was seeking about ancestors in the Civil War was verified by this book. It is a fascinating well written account of the war record of the Charleston Light Dragoons.

"Sons Of Privilege" is a compelling read.......2006-04-18

When I first learned of Sons of Privilege: The Charleston Light Dragoons in the Civil War, it sounded mildly interesting but I didn't buy it.

A few months later, I bought a copy and found myself glued to it until finished. It's an interesting, compelling story that is presented fairly and in a straightforward manner, with neither sarcasm nor glorification of the Charleston Light Dragoons, who enjoyed a privileged existence within the Confederate Army for most of the war.

It's very well done.

A Military and Social Elite.......2006-01-25

Eric Emerson has taken an in-depth look at a fascinating Confederate unit. The Charleston Light Dragoons were pedigreed men on thoroughbred horses, drawn from Charleston's aristocracy and assigned to a low-intensity theater on the South Carolina coast for most of the war - until thrown into the meatgrinder in northern Virginia in 1864.

Emerson has done a tremendous amount of research and puts it to excellent use giving the reader a fine sense of the world these men lived in. It should be stressed that the CLD's were an anomalous unit; their ranks were so exclusive that men resigned officers' commissions in other units to serve as ordinary enlisted Dragoons, while others served briefly in the Dragoons as a stepping-stone to prestige in other units - a resume-builder, as it were. Emerson demonstrates very well the "privileged" status the title refers to, in the men's flauting of military discipline and natural assumption of social superiority even over fellow Confederate cavalry.

He does not, however, denigrate the noblesse-oblige which was the flip side of that privilege, and faithfully chronicles the valiant service the "Drags" would put in when faced with the horrors of late-war campaigns. It would be hard to assert the War was not a "Rich Man's Fight" as well, after any honest look at their battlefield performance and the "butcher's bill" they paid.

If this book has a flaw - and you do have to hunt to find one - it is perhaps in an emphasis on "class" which occasionally protests a bit too much. The lax discipline of the "Drags" as a prewar militia unit which behaves more like a college fraternity, is a case in point; while the anecdotes are amusing and instructive, they hardly prove that OTHER militia units drawn from lower classes took their peacetime drills much more seriously. The Dragoons were doubtless drinking more expensive beverages, but they were hardly unique in letting drills degenerate into revelry.

However, Emerson DOES certainly demonstrate the unique status of the Charleston Light Dragoons in other ways, and has done a great service in chronicling the service and adding depth to the interpretation of a socially AND militarily fascinating Confederate unit.

Sons of Privilege: The Charleston Light Dragoons in the Civil War.(Book review): An article from: Journal of Southern History

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Sons of Privilege: The Charleston Light Dragoons in the Civil War.(Book review): An article from: Journal of Southern History
Ben Wynne
Manufacturer: Thomson Gale
ProductGroup: Book
Binding: Digital
ASIN: B000HWYFD4
Release Date: 2006-08-21

Book Description

This digital document is an article from Journal of Southern History, published by Thomson Gale on August 1, 2006. The length of the article is 1096 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Sons of Privilege: The Charleston Light Dragoons in the Civil War.(Book review)
Author: Ben Wynne
Publication: Journal of Southern History (Magazine/Journal)
Date: August 1, 2006
Publisher: Thomson Gale
Volume: 72 Issue: 3 Page: 680(3)

Article Type: Book review

Distributed by Thomson Gale

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Fallen Sparrows: The International Brigades in the Spanish Civil War (Memoirs of the American Philosophical Society) (Memoirs of the American Philosophical ... of the American Philosophical Society)
Michael W. Jackson
Manufacturer: Amer Philosophical Society
ProductGroup: Book
Binding: Hardcover

Spain | Europe | History | Subjects | Books
General | Philosophy | Nonfiction | Subjects | Books
General | Science | Subjects | Books
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The Spanish Civil War, The Soviet Union, and Communism

The Battle for Spain: The Spanish Civil War 1936-1939

ASIN: 0871692120

Book Description

How does an eagle soar? What's the difference between a warbler and a vireo? How do birds communicate? Why do only some birds migrate? What flowers draw hummingbirds to a garden? Birds, an Explore Your World ™Handbook, answers these and other questions, providing a captivating blend of information and entertainment about one of the most popular hobbies.

Incorporating the Discovery Channel's unique, authoritative approach and acclaimed visuals, Birds goes beyond traditional guides by combining field identification techniques with fascinating background information and practical hands-on advice. Organized in a clear, accessible style, beautifully illustrated with more than 300 full color photographs and illustrations, and packed with the most up-to-date information by expert ornithologists, this comprehensive handbook offers birding enthusiasts a wealth of information in a single portable source.

Birds is divided into three main sections:
"Discovering Birds" provides background information to help birders acquire a strong base of knowledge on the fundamentals of bird anatomy, physiology, and behavior--including how birds live, fly, build nest, reproduce, migrate and communicate.

"Birds in Your Backyard" contains practical advice on exploring birds firsthand--including choosing the right binoculars, building a birdhouse, keeping predators out of a bird feeder, and attracting birds to your backyard.

"Identifying Birds" offers a complete at-a-glance identification guide to 150 of the most common North American birds--including descriptions of size, appearance, voice, nest, and eggs, as well as a range map of each bird's habitat.

Birds is sure to delight, teach and entertain bird enthusiasts, and reveal our wondrous world as never before.

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Explore Your World: Birds
David Bird
Manufacturer: Tandem Library
ProductGroup: Book
Binding: Hardcover

Conservation | Environment | Outdoors & Nature | Subjects | Books

General | Conservation | Outdoors & Nature | Subjects | Books

Birds | Field Guides | Outdoors & Nature | Subjects | Books

General | Birdwatching | Outdoors & Nature | Subjects | Books

Reference | Outdoors & Nature | Subjects | Books
ASIN: 0613919203

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