Average customer rating:
- Almost There
- How OD and HR deliver dollar value
|
Bottom-Line Organization Development: Implementing & Evaluating Strategic Change for Lasting Value (Improving Human Performance) (Improving Human Performance) (Improving Human Performance)
Merrill Anderson
Manufacturer: Butterworth-Heinemann
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Binding: Hardcover
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Built to Change: How to Achieve Sustained Organizational Effectiveness
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Coaching that Counts: Harnessing the Power of Leadership Coaching to Deliver Strategic Value (Improving Human Performance)
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Executive Coaching with Backbone and Heart: A Systems Approach to Engaging Leaders with Their Challenges
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Designing Dynamic Organizations: A Hands-On Guide for Leaders at All Levels
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The Future of Competition: Co-Creating Unique Value with Customers
ASIN: 0750674857 |
Book Description
Organization development practitioners have, for over half a century, engaged with organizations to help them grow and thrive. The artful application of Organization Development (OD) has helped business leaders articulate vision, rethink business processes, create more fluid organization structures and better utilize people's talents. While business leaders and OD practitioners intuitively believe that OD provides valuable results, rigorous measurement of the value delivered has long eluded many OD practitioners.
'Bottom-Line Organization Development' provides powerful tools to capture and measure the financial return on investment (ROI) of OD projects to the business. Given the increasing competition for budget and resources within organizations and the requirements of demonstrating tangible results, the need for such OD measurement tools is very high.
But in addition to proving the value of OD projects, integrating evaluation into the change management process itself can actually increase the value of the change initiative because it opens up new ways of capturing and increasing the value of change initiatives. In other words, there is an ROI to ROI. Merrill Anderson calls this new way of approaching OD "strategic change valuation."
The book explains the five steps in the OD value process - diagnosis, design, deployment, evaluation and reflection. In addition, three case studies take readers through the process of applying bottom-line OD to three types of popular strategic change initiatives: executive coaching, organization capability, and knowledge management. Readers will gain a holistic perspective of how to make the seemingly intangible benefits of these initiatives tangible.
* Guides you through a proven, results-based approach to calculating the Return on Investment for large-scale, complex change management initiatives
* Provides the tools to identify the key measures and specific advice on how to measure them effectively
* Summarizes in simple language everything HR professionals need to do to justify and document the ROI of organization development initiatives for senior management
Customer Reviews:
Almost There.......2006-04-12
I just finished reading this one and it is helpful. The book is a good guide to a suggested consultative process based on this high-level process:
"1) Formally link top business goals to change initiative objectives.
2) Develop evaluation objectives that guide change management activities.
3) Maximize the success of initiative deployment.
4) Isolate the effects of the initiative to produce business results.
5) Convert the business results into monetary value.
6) Calculate the return on investment.
7) Leverage evaluation to sustain strategic change."
The overall framework of this process is probably familiar to many folks but the book does include many well-thought-out examples for converting business results to monetary value with some degree of formality.
Helpful tips regarding up-front surveys and assessments for high-value projects are valuable and include specific examples.
The book espouses some good ideas for documenting the overall process but does not provide detailed examples for those cases.
The authors do present a thoughtful and complete process with an emphasis on techniques for documenting how to ensure that the value of change initiatives; be they training, reorganization, coaching, or introduction of new technologies and tools, are properly valued by the larger organization so you can always answer the question "what have you done for me lately."
How OD and HR deliver dollar value.......2003-10-28
This book has several case studies that show from real-world experience how to show dollar value from so-called "soft initiatives." There are several tools and ideas for demonstrating beyond a reasonable doubt how the change initiative delivered monetary value. Dave Ulrich endorsed the book.
