Average customer rating:
- Avoiding the Bubble - A Strategic Framework
- Even for those who is not interested in ASIA, this is 5*
|
Repositioning Asia: From Bubble to Sustainable Economy
Philip Kotler , and
Hermawan Kartajaya
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover
Policy & Current Events
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ASIN: 0471846651 |
Book Description
Repositioning Asia From Bubble to Sustainable Economy "Hermawan Kartajaya is to Asian Marketing what Philip Kotler is to Global Marketing. The authors have combined their expertise and insight to write a book that cuts through the confusion and misinformation about Asia to provide an invaluable guide to local and global companies who want to succeed in this key world region. If you can read only two books about Asia, read this book twice." Professor Warren J. Keegan Director, Institute for Global Business Strategy Pace University "I highly recommend Repositioning Asia. It is an engaging, lucid and important contribution to the understanding of the transformation of Asia's economies and enterprises. The authors' prescriptions will gain even greater significance in the emerging global cyber-era." Howard V. Perlmutter Emeritus Professor of Social Architecture and Management The Wharton School, University of Pennsylvania "Repositioning Asia is a welcome contribution. Drawing on a wealth of research, it effectively combines strategic marketing expertise with local market knowledge.. For Asian companies and MNCs alike, it highlights winning formulas to underpin sustainability in the future." Dr. Laurie Wood Chairman, The Chartered Institute of Marketing "New Asia will be very different from the New America. Here lies the real value of this book: it offers a real world view of the local dynamics at work to build the New Asia. The insights offered by the authors should allow you to become a partner in the recovery of Asia." Jesper Koll Chief Economist, Merrill Lynch (Japan) "A deep analysis of Asia's diversified markets from a unique perspetive. This book is a blueprint for Asia 2000 and beyond." Dr. Michio Torii Honorary Advisor, Asia-Pacific Marketing Federation Founder, Suntory Group of Japan
Customer Reviews:
Avoiding the Bubble - A Strategic Framework.......2001-03-19
Repositioning Asia - From Bubble to Sustainable Economy
Know the right elements and trigger self-renewal. Integrate these critical factors and your organization will continue to win the heart, mind and value share of the customer. This is the central thrust of this book from these leading marketing gurus' - information hard learnt from the Asian economic crisis.
This text makes a systematic analysis of firstly the process through which organizations develop from new enterprises to solid performers, through to the need for renewal. It outlines the ways in which organizations must trigger their own crisis for renewal before the changing environment does it for them. Following this are the tools to attain and become a sustainable marketing enterprise.
From the initial environmental Outlook, through to the Business Architecture that needs to be built, to the Scorecard for ensuring success, a framework that incorporates planning, cultural and system design is developed. It is a framework to win the heart, mind, and value share of all customers. The external customer, the internal customer (employee) and the investing customer (the shareholder) are all recognized in this comprehensive strategic framework.
This book takes a strategic view of the myriad of factors required for organizations to survive and thrive in today's fast-paced global environment. No longer can organizations fail in their strategic planning, the Asian crisis has shown us all the weakness of a purely piecemeal tactical approach. Organizations must take a holistic approach, an integrative strategic approach, to developing a sustainable advantage. This book is a key text in my own strategic planning, integrating the works of many top authors and consultants into a comprehensive framework for business success.
Even for those who is not interested in ASIA, this is 5*.......2000-11-11
This book will give you the right perspective about ASIA and what really happen during the crisis (Mid-97-99), which at one point devaluate the currency to 600% (imagine hard currency's value melt down to less than 17% of its former value).
Highly illustrated with ASIAN company's case studies. This book is divided into : Background (understanding the Asia Crisis), Transforming the Nations, and Revitalizing the Companies. A series of -prescriptions- to the crisis for any companies operating in the region.
Kotler needs no introduction. Hermawan Kertajaya is the highest paid strategy and marketing speaker in Indonesia, His ability to explain difficult concepts to churn able materials is a gem. He has written many books in Indonesia, and he has a massive -raving fans- ( for i am one).
For the companies who has the slightest interest in Asia, this book is not to be missed.
I believe CHAPTER 6 (page 163-200), A winning Business Strategy Model, THE SUSTAINABLE MARKETING ENTERPRISE MODEL is one of the FINEST MODEL for COMPANIES to follow. For anyone interested in MANAGEMENT at all, this is reason enough to read the book.
