Economic Transformations: General Purpose Technologies and Long Term Economic Growth
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    Economic Transformations: General Purpose Technologies and Long Term Economic Growth
    Richard G. Lipsey , Kenneth I. Carlaw , and Clifford T. Bekar
    Manufacturer: Oxford University Press, USA
    ProductGroup: Book
    Binding: Paperback

    Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
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    ASIN: 019929089X

    Book Description

    This book examines the long term economic growth that has raised the West's material living standards to levels undreamed of by counterparts in any previous time or place. The authors argue that this growth has been driven by technological revolutions that have periodically transformed the West's economic, social and political landscape over the last 10,000 years and allowed the West to become, until recently, the world's only dominant technological force. Unique in the diversity of the analytical techniques used, the book begins with a discussion of the causes and consequences of economic growth and technological change. The authors argue that long term economic growth is largely driven by pervasive technologies now known as General Purpose (GPTs). They establish an alternative to the standard growth models that use an aggregate production function and then introduce the concept of GPTs, complete with a study of how these technologies have transformed the West since the Neolithic Agricultural Revolution. Early modern science is given more importance than in most other treatments and the 19th century demographic revolution is studied with a combination of formal models of population dynamics and historical analysis. The authors argue that once sustained growth was established in the West, formal models can shed much light on its subsequent behaviour. They build non-conventional, dynamic, non-stationary equilibrium models of GPT-driven growth that incorporate a range of phenomena that their historical studies show to be important but which are excluded from other GPT models in the interests of analytical tractability. The book concludes with a study of the policy implications that follow from their unique approach.
    General Purpose Technologies and Economic Growth
    Average customer rating: 4 out of 5 stars
    • comprehensive outline of the importance of GPTs
    General Purpose Technologies and Economic Growth

    Manufacturer: The MIT Press
    ProductGroup: Book
    Binding: Hardcover

    Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
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    ASIN: 0262082632

    Book Description

    Traditionally, economists have considered the accumulation of conventional inputs such as labor and capital to be the primary force behind economic growth. Now, however, many macroeconomists place technological progress at the center of the growth process. This shift is due to new theoretical developments that allow researchers to link microeconomic aspects of the innovation process with macroeconomic outcomes.

    Most economists have viewed technological progress as an incremental process. A few have focused on the role of drastic innovations--those that introduce a discontinuity. The contributors to this volume are concerned with the type of drastic innovation called general purpose technologies (GPTs). A GPT has the potential to affect the entire economic system and can lead to far-reaching changes in such social factors as working hours and constraints on family life. Examples of GPTs are the steam engine, electricity, and the computer.

    The study of GPTs is relatively new. A universal theoretical framework for dealing with GPTs does not yet exist. The essays in this book both further our understanding of GPT-driven economic growth and lay the foundation for further developments of the available frameworks.

    Contributors: Philippe Aghion, Ciff Bekar, Timothy Bresnahan, Kenneth Carlaw, Alfonso Gambardella, Richard G. Harris, Elhanan Helpman, Peter Howitt, Richard G. Lipsey, Kevin M. Murphy, Craig Riddell, Paul Romer, Nathan Rosenberg, Manuel Trajtenberg.

    Customer Reviews:

    4 out of 5 stars comprehensive outline of the importance of GPTs.......1999-03-16