Average customer rating:
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Competition and Regulation: The Development of Oligopoly in the Meat Packing Industry (Industrial Development and the Social Fabric)
Mary Yeager
Manufacturer: Elsevier Limited
ProductGroup: Book
Binding: Hardcover
Strategy & Competition
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ASIN: 0892320583 |
Average customer rating:
|
Inside the Minds: The Business of Sports - Executives from Big League Sports (Football, Basketball, Baseball, Hockey) on How a Team Operates Behind the Scenes (Inside the Minds)
Aspatore Books
Manufacturer: Aspatore Books
ProductGroup: Book
Binding: Paperback
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Sports, Inc.: 100 Years of Sports Business
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The Business of Sports: Cases and Text on Strategy and Management
ASIN: 1587621363 |
Book Description
Inside the Minds: The Sports Business is an authoritative, insider's perspective on the ins and outs of this dynamic industry and the strategic thinking behind leading an elite athletic workforce. Featuring senior management from the nation's premier teams and leagues, this book provides a broad, yet comprehensive overview of the current shape and future state of professional sports. As they raise critical points around running a business under intense public scrutiny, these authorities offer practical and adaptable strategies for building a strong fan-base and profiting year after year. From revenue and salary management, to player acquisitions and negotiations, these leaders articulate the finer points of an industry driven by talent and fueled by the desire for success. The different niches represented and the breadth of perspectives presented enable readers to get inside some of the great strategic minds of today, as experts explore in detail, what it takes to build and sustain the organizations that win championships.
Customer Reviews:
Very Good Shape.......2006-03-15
The book was brand new and came in earlier than expected couldn't have asked for anything better!!!
Average customer rating:
- It's decent, but the radio part is limited
- Advertising without an Agency
|
Advertising Without an Agency: A Comprehensive Guide to Radio, Television, Print, Direct Mail and Outdoor Advertising for Small Business (Psi Successful Business Library)
Kathy Kobliski
Manufacturer: The Oasis Press
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Binding: Paperback
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The 33 Ruthless Rules of Local Advertising
ASIN: 1555715532 |
Book Description
Learn the skills necessary to pinpoint and communicate directly to your customer markets.
Customer Reviews:
It's decent, but the radio part is limited.......2003-01-21
EDIT: I'm putting my review below on hold as I've realized I've got an original version of the book- 2 prints out of date! Will read newest version and re-review. So take with a grain of salt. Ross
-------------------------------------------
This book is a nice easy read, and simple to work through. However, but having been in radio (marketing & promotions director, years in sales, my own small agency) since 1992, I thought her knowledge of the radio format was somewhat limited...this made me think that perhaps some of the other areas that I'm not as knowledgeable about (outdoor, direct mail) she might be limited as well.
Kathy states that there are only 2 tried and true ways to buying radio, either tactical or strategic, with schedules of 5x a week or up to 24x a week. Well, these may work, (or have worked in the past), but they are fairly old methods of radio advertising. She mentions TAP and :30 commercials, things you just don't see much of anymore.
She makes no mention of OES (Optimum Effective Schedules) or the importance of frequency or other methods (and better I might add) that have come along in the last few years. It's a changing medium, and methods should change also. So I'd just take the radio part as one general read on how to buy radio, certainly not the only way to buy!
Advertising without an Agency.......2002-10-19
My eyes are now open. I am a small business owner and needed some finacially sound ways to build my business and had no idea where to start. I felt like she knew exactly what I was feeling regarding advertising and getting the best for my budget.
I want to say thank you again for the book and your willingness to share.
Average customer rating:
- I found this book very useful
- A good investment...
- This book got me tuned in (no pun intended)
- This book is a lifesaver!
- This book will give you the edge over your competitor.
|
Advertising Without an Agency : A Comprehensive Guide to Radio, Television, Print, Direct Mail, and Outdoor Advertising for Small Business (Psi Successful Business Library)
Kathy J. Kobliski
Manufacturer: Oasis Pr
ProductGroup: Book
Binding: Paperback
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The 33 Ruthless Rules of Local Advertising
ASIN: 1555714293 |
Book Description
Many small business owners sink thousands of dollars into advertising, only to find out they have made the wrong decisions based on misinformation from overzealous media sales representatives. Advertising Without an Agency will teach business owners how to identify their customers, write advertising copy, and use a variety of resources to achieve the optimum response to their efforts.
Advertising Without an Agency includes extensive information on radio, television, and print advertising. It will show business owners how to use interns, press releases, logos, and the Internet to promote their efforts. The book also includes worksheets on buying advertising space and time to be filled out by media representatives.