For anybody interested in MARKETING, THE 9 CORE ELEMENTS (p.180 to p.186) alone worth the price of the books, THIS IS A REAL GEM!!! It divide Strategy (Segmentation, Targeting, Positioning) to win the Mind Share, and Tactic (Differentiation, Marketing Mix, and Selling) to win Market Share, and VALUE ( Brand, Service and Process) to win Heart Share. This is NOT ONLY for ASIAN COMPANIES, but work universally for any companies. The idea is so simple yet so correct and powerful.
If i m forced to make a critic, the book is written a bit too-dry-for-my-taste style, too academic, so to speak, but that does not lessen the value in the slightest. Get a copy.
Average customer rating:
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Repositioning Asia : From Bubble to Sustainable Economy
Tim Calkins
Manufacturer: NY
ProductGroup: Book
Binding: Hardcover
ASIN: B000MUFI5A |
Average customer rating:
|
Organization: Text, Cases, and Readings on the Management of Organizational Design and Change
Phyllis Fineman Schlesinger
Manufacturer: Richard D Irwin
ProductGroup: Book
Binding: Hardcover
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Organizational Change
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ASIN: 0256091846 |
Average customer rating:
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Organization: Text, cases, and readings on the management of organizational design and change (The Irwin series in management and the behavioral sciences)
John P Kotter
Manufacturer: R. D. Irwin
ProductGroup: Book
Binding: Paperback
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ASIN: 0256022267 |
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Instructor's manual for Organization, texts, cases, and readings on the management of organizational design and change
John P Kotter
Manufacturer: R.D. Irwin
ProductGroup: Book
Binding: Unknown Binding
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ASIN: B00070USSC |
Average customer rating:
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Instructor's manual to accompany Organization: Text, cases, and readings on the management of organizational design and change
John P Kotter
Manufacturer: Irwin
ProductGroup: Book
Binding: Unknown Binding
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ASIN: 0256048452 |
Average customer rating:
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Organization : Text, Cases,and Readings on the Management of Organizational Design and Change
John P Kotter
Manufacturer: R. D. Irwin
ProductGroup: Book
Binding: Paperback
ASIN: B000OQDFT8 |
Average customer rating:
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Organization: Text, Cases, and Readings on the Management of Organizational Design and Change
Vijay Sathe Phyllis F. Schlesinger
Manufacturer: Richard D Irwin
ProductGroup: Book
Binding: Paperback
ASIN: B000OQCHI8 |
Average customer rating:
|
Grasses of the Texas Gulf Prairies and Marshes (Natural History Series , No 24)
Stephan L. Hatch ,
Joseph L. Schuster , and
Dale Lynn Drawe
Manufacturer: Texas A&M University Press
ProductGroup: Book
Binding: Paperback
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Common Texas Grasses: An Illustrated Guide (W. L. Moody, Jr., Natural History)
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Wildflowers and Other Plants of Texas Beaches and Islands (Treasures of Nature Series, Gorgas Science Foundation)
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Field Guide to Coastal Wetland Plants of the Southeastern United States
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Plants Of The Texas Coastal Bend (Gulf Coast Studies)
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Wildflowers of Texas
ASIN: 0890968896 |
Average customer rating:
- If you care about the earth
|
The Idea of Biodiversity: Philosophies of Paradise
David Takacs
Manufacturer: The Johns Hopkins University Press
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Binding: Hardcover
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ASIN: 0801854008 |
Book Description
"At places distant from where you are, but also uncomfortably close," writes David Takacs, "a holocaust is under way. People are slashing, hacking, bulldozing, burning, poisoning, and otherwise destroying huge swaths of life on Earth at a furious pace." And a cadre of ecologists and conservation biologists has responded, vigorously promoting a new definition of nature: biodiversity--advocating it in Congress and on the Tonight Show; whispering it into the ears of foreign leaders; redefining the boundaries of science and politics, ethics and religion, nature and our ideas of nature. These scientists have infused the environmental movement with new focus and direction, but by engaging in such activities, they jeopardize the societal trust that allows them to be public spokespersons for nature in the first place.
