Macroeconomics with Electronic Study Guide CD-ROM (6th Edition)

Customer Reviews:

Vague and Weak.......2003-10-20

Of all the Economics textbooks I've ever used (and there have been many!) this has to be the worst. The content is watered down, inaccurate, and vague. Instead of laying a fundamental basis for further economic study, this textbook presents a wishy-washy definition-oriented primer to econo-speak, nothing more. Simplification _is_ to be expected in an intro text, but simplification taken as fact is misleading, and ignoring some topics (utility, for example) while explaining others without any context (business cycles, for example) is just counterproductive! Perhaps Parkin should've spent less time making this book pretty, left out the color tables, and inserted some real content!

Book Description

Priceless Wisdom From An Leadership Development Pioneer

For over twenty-five years, Peter Vaill has profoundly influenced what is studied and practiced in the field of leadership and organizational development. One of the early voices on spirituality in the workplace, Vaill has consistently broken new ground in such areas as adult learning, culture, and systems thinking. And now, for the first time, Spirited Leading and Learning brings together a wealth of classic writings and exclusive new offerings from this noted management teacher and consultant--all in one volume. All those who tackle the complex issues of modern organizations and management development will find Vaill's unique perspective and thoughtful observations as relevant today as ever before.

Customer Reviews:

Incredible!.......1998-07-31

This book will change your life. It is the best management book I've ever read

Book Description

Contains papers presented by the scientists who participated in a unique International Workshop on the subject of the book held in Kathmandu in 1987. Discusses ways to facilitate greater collaboration among scientists.

Book Description

Biology - International edition is a textbook to accompany both the Cambridge International Examinations IGCSE and O level Biology syllabuses. It has been prepared by a CIE chief examiner and an experienced author/illustrator, and it is published for students,and their teachers,to help them prepare for the exam. The book gives clear and straightforward descriptions and explanations of the facts and concepts that are required by the syllabuses. The language is kept simple,as many readers will be working in their second or even third language. The text is supported by photographs and very clear diagrams. There are revision questions at the end of each chapter. This book has been endorsed by CIE for use with their examinations at this level.

Biology for IGCSE and O Level International Edition (Cambridge International Examinations)

Average customer rating:

Biology for IGCSE and O Level International Edition (Cambridge International Examinations)
Mary Jones;Geoff Jones
Manufacturer: Cambridge University Press
ProductGroup: Book
Binding: Paperback
ASIN: B000MEQ0BC

Book Description

Many developing countries have embarked on liberalization programmes in recent years. One such programme which has attracted wide attention and posed a number of analytical issues is that undertaken by Turkey during the 1980s. The nine essays in this volume provide an in-depth theoretical and empirical analysis of both the nature and magnitude of the liberalization policies undertaken by Turkey and their impact on the Turkish economy. The essays are wide ranging and cover a number of issues including trade policy reform, liberalization in terms of trade, foreign direct investment and foreign aid to Turkey and Turkey's relationships with the European Community. The book provides a number of lessons drawn from Turkey's experience for other developing countries which have embarked on trade liberalization programmes.

The Economy of Turkey Since Liberalization

Average customer rating:

The Economy of Turkey Since Liberalization
Subidey (Editor) Togan
Manufacturer: Palgrave Macmillan
ProductGroup: Book
Binding: Paperback
ASIN: B000OTBUZG

Book Description

Covers the complete topic, including an introduction to marketing on the Internet, sections on online promotion and communication, computer mediated selling, providing Web content, and a section on new Internet business functions and opportunities.

This new text comes with a complete instructor's manual and Web site and an Internet Marketing Web Companion, an online support to the text, which provides students with Internet exercises, self-study quizzes, and much more.

The text sets four major goals for students:

1. To become familiar with the ways that the Internet and ubiquitous networked devices are changing business in general and marketing in particular.

2. To learn how firms leverage the interactivity of the Internet to create business advantage.

3. To study the use of the Internet for communicating, selling, providing content and making markets.

4. To gain a wealth of hands-on Internet experience with numerous online activities, questions, assignments, projects and cases.