    Academic attention to the relationship between economic growth and drastic innovations is relatively new. Elhanan Helpman's book considers a certain type of drastic innovations, termed General Purpose Technologies (GPTs). As the term already makes clear an innovation qualifies as a GPT when it is on the one hand general in its purpose and on the other hand when it is characterized by innovational complementarities. This approach has resulted in an integrated collection of original contributions providing major insight in the importance of GPTs by approaching the problem at stake from both a theoretical and empirical point of view. In addition, this composition of high-quality papers may be the foundation of and may induce future research in this new area of economic growth theory. After a short introduction, Richard Lipsey, Cliff Bekar and Kennth Carlaw first consider the theoretical literature, in some way complementary to GPTs, to obtain a comprehensive working definition. By focussing on both appreciative and formal theories they characterize the set of technological advances that is induced by the introduction of a new GPT. In their analysis they introduce the model of Helpman and Manuel Trajtenberg (chapters 3 and 4) which tracks the effects of a new GPT on macroeconomic aggregates and considers the process of a new GPT diffusion. This model analyses long-run dynamics in the form of repetitive cycles, that result from the arrival of new GPTs. The main finding of the approach is a view of the growth process in which the notion of increasing returns underlying new growth theory can be explained by the fostering complementary advances induced by new GPTs. Philippe Aghion and Peter Howitt (chapter 5) argue that the Helpman- Trajtenberg-model is incomplete and introduce social learning into the model. This variable is included to analyse and explain the fact that each sector must develop a specific intermediate good before anyone in that sector can make components for the GPT. In this manner they can also explain why the process of the arrival and introduction of a new GPT is a smooth one instead of leasing to a, as in Helpman and Trajtenberg, dramatic fall (at first) in production. Howitt (chapter 9) extends this argument by investigating the resulting capital obsolescence. Richard Harris (chapter 6) and Nathan Rosenberg (chapter 7) apply the theoretical framework of GPTs to the Internet and chemical engineering, respectively. Harris finds that, due to the introduction of the Internet, enhancing communication, productivity levels of small countries equal those of large countries. In addition, he observes that globalization is expressed in increased volumes of trade in services. Finally, when the Internet is defined as a GPT, the introduction of communication networks like the Internet enhances virtual mobility of mostly skilled labour resulting in a wage premium to skilled labour. Kevin Murphy, Craig Riddell and Paul Romer (chapter 11) investigate this result empirically for Canada and the US and conclude that new GPTs are relative complements with more educated labour, which is closely related to the thesis that machinery and new technologies harm low-skilled workers. Rosenberg suggests that the notion of a GPT has to be broadened to include intellectual methodologies, such as in chemical engineering, which may bring to the forefront valuable new insights into the underlying determinants of technological change and the diffusion of GPTs. In chapter 8 Lipsey, Bekar and Carlaw pick up their framework laid out in chapter 2 to focus on the consequences of changes in GPTs by particularly stressing the debate between the Helpman-Trajtenberg and Aghion-Howitt- model. By building a structuralist model, including alongside the neo-classical components technology and policy variables, they argue that it is the structure of technology systems which should be focussed on. According to these authors structural issues are the core of an understanding of growth as driven by technological change. Timothy Bresnahan and Alfonso Gambardella (chapter 10) examine the division of inventive labour and the extent of the market. They endogenize the arrival of GPTs, which was assumed to be exogenous in the models of Helpman and Trajtenberg and Aghion and Howitt. They find a self-enforcing loop of inventions induced by increasing specialization of knowledge and diverse markets inwhich new GPTs continue to contribute to growth, and most importantly that growth continues to permit their invention. The general tone in Helpman's book is that the concept, theoretical nature, and empirical application of GPTs is an important contribution in the explanation of economic growth. By both providing theoretical models and empirical results a self-enforcing process is observed in the book. Therefore, the book is constructed is such a way that it makes a strong and comprehensive statement to the importance of GPTs.
    Was 19th century British growth steam-powered?: the climacteric revisited [An article from: Explorations in Economic History]
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      Was 19th century British growth steam-powered?: the climacteric revisited [An article from: Explorations in Economic History]
      N. Crafts , and T.C. Mills
      Manufacturer: Elsevier
      ProductGroup: Book
      Binding: Digital

      ProductivityProductivity | Industrial, Manufacturing & Operational Systems | Engineering | Professional & Technical | Subjects | Books
      ASIN: B000RR09FC

      Book Description

      This digital document is a journal article from Explorations in Economic History, published by Elsevier in 2004. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

      Description:
      This paper establishes that there are serious problems with the hypothesis that the Victorian climacteric was driven by the decline phase of steam as a General Purpose Technology. This is primarily because steam's contribution to industrial output and labour productivity growth was stronger after 1870 than before and that the non-steam-intensive sectors exhibited an inverted U-shape in trend output growth through the 19th century, experiencing a marked slowdown between 1830 and the 1870s. Seeking to base an account of 19th century British growth primarily on the implications of steam is thus misconceived.
      Economic Transformations: General Purpose Technologies and Long Term Economic Growth, by Lipsey
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        Economic Transformations: General Purpose Technologies and Long Term Economic Growth, by Lipsey
        Richard G./ Carlaw, Kenneth I./ Bekar, Clifford T. Lipsey
        Manufacturer: Oxford University Press, USA
        ProductGroup: Book
        Binding: Paperback
        ASIN: B000OLCVOI
        General Purpose Technologies and Economic Growth
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          General Purpose Technologies and Economic Growth
          Elhanan Helpman
          Manufacturer: The MIT Press
          ProductGroup: Book
          Binding: Paperback
          ASIN: B000OQ9O48
          General purpose technologies: "engines of growth?" (NBER working paper series)
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            General purpose technologies: "engines of growth?" (NBER working paper series)
            Timothy F Bresnahan
            Manufacturer: National Bureau of Economic Research
            ProductGroup: Book
            Binding: Unknown Binding

            Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
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            ASIN: B0006OVPF4
            A time to sow and a time to reap: Growth based on general purpose technologies (NBER working paper series)
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              A time to sow and a time to reap: Growth based on general purpose technologies (NBER working paper series)
              Elhanan Helpman
              Manufacturer: National Bureau of Economic Research
              ProductGroup: Book
              Binding: Unknown Binding

              Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
              InnovationsInnovations | Technology | Science | Subjects | Books
              ASIN: B0006PA7B6

              The Stability of Currency Boards
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                The Stability of Currency Boards
                Kai Stukenbrock
                Manufacturer: Peter Lang Pub Inc
                ProductGroup: Book
                Binding: Paperback

                Money & Monetary PolicyMoney & Monetary Policy | Economics | Business & Investing | Subjects | Books
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                ASIN: 363152031X
                Straining at the Anchor: The Argentine Currency Board and the Search for Macroeconomic Stability, 1880-1935 (National Bureau of Economic Research Series on Long-Term Factors in Economic Dev)
                Average customer rating: 5 out of 5 stars
                • When history fruitfully enlightens the current debate
                Straining at the Anchor: The Argentine Currency Board and the Search for Macroeconomic Stability, 1880-1935 (National Bureau of Economic Research Series on Long-Term Factors in Economic Dev)
                Gerardo della Paolera , and Alan M. Taylor
                Manufacturer: University Of Chicago Press
                ProductGroup: Book
                Binding: Hardcover

                Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
                InternationalInternational | Economics | Business & Investing | Subjects | Books
                MacroeconomicsMacroeconomics | Economics | Business & Investing | Subjects | Books
                GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
                GeneralGeneral | Business & Investing | Subjects | Books
                ArgentinaArgentina | South America | Americas | History | Subjects | Books
                All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
                Business & InvestingBusiness & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books
                ASIN: 0226645568

                Book Description

                The "Argentine disappointment"—why Argentina persistently failed to achieve sustained economic stability during the twentieth century—is an issue that has mystified scholars for decades. In Straining the Anchor, Gerardo della Paolera and Alan M. Taylor provide many of the missing links that help explain this important historical episode. Written chronologically, this book follows the various fluctuations of the Argentine economy from its postrevolutionary volatility to a period of unprecedented prosperity to a dramatic decline from which the country has never fully recovered. The authors examine in depth the solutions that Argentina has tried to implement such as the Caja de Conversión, the nation's first currency board which favored a strict gold-standard monetary regime, the forerunner of the convertibility plan the nation has recently adopted.

                With many countries now using—or seriously contemplating—monetary arrangements similar to Argentina's, this important and persuasive study maps out one of history's most interesting monetary experiments to show what works and what doesn't.

                Customer Reviews:

                5 out of 5 stars When history fruitfully enlightens the current debate.......2003-07-16

                Very recommendable either for a Ph.D. student interested in the history of emerging markets crisis or the scholar aiming to tell her students how modern theory and empirical tests are applicable to some stories like the Argentine one.

                Not only is this book a magnific contribution to understand the monetary and banking history of Argentina, but also a contribution that informs present-day debates in macroeconomics (e.g. the choice of optimal exchange rate regime, various generations of financial and currency crisis, bank runs). The authors make a significant effort to formalise major stylised facts across different crisis episodes, through the lens of modern monetary and banking theory. Moreover, they offer a fresh look at issues concerning crisis management and resolution and policy evaluation in the "first" era of economic globalisation (1880-1914) as well as during the interwar period all the way down to the 1930's depression.
                Modern tools help test the hypothesis laid out generally at the beginning of the theoretical framework introduced in each chapter. Ranging from accounting exercises (fiscal solvency, banking balance sheets, as a few examples)to cutting-edge time series econometric modelling, the evidence found by the authours sheds light on crucial empirical issues. Some examples may illustrate this point:
                a) The Purchasing Power Parity assumption (PPP, in a single equation cointegrating framework);
                b) Money supply and demand, and exchange rate determinants in 1884-1913;
                c) The Internal-External Convertibility dynamics (phase diagram, Vector Error Correction Model estimation)

                Finally, the lessons drawn by Della Paolera and Taylor are, in my view, very telling to the way Argentina got into the path to the collapse of the currency board 1991-2001.
                Dual currency boards: A proposal for currency stability (IMF working paper)
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                  Dual currency boards: A proposal for currency stability (IMF working paper)
                  Stefan E Oppers
                  Manufacturer: International Monetary Fund, Office in Europe
                  ProductGroup: Book
                  Binding: Unknown Binding
                  ASIN: B0006RKGF6
                  Institutions for monetary stability (NBER working paper series)
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                    Institutions for monetary stability (NBER working paper series)
                    Christina Romer
                    Manufacturer: National Bureau of Economic Research
                    ProductGroup: Book
                    Binding: Unknown Binding