The Idea of Biodiversity analyzes what biodiversity represents to the biologists who operate in broader society on its behalf, drawing on in-depth interviews with the scientists most active today in the mission to preserve biodiversity, including Peter Raven, Thomas Lovejoy, Jane Lubchenco, and Paul Ehrlich. Takacs explores how and why these biologists shaped the concept of biodiversity and promoted it to society at large--examining their definitions of biodiversity; their opinions about spirituality and its role in scientific work; the notion of biodiversity as something of intrinsic value; and their views on biophilia, E. O. Wilson's idea that humans are genetically predisposed to love nature. Takacs also looks at the work of twentieth-century forerunners of today's conservation biologists--Aldo Leopold, Charles S. Elton, Rachel Carson, David Ehrenfeld--and points out their contributions to the current debates. He takes readers to Costa Rica, where a group of scientists is using biodiversity to remake nature and society. And in an extended section, he profiles the thoughts and work of E. O. Wilson.
"When I'm asked, 'should we save this species orthat species, or this place or that place?' the answer is always 'Yes!' with an exclamation point. Because it's obvious. And if you ask me to justify it, then I switch into a more cognitive consciousness and can start giving you reasons, economic reasons, aesthetic reasons. They're all dualistic, in a sense. But the feeling that underlies it is that 'yes!' And that 'yes!' comes out of the affirmation of being part of it all, being part of this whole evolutionary process. And agreeing with Arne Naess that each species, each entity, should be allowed to continue its evolution and to live out its destiny... just do its thing, as we say. Why not? And the 'why not?' is there's too many people."--Michael E. Soule, from an interview in The Idea of Biodiversity "An important contribution, a first distanced examination of a critical, modern topic by a scholarly, honest broker."--E. O. Wilson, Harvard University
Customer Reviews:
If you care about the earth.......2004-04-22
Since its publication, this book has become standard reading in environmental studies and environmental ethics clases, and with good reason.
No book before or since has so probed how leading conservation scientists blance their role as neutral experts and passionately committed environmentalists.
If you've ever cared whether the work you do is making the world a better place, read this book
Average customer rating:
|
Photographic Guide to Mammals of Southern, Central and East Africa
Manufacturer: Ralph Curtis Books
ProductGroup: Book
Binding: Paperback
ASIN: 0883590603 |
Product Description
Pocket guide to the 152 species of mammals from Southern, Central and East Africa that are most likely to be encountered. Where applicable, age and sex differences are illustrated. 211 color photos, and 155 maps.
Average customer rating:
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Southern, Central and East African Mammals (Photographic Guides)
Manufacturer: New Holland Publishers Ltd
ProductGroup: Book
Binding: Paperback
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ASIN: 1853682055 |
Average customer rating:
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Southern, Central and East African Mammals: A Photographic Guide
Chris Stuart , and
Tilde Stuard
Manufacturer: Ralph Curtis Publishing
ProductGroup: Book
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Newman's Birds of Southern Africa
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Birds of Southern Africa (Princeton Field Guides)
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The Birds of East Africa: Kenya, Tanzania, Uganda, Rwanda, Burundi (Princeton Field Guides)
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The Wildlife of Southern Africa: A Field Guide to the Animal and Plants of the Region
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Field Guide to Larger Mammals of Africa (Field Guide)
ASIN: 088359028X |
Average customer rating:
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Sud-, Mittel- Und Ostafrikanische Saugetiere in Bild Und Text (Southern, Central and East African Mammals: a Photographic Guide) (Photographic Guides)
Chris Stuart , and
Tilde Stuart
Manufacturer: Struik Publishers
ProductGroup: Book
Binding: Paperback
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ASIN: 1868253961 |
Average customer rating:
- Useful information is obscured by wordiness and jargon
- If you're ready for it
- Thorough but somewhat technical, not for the beginner
|
Advanced Racing Tactics
Stuart H. Walker
Manufacturer: W. W. Norton & Company
ProductGroup: Book
Binding: Paperback
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A Manual of Sail Trim
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Sailing Smart: Winning Techniques, Tactics, And Strategies
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The Tactics of Small Boat Racing
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Gary Jobson's Championship Sailing : The Definitive Guide for Skippers, Tacticians, and Crew
-
Paul Elvstrom Explains the Racing Rules of Sailing: 2005-2008 Rules (Paul Elvstrom Explains the Racing Rules of Sailing)
ASIN: 0393303330 |
Customer Reviews:
Useful information is obscured by wordiness and jargon.......2004-11-02
I bought this book many years ago and learned a few important tips from it. Why it is good to sail into a persistent shift upwind, and how to choose a side downwind (and why jibe-sets are important) for example. Yes the information is useful, but the book requires diligent plowing through to turn up the occasional useful nugget -- I found the anecdotes tedious after a while. I picked it up again recently and found it all but unreadable. I have sailed for many years and still find this work terribly wordy and filled with ambiguous jargon.