Customer Reviews:

Good thing for the WSJ subscription.......2003-10-22

I am really glad the book came with a subscription for 10 weeks of the Wall Street Journal. If it did not have that, I would have a hard time finding justification for the price. It is a very basic and introductory pamphlet.

Offers An Innovative Educational Opportunity!.......1999-01-10

With the development of the Internet into a full-blown marketing success, a number of college courses and other instructional materials have surfaced to offer entrepreneurs hope of succeeding with their online businesses. Charles F. Hofacker has written Internet Marketing as a textbook for such a course. This book covers a broad spectrum of topics related to Internet marketing. Concisely written, it's packed with key marketing principles and strategies for productive Website design, Website promotion, developing content, targeting audiences, advertising, generating revenue, online communications, and legal and ethical matters, to name a few. The author raises a number of important issues that require attention. A helpful glossary of terms is provided at the back of the book. The author has created an innovative educational opportunity by designing interactivity between the book and its companion Website. Each chapter, a lesson by itself, is linked to the Website for additional course materials on its topic. Furthermore, students are able to capitalize upon the resources found on the Internet for live examples of the main points covered in the book. This approach allows students to work at their own pace at a time and location more convenient for them. If you are looking for a detailed explanation of all the in's and out's of Internet marketing, this book is not for you. However, this book in conjunction with its companion Website does offer a concise education in Internet marketing principles. The content is on target. This book would make a great primer and resource tool when time is short!

Excellent quick intro with good marketing fundamentals.......1999-01-06

Hofacker's brief book provides an excellent quick introduction to the topic. Unlike many texts in this field, Hofacker is both up to date on the Internet and in touch with marketing fundamentals. Hofacker directly applies basic concepts from fields like consumer behavior to the field of Internet marketing. If you are starting from Square One, Hofacker's work is the weekend read you've been looking for. If someone were going to write a full-fledged textbook in this area, Hofacker's work would provide the essential core.

Book Description

Within three years, more than 500 million people will be using some form of wireless device. To marketers just learning the rules of online sales, the marketing possibilities of wireless communications are staggering. This emerging technology, already established in Europe and Asia, opens the door for countless e-marketing and mobile-marketing opportunities--and risks.

Wireless Rules shows marketers how to safely, and effectively, impact customers in the wireless have-it-now culture. The first comprehensive guide to go beyond obsolete strategic frameworks to outline customer-centric wireless techniques, it features:

* Wireless methods to develop customer loyalty
* Case studies of permission marketing and data mining tools
* Tips for creating individualized, real-time marketing messages

Download Description

Customer Reviews:

Wireless marketing, a development in progress.......2002-09-11

Wireless Rules challenges the reader to consider the marketing and customer service strategies and applications of wireless connectivity. The authors demonstrate that, while relying on the backbone of the Internet, wireless commerce will permeate the consumer's life to a far greater degree than the Internet ever has. Newell and Newell-Lemon rely upon the theme that wireless commerce is "the world of anytime, anywhere."

As the authors reviewed the technologies behind wireless Internet access, it became clear that while significant technological advances have been made in the area, there are still a number of hurdles to overcome, including security, hardware limitations and legal enforceability of wireless transactions.

Wireless Rules touches on the important topic of wireless etiquette, which could also be described as using wireless technology to reach the customer without offending them or overburdening them. Rules, either formal or informal, will have to be adopted to facilitate wireless commerce, particularly advertising. The authors propose five "wireless location-based marketing rules."

Wireless Rules discusses, at length, the marketing and customer service possibilities of wireless technology. By virtue of a location-based connection to the consumer, marketing efforts can be tailored to that customer's physical surroundings and likely needs. This pervasiveness can also lead to technology being misapplied. For example, a customer may not respond positively to advertisements for life insurance while they are waiting for a delayed airline flight. The true power behind wireless commerce is its ability to provide marketing and response contemporaneously with the needs and desires of the consumer. Correct utilization, or rather the avoidance of incorrect utilization, of that ability will be critical.

Though the authors' information is now two years old, Wireless Rules demonstrates the sizeable lead that international firms and customers have in wireless technology over the United States market.

The premise of Wireless Rules is that wireless technology is coming and will have a tremendous impact on the relationship between business and consumers. The underlying rhetorical question is "Are you ready?"