Identify your customer markets by age, gender, and zip code with Advertising Without an Agency. This book will show you the best way to structure your advertisements and how to track your results. If you are interested in cutting through the fluff about what you can do through advertising and want to learn how to do it, then this is the book for you.
Customer Reviews:
I found this book very useful.......2001-05-08
This book is always at arm's reach in my office. It is written in plain English, so that you don't have to be an advertising executive to put Kathy's methods to work. It takes a lot of the fear and mystery out of advertising and guides you step-by-step. Furthermore, Kathy is obviously well versed in all typres of media (TV, Radio, Outdoor, etc.) which is not always the case. This is helpful for the small business owner as he/she may not be able to afford TV but can afford Direct Mail. If you are unsure about any kind of advertising on the local level, this book is a must. You really will come away feeling confident that you can put together a successful advertising plan. I wish I had this book ten years ago when I was starting out. I would have had a working knowledge of advertising that employed common sense.
A good investment..........2001-03-12
Great book! Gives advertisers all the inside secrets that take years to learn. Especially good is the section about how to get the most value from the advertising salespeople who call on you. Clearly written and fun to read.
This book got me tuned in (no pun intended).......2000-04-11
I am the owner of a small business, having undertaken this after having retired from government work after many years. With a career background in government, I hardly brought advertising skills to my new venture. Like many other persons new to starting a small business, I probably have made some assumptions about where my sales can be based upon my personal (and uninformed) beliefs. In a format that is inviting to the beginner such as myself, this book has enlightened me as to nuances and strategies of advertising which I simply could not have conceptualized on my own. I am thus now in the position to make some rational and better - informed decisions with regard to advertising my retail operation. Good book !
This book is a lifesaver!.......1998-12-18
I own a small business and this book has helped me get through the confusion of advertising by myself. The worksheets took all the guesswork out of advertising on my own. I also have a better idea of how to work with sales reps when they approach me for commercials.You can tell from the way the book is written that the author really knows about business. I wish I had this book as a guide 5 years ago when I started out!
This book will give you the edge over your competitor........1998-12-18
I recently finished school and was in the process of opening an agency of my own, with only my wife for a part-time evening co-worker. This book helped me side step many costly mistakes that any beginner could easily make. The detail this book provided, exploring every aspect of the advertising process, is worth its weight in gold. Excellent job.
Average customer rating:
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Best Practices in Executive Communication
Manufacturer: Best Practice Publications, LLC
ProductGroup: Book
Binding: Paperback
Communications
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ASIN: 1586790382 |
Book Description
This Best Practices Benchmarking Report examines the effective communication approaches of CEOs across more than 50 companies, including AlliedSignal, Federal Express, General Electric, Whirlpool, Goodyear Tire & Rubber, Nucor Corporation, and Eaton Corporation.
By studying the highly effective communications practices of other organizations, a company can better understand how it might expand, strengthen and improve its own executive communication process and systems.
This study is comprised of an executive methods matrix analyzing all companies surveyed and 13 in-depth profiles. Benchmark data was both qualitative and quantitative and provides in depth descriptions of critical communication strategies of successful CEOs.
Average customer rating:
- Step by Step to Success
- Roadmap for Success
- Bowerman knows his stuff!
- Go selling
- This book changed my life.
|
The Well-Fed Writer: Financial Self-Sufficiency As a Freelance Writer in Six Months or Less
Peter Bowerman
Manufacturer: Fanove Publishing
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The Well-Fed Writer: Back For Seconds A Second Helping Of "How-To" For Any Writer Dreaming of Great Bucks and Exceptional Quality of Life
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The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
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Start & Run a Copywriting Business
-
The Renegade Writer: A Totally Unconventional Guide to Freelance Writing Success (The Renegade Writer's Freelance Writing series)
ASIN: 0967059844 |
Book Description
Booklist
In this era of entrepreneurialism, Atlanta freelancer Peter Bowerman shows those timid (but talented) souls how almost anyone can forge ahead as an independent writer. His advice is good, couched in brassy prose that is easy to read. He anticipates every conceivable question and issue, including typical charges, marketing oneself, types of available work, and dealing with deadbeats. There are great common-sense tips, too, in the psychology of handling clients who think they're writers, those with limited budgets, and others demanding creativity. Personal anecdotes make the life of the freelancer real; the author includes samples of cold-calling scripts, thank-you notes, and a story or three about starting a writers' group and partnering with other professionals.