A good author or teacher will distil a complex subject into simple understandable concepts that can then be presented and digested readily before they are developed further. This work falls short in that regard.
As a brief example of the pedantry in store for you, consider this passage: "Head-to head conflicts must be welcomed as opportunities to demonstrate superiority, with the recognition that most competitors will be adversely affected by the demonstration."
All that said, anyone with the patience (It'll take a winter) to tough it out and get through this book will probably learn quite a bit about racing small boats. Hopefully enough to rewrite it in a more clear, logical and intelligible manner.
If you're ready for it.......2001-09-29
this is an outstanding and thorough evaluation of what is involved in sailing a good race beyond trimming the sails correctly and handling the boat well
Thorough but somewhat technical, not for the beginner.......1998-07-23
Anyone who has read Mr. Walker's work understands that he takes a very technical and analyitcal look at the sport of yacht racing. It is definatly an effort to get through the book, and I feel that the beginner will not get much out of it. Overall, he is very thorough and on target. There is much to be learned from the book, and it will make a person a better racer.
One humorous aspect of the book (and all of Mr. Walker's writing, for that matter) is that most of his examples consists of times that he has screwed up and lost the race. The reader occasionally wonders whether he should be taking his advice.... ;) However, the examples are often excellent illustrations of the point he is trying to make.
Average customer rating:
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Advanced Racing Tactics
Stuart H., M.D. Walker
Manufacturer: W. W. Norton & Co
ProductGroup: Book
Binding: Hardcover
ASIN: 0207957053 |
Average customer rating:
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ADVANCED RACING TACTICS
Manufacturer: W. W. Norton & Co.
ProductGroup: Book
Binding: Paperback
ASIN: B000H34UKQ |
Average customer rating:
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Advanced Racing Tactics
Manufacturer: W.W. Norton & Company
ProductGroup: Book
Binding: Paperback
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ASIN: 999285331X |
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Advanced Racing Tactics
Stuart Walker
Manufacturer: Norton New York 1953
ProductGroup: Book
Binding: Paperback
ASIN: B000R55Y1S |
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Advanced Racing Tactics
Stuart Walker
Manufacturer: Norton
ProductGroup: Book
Binding: Paperback
ASIN: B000R51M1E |
Average customer rating:
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Advanced Racing Tactics
Stuart H Walker
Manufacturer: NORTON
ProductGroup: Book
Binding: Paperback
ASIN: B000H28PBC |
Average customer rating:
- objective
- great referrence book
- A Very Educational Book on Native Americans
- Should be required reading
- Highly original and comprehensive view of American history
|
Native American History: A Chronology of a Culture's Vast Achievements and Their Links to World Events
Judith Nies
Manufacturer: Ballantine Books
ProductGroup: Book
Binding: Paperback
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Atlas of the North American Indian
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A Native American Encyclopedia: History, Culture, and Peoples
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Through Indian Eyes: The Untold Story of Native American Peoples
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500 Nations: An Illustrated History of North American Indians
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The Earth Shall Weep: A History of Native America
ASIN: 0345393503
Release Date: 1996-12-03 |
Book Description
A NEW PERSPECTIVE ON NATIVE AMERICAN HISTORY:
A CHRONOLOGICAL ACCOUNT OF ITS PLACE ON THE WORLD STAGE.
Native American History is a breakthrough reference guide, the first book of its kind to recognize and explore the rich, unfolding experiences of the indigenous American peoples as they evolved against a global backdrop. This fascinating historical narrative, presented in an illuminating and thought-provoking time-line format, sheds light on such events as:
* The construction of pyramids--not only on the banks of the Nile but also on the banks of the Mississippi
* The development of agriculture in both Mesopotamia and Mexico
* The European discovery of a continent already inhabited by some 50 million people
* The Native American influence on the ideas of the European Renaissance
* The unacknowledged advancements in science and medicine created by the civilizations of the new world
* Western Expansion and its impact on Native American land and traditions
* The key contributions Native Americans brought to the Allied victory of World War II
And much more!