I am involved in many aspects of the commercial and retail banking industry. The banking industry has explored the implications of wireless technology on its customer relationships. The paramount concern to the industry is the security aspects of wireless transmissions and transactions. Virtually all of the date that a financial institution could impart to the customer is subject to numerous state and federal laws regarding secrecy and confidentiality. Banks are concerned with the potential liability if customer data were intercepted and misused.

Coupled with security concerns are concerns for the necessity and profitability of wireless banking. A recent report by Celent Communications shows that bank customers demand for wireless banking services has significantly waned. Accordingly, financial institutions have decreased spending on wireless technology.

The banking industry has, to a degree, developed wireless capabilities. However, the availability of that technology will be limited until the marketplace demands it and the security issues can be solved.

Wireless Rules discusses the emerging application of wireless technology on financial institutions and their customers. Despite a spirited defense of the need for banks to go wireless, the premise relied upon by the authors, "[t]he customers (should) rule", has proven out the caution of the industry to exploit wireless technology.

The authors provide an interesting discussion of the difficulties arising out of establishing a payment system for the consummation of wireless transactions. This discussion is reminiscent of the challenges faced when the payment systems for stored value or "smart" cards was were established.

The message of Wireless Rules will resonate for the near future. As time passes, though, technology will develop and adapt to the needs of the marketplace. Unforeseen developments, whether economic, political or scientific, will continue to shape the development of wireless technology. I do not foresee Wireless Rules, at least in its current format, being a significant piece of marketing literature in five years.

That said, Wireless Rules does provide a contemporary insight into the commercial possibilities and potential pit falls of wireless technology facing American business. I would recommend this book to managers faced with long term strategic planning. IT professionals will find it self-gratifying, however I believe the practical significance of Wireless Rules is limited.

Wireless CRM (Customer Relationship Management).......2001-09-04

The ultimate 'holy grail' of the marketing world is 'anyone at anytime at anyplace. The authors, a consultant and academic (and also it appears father and daughter) refer to this phenomenon as "Madison Avenue meets Main Street out for a walk. Mobile commerce is their focus along with how to incorporate that opportunity into your corporate customer relationship management (CRM) campaign. The biggest challenge of this book and many of the new wireless books is that if you don't know the lingo you might be left out. No glossary is included although there is an extensive 'endnotes' section to see where they got the info from.
In 31 chapters they cover lots of ground from the future of marketing to advertising-on-the-go to retailer advice. They tell us that more than 1 billion web-enabled phones and PDAs (personal digital assistants will be in the use worldwide (300 million in the US, compared to about 120 million today). They cover examples in b2b(business to business) and in direct-to-consumer marketing. So many chapters, so many topics, if there is any criticism it is that they set out to cover it all. How does wireless fit into the new multi-channel approach to marketing, sales and advertising? What's the new business eco-system that is evolving? Would have loved to have had more of an overview in the beginning. Alas, also no photos or screenshots of the ads and alerts leave us wondering what wireless will look like. Talking about 3G without seeing a phone or a screen is challenging. They do a nice job. Good book to give you an overview. Read with a yellow marker in hand so you can underline what's relevant to your background/mandate. Good reference book. One of the earliest wireless marketing books out there. Would have loved to see a full CRM plan for sample business arenas is retail, franchises, hospitality etc to see how wireless fits into a complete customer relations program. They do mention many applications but are not always specific about what technology, service and integration is used to complete the wireless apps. Would be fascinated to see a review by someone not deeply entrenched in the wireless world. Kudos to the authors for covering the ground they did...

Don't Disconnect from Wireless Opportunities!.......2001-07-23

Just when you were starting to get comfortable with using the Internet as part of your business model, along comes wireless electronic communications to complicate matters! Much of what you learned about working with the Internet will not work with wireless electronic connections. For example, the amount of information the a screen holds is tiny. Also, a cellular telephone message can be more intrusive. Those who receive the messages can more easily be overwhelmed. And on the problems go.