Book Description
Dream of being a well-paid freelance writer? Long to carve out an enviable lifestyle with plenty of freedom, flexibility AND healthy income? But wait a minute…aren't the words "starving" and "writer" forever joined at the hip? Not anymore.
How about a writing direction with plenty of work, strong and growing demand for good writers, hourly rates of $50-100+ ($60-75 average) and where all time is billed? No flat fees with vast, open-ended commitments of time. Translation? Less time working to pay bills and more time pursuing your writing passions.
We're talking about freelance commercial writing - writing for business entities, large and small - the subject of The Well-Fed Writer, and quite possibly the answer for all aspiring writers who want to turn their love of writing into their living. The book was a triple-book-club-selection (Book-of-the-Month, Quality Paperback Book and Writer's Digest) and earned several prestigious awards in 2001:
1) Second place in the ForeWord magazine Book of the Year Awards (Career Category)
2) Honorable Mention in the Writer's Digest magazine National Self-Published Book Awards
3) Finalist in the Publisher's Marketing Association Ben Franklin Awards (Best First Book).
Why commercial writing? In the past decade, two huge trends have sculpted the corporate American landscape: downsizing and outsourcing. Corporations are doing more with less: fewer people, less resources and smaller budgets. The workload is growing - especially with the exploding Internet - and many organizations rely heavily on freelancers to help them handle it.
Why do corporations hire freelancers? For good solid economic and creative reasons. With a freelancer, corporations don't have to pay salary, benefits, and vacation time. But they will pay a freelancer $60-80 (average) for their time. In addition, they pay only what they need when they need it. And with a network of freelancers, they get a broad spectrum of fresh talent (hard to get with in-house staff writers used to writing about the same topics day after day) which they can form-fit to their specific writing needs.
What's "commercial writing"? Marketing brochures, ad copy, newsletters, direct mail campaigns, video/CD-ROM scripting, speeches, sales sheets, proposals, web content, and so much more.
Veteran commercial freelancer Bob Bly, known as the freelance writing "guru" for his 35+ writing titles, says of commercial freelancing: "I know of no other arena of writing so lucrative yet so easy to get started in."
The Well-Fed Writer will take you step-by-detailed-step through, indeed, everything you need to know to quickly get your share of this exciting and highly lucrative arena of freelancing.
Customer Reviews:
Step by Step to Success.......2007-09-14
I checked out this book after reading much praise for it every time I searched for it. This is the real deal. I followed Peter's advice and his step by step processes and was earning money from writing within 2 months of reading his book. This is THE book for performing as a commercial writer in the freelance field.
Although I am a novice, I feel that I have a seasoned expert sitting at my side pointing out the pitfalls and steering me in the right direction all along the way. This book is, in a word, fantastic!
Highly recommended!
Roadmap for Success.......2007-08-17
I'm not a freelance writer, but I could be after reading Peter Bowerman's book, "The Well-Fed Writer. This well-written and engaging book is packed with all of the information that you need to gain financial self-sufficiency as a freelance writer. I was amazed at the depth of Bowerman's marketing knowledge and the amount of detail that he included in each chapter. He even had a terrific section on prospecting by phone. This book is a roadmap not only for writers, but for anyone looking to build a successful freelance business.
Cold Calling for Women: Opening Doors & Closing Sales
Bowerman knows his stuff!.......2007-07-04
Make fun of some of his techniques if you will, but this guy knows how to make a SERIOUS business. If you're writing as a hobby, this isn't practical. But if you want to be a REAL professional writer, I highly recommend it!
Go selling.......2007-06-03
There are other reviewers in this section that do a very admirable job of summarizing the contents of this work. The advice is solid. The chapters are well organized. The information is worth many more times than the cost of the book. So, let me get straight to the point. This is a book about selling your writing skills on a commercial basis. That means getting to the people in companies that make the buying decision and getting them to use your talents. It means cold calling, It means contacting 20 or many more for just one assignment and turning that assignment into a client. Premise of the book is very real. You MUST have the ability to sell yourself.