This invaluable history takes an important first step toward a true understanding of the depth, breadth, and scope of a long-neglected aspect of our heritage.
Customer Reviews:
objective.......2000-11-12
Judith Nies presents an excellent overview of both native american and european events as they parallel and eventually coincide with one another. Until reading her book, I was unaware of the extent of the brutality of the hispanic history towards the natives of all the areas of the americas; their responsibility for the genocide of millions of natives through a combination of enslavement, warfare and disease, creating a world where the natives preferred to kill their children and commit suicide rather than to continue to live. This is followed by a second tragedy, the establishment of the african slave trade to replace what they destroyed. Perhaps what is most effective in her writing is the objective and factual presentation of a complete history, free of personal or cultural bias. Recommended reading for anyone.
great referrence book.......2000-07-16
like the title says, it's a great referrence book for those who wish for a brief overview of native history in the present-day united states as well as much of mesoamerica. good starting off point for further investigation. the great thing about the book is that it not only is a chronology of native events (which appear on the right side of a page), it also displays many significant events throughout the world (which appear on the left side of a page) so the reader may gain a greater perspective. also includes short articles thrown in for good measure and to expand a bit on topics such as the iroquois influence on the u.s. constitution, to tenochtitlan (present-day mexico city, site of ancient aztec capital), as well as brief introductions to certain time periods. not a thorough examination, but a nice listing of significant events in native history. recommended nonetheless.
A Very Educational Book on Native Americans.......2000-05-25
Many Americans have some Indian Ancestry. We need a book such as this to give us an accurate view of history, and recognize the accomplishments and the tragedies of the Native Americans. Judith Nies did the world a great service by documenting these events in an easy to follow format.
Should be required reading.......2000-03-29
This book should be required reading, at least for any member of the government who has dealings with Native Americans, if not for every American History class in the country. It is a bit dry stylistically, which is all that keeps it from five stars, but it contains an amazing wealth of information that balances out the general viewpoint of American history as it is taught in public schools. It should be considered an invaluable asset in any attempt to present a balanced perspective on our country's history. Ignoring the criminally dishonorable way in which those of European descent have treated the Natives will NOT make it go away, nor even lessen the karmic debt. Only by learning about and acknowledging the truth can we even BEGIN to decide what steps need to be taken now and in the future.
Highly original and comprehensive view of American history.......1998-06-11
This book is indispensable for every reader interested in how America got to be that way. In side-by-side columns, the author chronicles the experiences of America's indigenous peoples set against global events. It sheds light on events both little and well known--everything from the construction of a pyramid on the banks of the Mississippi that is second in size only to those of Egypt to the contributions in agriculture that Native Americans gave to European settlers, including corn and tomatoes. It punctures myths like the idea that America was a virgin continent. Extremely well researched and illustrated.
Average customer rating:
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Native American History: A Chronology of the Vast Achievements of a Culture and Their Links to World Events
Judith Nies
Manufacturer: Ballantine Books
ProductGroup: Book
Binding: Paperback
ASIN: B000OVQDZG |
Average customer rating:
|
Reading Images: Narrative Discourse and Reception in the Thirteenth-Century Illuminated Apocalypse
Suzanne Lewis
Manufacturer: Cambridge University Press
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Binding: Hardcover
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ASIN: 0521479207 |
Book Description
Reading Images focuses on the multi-layered relationships between the textual image and its reader-viewer in the Apocalypse manuscripts produced in England during the thirteenth century, a period of profound changes in the social and cultural fabric. The exponential expansion in the production and dissemination of illuminated manuscripts that occurred at this time provided a critical, cultural mechanism for the creation of new technologies of the self. As the Apocalypse narrative was visualized in pictures, it became a powerful paradigm within which problematic contemporary experiences such as anti-Judaism, the later Crusades, and expectations of the world's end could be defined. Reading Images explores the kinds of contemporary mythologies that constitute ideology, a realm in which visual representation becomes an agent rather than a reflector of social change.
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