Before you start to think that all of this will be something that others will have to deal with, think again! Wireless connectivity already reaches tens of millions of people in Europe, Japan, and the United States. The numbers will swell to hundreds of millions of people within five years. So, wireless communications for business will expand faster than the Internet did. Are you ready? Probably not.

This excellent book explains the likely shape of the new technologies, the practical problems that businesses will have, and how customers and consumers will probably react to the kinds of offerings that people routinely make on the Internet. In many cases, the reaction will be negative. Do you really want to get a discount offer for life insurance while traveling on a highway trying to make a plane?

Although no one knows what forms of business will work best on wireless devices (cellular telephones, personal digital assistants, and devices yet to be designed), whenever these are created there will be a tidal wave of opportunity for the early innovators that will make dot-com mania look small by comparison. This book won't answer that question either, but it will help you avoid making many of the worst mistakes as you conceptualize, design, test, and implement.

Clearly, business-to-business applications will work pretty well. Adding information to mobility will usually make it easier to do your job. On the other hand, it will be harder for business people to get away from serving their clients . . . unless they provide great ways for the clients to serve themselves.

The dicey part comes with consumers. Imagine getting hundreds of e-mails daily on your cellular phone, trying to sell you something you don't want, each one of which costs you money. The cellular carriers can make a bundle, but consumers will be steaming!

Clearly, the solution will be all kinds of more elaborate permission marketing that give consumers more flexibility about receiving and responding to communications. Etiquette and consideration will become more important, as will ease of interaction.

Anyone who works in a business or uses a cellular telephone will find this book valuable. Read it now to reap the best of the immediate future, or weep as you are victimized by these changes! The wireless business model is about to land like a 8000 pound gorilla on your wireless device!

After you finish this book, I suggest that you think about what tasks you can do better with wireless communications than in any other way . . . and how to make those communications pleasant and welcome for you and the recipients!

Get straight to the point that the hearer or viewer greatly cares about!

Book Description

This digital document is a journal article from Marine Policy, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

Description:
This paper presents the institutional history and features of Japanese coastal fishery management, including the past decade's major legislative developments. In Japan, local resource users have been the principal decision makers in fishery resource management. Under the current Fishery Law, resource conservation is an integral part of resource use. Coordination of fisheries' issues, such as rights/license distribution and local regulations, is achieved by multilevel coordinating organizations. Government and/or research institutes provide support with planning, scientific advice, etc. A brief analysis of Kanagawa Prefecture suggests that the fisheries transaction costs, especially the monitoring, enforcement and compliance costs, are remarkably low.

THE COST OF SEA TURTLE PRESERVATION: THE CASE OF HAWAII'S PELAGIC LONGLINERS.: An article from: American Journal of Agricultural Economics

Average customer rating:

THE COST OF SEA TURTLE PRESERVATION: THE CASE OF HAWAII'S PELAGIC LONGLINERS.: An article from: American Journal of Agricultural Economics
Rita Curtis , and Robert L. Hicks
Manufacturer: American Agricultural Economics Association
ProductGroup: Book
Binding: Digital

Management | Management & Leadership | Business & Investing | Subjects | Books

Natural Resources | Economics | Business & Investing | Subjects | Books

Book Description

This digital document is an article from American Journal of Agricultural Economics, published by American Agricultural Economics Association on November 15, 2000. The length of the article is 4935 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: THE COST OF SEA TURTLE PRESERVATION: THE CASE OF HAWAII'S PELAGIC LONGLINERS.
Author: Rita Curtis
Publication: American Journal of Agricultural Economics (Refereed)
Date: November 15, 2000
Publisher: American Agricultural Economics Association
Volume: 82 Issue: 5 Page: 1191

Distributed by Thomson Gale

Design principles for individual transferable quotas [An article from: Marine Policy]

Average customer rating:

Design principles for individual transferable quotas [An article from: Marine Policy]
R.E. Townsend , J. McColl , and M.D. Young
Manufacturer: Elsevier
ProductGroup: Book
Binding: Digital

Management | Management & Leadership | Business & Investing | Subjects | Books

Elsevier | By Publisher | e-Docs | Formats | Books
ASIN: B000RR867A

Book Description

This digital document is a journal article from Marine Policy, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

Description:
Individual transferable quota (ITQ) institutions should be designed to minimize two types of transaction costs. First, to minimize the costs of transferring ITQ rights among rights-holders and users, rights should be separated into three components: a permanent entitlement share, an annual catch allocation, and a license to fish. Second, ITQ rights can reduce the transactions costs for development of self-governance by owners both by specifying a non-unanimous voting rule (preferably one-share/one-vote) and also by delineating clear standards for devolution of responsibility from government. These same two principles for reduction of transactions costs can be applied, with slight variation, to individual transferable input systems.