This book changed my life........2007-06-01
You read that right. I'd already been a part-time freelancer for several years, but didn't have the courage to quit my full-time job, even though it was killing me with stress and dissatisfaction. But I kept reading TWFW, and absorbing its wisdom and enthusiasm. I couldn't help thinking, "Hey, this guy isn't even a trained writer, and I am! If he can do it, I can," but still never made the leap. I did, though, follow the author's recommendations to sock away money to tide me over in case I did decide to do it. I also named my business, designed a logo and put together a brochure and a website -- all according to the book's advice -- which I quietly launched six years ago today.
Then one day, my boss made the situation intolerable. I thought over my options during my lunch break, made a few calls to some clients to see how much immediate work I could drum up, and went back to the office. I took a deep breath, thought about all the encouragement in the book, and resigned, agreeing to stay another 3 months to train a successor (I was, at the time, president of an ad & marketing agency).
In those months, I made cold calls (more advice from the book) from my cell phone over my lunch hours, made some more calls into western time zones where the business day was still going on after I got off work, and put more money away. I also purchased the more expensive equipment I'd need -- printer, reliable business-quality phone with headset, etc. -- while I still had a steady paycheck, more advice from the book.
Three months later, I woke up as my own boss and went to work in my home office for the first time as a Full Time Commercial Copywriter. That was in 2001. Last year I celebrated my fifth anniversary, and only one of those 5 years was my business in the red, and that's because my mom died and I was writing a book, which kept me away from the business.
Still, following Bowerman's advice, I maintained phone and email contact with my clients and did manage to get a few jobs completed just so no one worried that I'd fallen off the face of the earth. And when it was all over, I re-read parts of the book to help me get back in the groove and drum up some new business.
I'm sure I would eventually have launched my business without this book, but by then I could very well have been impaired by a heart attack or some other stress-related illness. Maybe I wouldn't even have lived long enough to do it on my own, because it was really, really bad.
Today I celebrate my sixth anniversary as a full time freelance writer, and I'm making a better living -- both satisfaction- and compensation-wise -- than I ever did as a freelancer before. I know that I can continue to get better at my craft and charge accordingly, limited only by my own willingness to work, which I learned from The Well-Fed Writer.
This book gave me hope when I needed it, sound business advice, and the courage to do what I really needed to do, WHEN I really needed to do it. I will be forever grateful.
Average customer rating:
|
The Well-fed Writer: Financial Self-sufficiency as a Freelance Writer in Six Months or Less.: An article from: Technical Communication
Marguerite Krupp
Manufacturer: Society for Technical Communication
ProductGroup: Book
Binding: Digital
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ASIN: B0008I7PNY
Release Date: 2005-07-28 |
Book Description
This digital document is an article from Technical Communication, published by Society for Technical Communication on August 1, 2001. The length of the article is 1445 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: The Well-fed Writer: Financial Self-sufficiency as a Freelance Writer in Six Months or Less.
Author: Marguerite Krupp
Publication:
Technical Communication (Refereed)
Date: August 1, 2001
Publisher: Society for Technical Communication
Volume: 48
Issue: 3
Page: 331
Distributed by Thomson Gale
Average customer rating:
|
The Well-fed Writer: Financial Self-sufficiency As a Freelance Writer in Six Months Or Less
Peter Bowerman
Manufacturer: Fanove Publishing
ProductGroup: Book
Binding: Paperback
ASIN: B000N6B3PW |
Average customer rating:
- BUFFETT RULES
- Interesting stories
- Highly Recommended!