Hatchery programs, stock enhancement, and cost effectiveness: A case study of the Albemarle Sound/Roanoke River stocking program 1981-1996 [An article from: Marine Policy]

Average customer rating:

Hatchery programs, stock enhancement, and cost effectiveness: A case study of the Albemarle Sound/Roanoke River stocking program 1981-1996 [An article from: Marine Policy]
W.S. Patrick , O. Bin , K.A. Schwabe , and P.W Schuhmann
Manufacturer: Elsevier
ProductGroup: Book
Binding: Digital

Management | Management & Leadership | Business & Investing | Subjects | Books

Book Description

This digital document is a journal article from Marine Policy, published by Elsevier in 2006. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

Description:
Fish hatchery programs commonly are used to enhance depleted fish populations. While these programs are highly valued by the public, most likely due to their nonrestrictive approach to restoring a fishery, the effectiveness of these programs has been often questioned. This study investigates economic and ecological effectiveness of the Albemarle Sound/Roanoke River (AR) striped bass stocking program from 1981 to1996 as a case study.

Impact of the cost of the time resource on efficiency of economic processes [An article from: European Journal of Operational Research]

Average customer rating:

Impact of the cost of the time resource on efficiency of economic processes [An article from: European Journal of Operational Research]
I. Arnarson , and P. Jensson
Manufacturer: Elsevier
ProductGroup: Book
Binding: Digital

Management | Management & Leadership | Business & Investing | Subjects | Books

Book Description

This digital document is a journal article from European Journal of Operational Research, published by Elsevier in 2006. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

Description:
The objective of the paper is to simulate behavior of economic agents with a special emphasis on the use of the time resource in economic processes. The case studied is from the fishing industry. With simulations, the study analyzes the behavior of economic agents as they lead their processes through time. The paper estimates the value of time in a fishery operation, and shows that the time cost is essential in clarifying some phenomena in the economic behavior of agents. Among the conclusions is that the difference in economic efficiency between strong and weak ownership is due to difference in time costs. The secondary goal of the paper is to develop a simulation tool for analyzing a range of problems in the fishing industry, ranging from decision situations onboard fishing vessels to serving as a tool for fishery managers and legislators.

Limiting environmental program contradictions: a demand systems application to fishery management.: An article from: American Journal of Agricultural Economics

Average customer rating:

Limiting environmental program contradictions: a demand systems application to fishery management.: An article from: American Journal of Agricultural Economics
Frank A. Ward , Richard A. Cole , Robert A. Deitner , and Katherine A. Green-Hammond
Manufacturer: American Agricultural Economics Association
ProductGroup: Book
Binding: Digital

Management | Management & Leadership | Business & Investing | Subjects | Books

Natural Resources | Economics | Business & Investing | Subjects | Books

Sports | Subjects | e-Docs | Formats | Books

Book Description

This digital document is an article from American Journal of Agricultural Economics, published by American Agricultural Economics Association on August 1, 1997. The length of the article is 6186 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the author: Key words: cost-benefit analysis, demand systems, environmental policy, fisheries management.