- A Pedestrian Book Saved Only by the Managers Themselves
- Highly Recommended!
|
The Warren Buffett CEO: Secrets From the Berkshire Hathaway Managers
Robert P. Miles
Manufacturer: Wiley
ProductGroup: Book
Binding: Paperback
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The Essays of Warren Buffett : Lessons for Corporate America
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Buffett: The Making of an American Capitalist
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Common Stocks and Uncommon Profits and Other Writings
ASIN: 0471430455 |
Book Description
" Everyone knows Warren is the greatest investor of our time. . . .This book for the first time captures his genius as a manager." -- Jack Welch
The first book to reveal the investment and management strategies of the Berkshire Hathaway all-star management team. Much has been written about Warren Buffett and his investment philosophy; little has been made public about the inside management of Berkshire Hathaway. With a market cap exceeding 100 billion , Berkshire Hathaway has a market value surpassing many icons of American business such as Dell, AT&T, Disney, Ford, Gillette, American Express, and GM. Drawing on his personal experiences as well as those of Berkshire's chief executives, officers, and directors interviewed for this book, Berkshire insider Robert P. Miles provides a unique look at the Berkshire Hathaway culture and its management principles.
Customer Reviews:
BUFFETT RULES.......2007-07-07
Warren Buffett is the god of investors. Thus, there's a plethora of books about him and his investing methods. Reading anything Buffett says is good. My concern with these books is they become dated very fast. For example, right now, in mid 2007, Warren is buying up railroad stocks, specifically Burlington Northern. Yet we don't glean that from this book, because it went to print before Warren got into RR's.
I've read most of the Buffett books and this one is above average. Recommended.
Also, for those desiring to become rich, check out Tom Stanley's "The Millionaire Mind."The Millionaire Mind
Interesting stories.......2007-07-03
The book has a lot of interesting stories about managers at Berkshire Hathaway. It's not much about Warren Buffett. And it has nothing to do with investment.
Highly Recommended!.......2004-06-08
Robert Miles knows Warren Buffett, and it's clear that he also knows a thing or two about the people who run the companies in Buffett's Berkshire Hathaway. Armed with information gleaned from eight months of intensive interviews, Miles uncovers what makes a Berkshire manager tick, and covers the workings of Berkshire, itself, as well. Writing through the voices of the CEOs he portrays, Miles skillfully weaves the colorful histories of 18 firms into a revealing set of success stories. Many tales are similar - the CEOs love their companies; they worked hard to build solid businesses and no one regrets selling his firm to Berkshire. They all sound genuinely happier than you might possibly believe, and each chapter has business models you shouldn't miss. We invite any executive to enter these pages for an insider's view (still, it doesn't hurt to remember, they all knew Warren was gonna read it).
A Pedestrian Book Saved Only by the Managers Themselves.......2003-12-27
Thank goodness Berkshire Hathaway is populated by so much management talent. Even Robert Miles' mediocre writing and pedestrian insights can't obscure the real value of this book, which is to document, in a detailed and therefore fairly convincing way, Warren Buffett's exceptional ability to choose and motivate people.
Buffett's techniques for dealing with people are well-known (he talks about them constantly) and this book has almost nothing really new to reveal, but Berkshire junkies will enjoy the anecdotes and facts that bring Buffett's concepts to life in a more concrete way. Even though many of the stories are recycled, hearing a few of the managers speak in their own words and tell their own versions is revealing. That Buffett himself made a kind remark about this book is unremarkable. What else could he possibly say about a book that features some of his key people? Bottom line: this is definitely a book for those already familiar with, and enthusiastic about, Buffett.
Miles' publisher, Wylie, has created a virtual industry out of quickie trade books about Buffett. Wylie's new twist in this book is the Berkshire managers, who provide whatever shine it emits. But somewhere along the way, a mighty big assist must have been delivered on the editorial end to tone the writing style down into something publishable. How so? Miles himself comes across as one of the most self-aggrandizing, uber-promotional, un-Buffett-like people imaginable. That someone could write about Warren Buffett, with seemingly so little concept of what the man is about, is amazing. It wouldn't be the first time Buffett's name has been exploited by someone who barely knows him, but Miles takes exploitation to a whole new extreme. The Robert Miles web page, which reminds one of a three-card monte dealer or perhaps, one of the more gelatinous used car salesman types, speaks for itself. The headline, "You May Never Meet Warren Buffett, But Hear Robert P. Miles Speak and You'll Feel Like You Have" says it all. If you want to read a book about the value of humility by an author who has the nerve to compare himself to Warren Buffett, well, this is that book.
Highly Recommended!.......2003-10-16
Robert Miles knows Warren Buffett, and it's clear that he also knows a thing or two about the people who run the companies in Buffett's Berkshire Hathaway. Armed with information gleaned from eight months of intensive interviews, Miles uncovers what makes a Berkshire manager tick, and covers the workings of Berkshire, itself, as well. Writing through the voices of the CEOs he portrays, Miles skillfully weaves the colorful histories of 18 firms into a revealing set of success stories. Many tales are similar - the CEOs love their companies; they worked hard to build solid businesses and no one regrets selling his firm to Berkshire. They all sound genuinely happier than you might possibly believe, and each chapter has business models you shouldn't miss. We invite any executive to enter these pages for an insider's view (still, it doesn't hurt to remember, they all knew Warren was gonna read it).
Average customer rating:
- Excellent guidebook to Silicon Valley
- A Fantastic Book with Intensive Stuffs
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The Silicon Valley Edge: A Habitat for Innovation and Entrepreneurship (Stanford Business Books)
William F. Miller ,
Marguerite Gong Hancock , and
Henry S. Rowen
Manufacturer: Stanford Business Books
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Binding: Paperback
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| Small Business & Entrepreneurship
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Understanding Silicon Valley: The Anatomy of an Entrepreneurial Region (Stanford Business Books)
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Making Silicon Valley: Innovation and the Growth of High Tech, 1930-1970 (Inside Technology)
ASIN: 0804740631
Release Date: 2000-10-09 |
Book Description
The enormous and sustained success of Silicon Valley has excited interest around the globe. Startup companies the world over are attempting to emulate its high tech businesses, and many governments are changing their institutions in order to foster Silicon Valleys of their own. What accounts for the Valley’s leading edge in innovation and entrepreneurship?
This book gives an answer by insiders, by prominent business leaders and academics from the heart of the Valley. They argue that what distinguishes the Valley is not its scientific advances or technological breakthroughs. Instead, its edge derives from a “habitat” or environment that is tuned to turn ideas into products and take them rapidly to market by creating new firms.
This habitat includes supportive government regulations for new firm formation, leading research universities that interact with industry, an exceptionally talented and highly mobile work force, and experienced support services in such areas as finance, law, accounting, headhunting, and marketing, all specializing in helping new companies form and grow. Not least is a spirit of adventure and a willingness to take risks.
The elements of this habitat are packed into a small geographic area. In it, networks of specialists form communities of practice within which ideas develop and circulate and from which new products and new firms emerge. Feedback processes are strongly at work: the successes of Valley firms strengthen the habitat, and the stronger it becomes, the more new, successful firms are created.
Among industries, electronics came into the Valley first, followed by semiconductors, computers, software, and, in the 1990s, biotechnology, networking, and the Internet. This extraordinary ability to keep adding new industrial sectors itself affects the prospect for the Silicon Valley's future. What lies ahead? From within, the Valley faces serious challenges in defining a new generation of entrepreneurs, addressing a growing digital divide, and maintaining quality of life. At the same time, the Valley must redefine its global role with respect to other rising innovative regions worldwide. Nevertheless, the proven ability of its highly effective habitat suggests that in both innovation and entrepreneurship, Silicon Valley will maintain its edge.
Customer Reviews:
Excellent guidebook to Silicon Valley.......2001-10-30
This is an excellent book to describe all thinkable crosssections of Silicon Valley through interviews in the social science methods and through writing by prominent figures in Silicon Valley. The only drawback I found is that the book has too rich contents for a reader to read through casually. I strongly recommend this book to those serious readers who are engaged in Silicon Valley, associated with venture businesses, interested in mechanisms and histories of Silicon Valley, or interested in business models.
The book has a big reference table to illustrate how different Silicon Valley entrepreneurs are from small business owners and traditional entrepreneurs, and describes four distinct types of entrepreneurs in Silicon Valley. The book also enumerates ten reasons why Silicon Valley has been prosperous.
This is really a good book for a reader to learn what Silicon Valley is like.
A Fantastic Book with Intensive Stuffs.......2001-07-17
Practically useful for entrepreneurs, venture capitalists and professionals.
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