Citation Details
Title: Limiting environmental program contradictions: a demand systems application to fishery management.
Author: Frank A. Ward
Publication: American Journal of Agricultural Economics (Refereed)
Date: August 1, 1997
Publisher: American Agricultural Economics Association
Volume: v79 Issue: n3 Page: p803(11)

Distributed by Thomson Gale

Programmed sanitation cuts costs 40%: correct cleaning agents and amounts, with better control and reporting. (turnkey system used to dispense cleaning ... Safety): An article from: Food Processing

Average customer rating:

Programmed sanitation cuts costs 40%: correct cleaning agents and amounts, with better control and reporting. (turnkey system used to dispense cleaning ... Safety): An article from: Food Processing
Marvin Scher
Manufacturer: Putman Media, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Management | Management & Leadership | Business & Investing | Subjects | Books

Book Description

This digital document is an article from Food Processing, published by Putman Media, Inc. on February 1, 1993. The length of the article is 534 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: King and Prince Seafood Corp uses a turnkey system to distribute cleaning compounds using a pre-programmed schedule. The system monitors the amount and concentration of sanitation agents used. Benefits include a 40% cost savings for cleaning chemicals, better materials handling and improved environmental safety.

Citation Details
Title: Programmed sanitation cuts costs 40%: correct cleaning agents and amounts, with better control and reporting. (turnkey system used to dispense cleaning agents) (Quality & Food Safety)
Author: Marvin Scher
Publication: Food Processing (Magazine/Journal)
Date: February 1, 1993
Publisher: Putman Media, Inc.
Volume: v54 Issue: n2 Page: p48(1)

Distributed by Thomson Gale

Watching the all-important bottom line brings greater efficiencies to systems. (A Turning Point to a New Direction: Saudi Fisheries Company): An article from: Quick Frozen Foods International

Average customer rating:

Watching the all-important bottom line brings greater efficiencies to systems. (A Turning Point to a New Direction: Saudi Fisheries Company): An article from: Quick Frozen Foods International

Manufacturer: E.W. Williams Publications, Inc.
ProductGroup: Book
Binding: Digital

General | Business & Investing | Subjects | Books

Management | Management & Leadership | Business & Investing | Subjects | Books

Sports | Subjects | e-Docs | Formats | Books

Book Description

This digital document is an article from Quick Frozen Foods International, published by E.W. Williams Publications, Inc. on July 1, 1994. The length of the article is 909 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Saudi Fisheries Co.'s cost-cutting program, which was begun in 1991, has started bringing in savings to the company. Such savings were realized from closely monitoring expenses in transportation and cold storage, computer systems, imports and customs clearance services. A renegotiation of contracts with outside suppliers of transportation led to a rate decrease of 40%, while more realistic scheduling for drivers resulted in less overtime pay. The cost-cutting program was implemented by deputy general manager of support services Fahad S.A. Al-Sunaid.

Citation Details
Title: Watching the all-important bottom line brings greater efficiencies to systems. (A Turning Point to a New Direction: Saudi Fisheries Company)
Publication: Quick Frozen Foods International (Magazine/Journal)
Date: July 1, 1994
Publisher: E.W. Williams Publications, Inc.
Volume: v36 Issue: n1 Page: pS15(3)

Distributed by Thomson Gale

Agricultural economics research report / Mississippi Agricultural and Forestry Experiment Station

Average customer rating:

Agricultural economics research report / Mississippi Agricultural and Forestry Experiment Station
Mark E Keenum
Manufacturer: Dept. of Agricultural Economics, Mississippi Agricultural & Forestry Experiment Station, Mississippi State University
ProductGroup: Book
Binding: Unknown Binding

Book Description

This new edition covers each of the current issues concerning the development of the EU - for example, enlargement, EMU, security and defense policy, the Treaty of Nice, the European Charter of Fundamental Rights, Justice and Home Affairs and relations with countries outside Europe.

Jargon-free and accessible, this substantial textbook opens with an introduction to the historical and theoretical perspectives on European integration. The book then examines the EU's institutional machinery and policy processes. The final section provides a wide-ranging review of the main EU policies, seeking to enhance understanding of the main issues and controversies surrounding development of the EU.

Intended for students undertaking courses in European integration and as a supplementary book for other courses, this textbook is useful for anyone seeking a concise yet authoritative introduction to the institutions and policies of the EU. Robert Jones has drawn on his wide teaching experience to produce a text which students will find both accessible and stimulating.

Book Description

This book brings together specialist knowledge on the many important trading and entrepreneurial groups that have dominated the Asian scene over the past centuries. In a series of crisp, relatively short chapters, it traces the long-term history of these groups from the medieval past to the
present.

Books:

Books Index

Books Home

Recommended Books