                    Money & Monetary PolicyMoney & Monetary Policy | Economics | Business & Investing | Subjects | Books
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                    Straining at the Anchor: The Argentine Currency Board and the Search for Macroeconomic Stability, 1880-1935 (National Bureau of Economic Research Series on Long-Term Factors in Economic Dev)
                    Average customer rating: Not rated
                      Straining at the Anchor: The Argentine Currency Board and the Search for Macroeconomic Stability, 1880-1935 (National Bureau of Economic Research Series on Long-Term Factors in Economic Dev)
                      Gerardo della; Taylor, Alan M. Paolera
                      Manufacturer: University Of Chicago Press
                      ProductGroup: Book
                      Binding: Paperback
                      ASIN: B000OPTVAQ
                      STRAINING AT THE ANCHOR: THE ARGENTINE CURRENCY BOARD AND THE SEARCH FOR MACROECONOMIC STABILITY, 1880-1935. National Bureau of Economic Research Series on Long-Term Factors in Economic Development
                      Average customer rating: Not rated
                        STRAINING AT THE ANCHOR: THE ARGENTINE CURRENCY BOARD AND THE SEARCH FOR MACROECONOMIC STABILITY, 1880-1935. National Bureau of Economic Research Series on Long-Term Factors in Economic Development
                        Gerardo della & Alan M. Taylor. Paolera
                        Manufacturer: Univ. of Chicago Press,
                        ProductGroup: Book
                        Binding: Hardcover
                        ASIN: B000NOZF7G

                        XML: eCommerce Solutions for Business and IT Managers
                        Average customer rating: 4 out of 5 stars
                        • The worst tech book I've ever read...
                        • Insufficient
                        • Well worth reading....
                        • A business approach
                        • Dry Sense of Humor
                        XML: eCommerce Solutions for Business and IT Managers
                        Solomon H. Simon
                        Manufacturer: McGraw-Hill Trade
                        ProductGroup: Book
                        Binding: Paperback

                        GeneralGeneral | Business & Investing | Subjects | Books
                        ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                        GeneralGeneral | E-commerce | Industries & Professions | Business & Investing | Subjects | Books
                        XMLXML | Languages & Tools | Programming | Computers & Internet | Subjects | Books
                        GeneralGeneral | Languages & Tools | Programming | Computers & Internet | Subjects | Books
                        GeneralGeneral | Computers & Internet | Subjects | Books
                        GeneralGeneral | Software | Computers & Internet | Subjects | Books
                        E-CommerceE-Commerce | Business & Culture | Computers & Internet | Subjects | Books
                        ASIN: 0071371885

                        Book Description

                        "Big Picture" insights into one of the hottest, most promising eCommerce technologies

                        If your company uses massive amounts of data from different sources, XML could be the Holy Grail. Using today's conventional programs and processes, data may have to be translated and reformatted more than five times during data exchange and eCommerce. XML has the potential to speed up ebusiness applications and integration efforts, enabling the definition, transmission, validation, and interpretation of data. In XML: eCommerce Solutions for Business & IT Managers, author Solomon Simon helps you:


                        * Learn what XML is and where it came from
                        * Explore the advantages of using XML to solve business integration issues
                        * Apply proven strategic planning models to determining when, and how best to implement XML
                        *Understand the risks as well as the benefits associated with XML as a business enterprise solution, as well as common organizational obstacles to XML implementation

                        Download Description

                        In this volume in the Emerging Business Technology Series, Hank Simon provides managers with the "big picture" of one of the hottest and most promising of emerging ecommerce technologies.

                        Customer Reviews:

                        1 out of 5 stars The worst tech book I've ever read..........2003-07-14

                        and I've read quite a few. At least the authors of "HTML for dummies" or whatever don't imagine that they are genuises setting the world on fire.

                        This book is pretentious, repetitious, phenomenally boring, and completely useless. It consists of little but vacuous management-speak sentences. For example what is one to make of
                        "A process is something that someone wants to accomplish, including the flow of actions from start to completion"? In the world of normal people, a process is a means to an end, not an end in itself. But the book is riddled with this sort of meaningless juxtaposition of jargon.

                        There is no point so trivial that this book doesn't feel it's worth repeating at least ten times. There is no technical detail about XML so trivial that this book feels it should include. If you feel that saying that XML uses a tree structure is well illustrated with a picture of what looks like an actual christmas tree (as opposed to something with nodes and edges) then this is probably the book for you. But if you have the slightest interest in the technicalities of XML (even if your interest is limited to ecommerce and management level issues), don't waste your time. Typing XML into google and reading ten random hits will teach you more.

                        1 out of 5 stars Insufficient.......2003-02-12

                        I'm really tired of e-business people coming to me with comments like "I can't see why we can't do ..." and other comments which reflect the absolute lack of technical interest e-business people show for what should be their profession. This book continues this sad tradition. I imagine its effect is to fire up over-enthusiastic MBAs to make XML programmers lives misery.

                        5 out of 5 stars Well worth reading...........2001-07-25

                        Especially if you're in the IT field or seeking to break into it (lots of interview fodder here). Most books start with the differences between XML and HTML, how to create a valid XML document, intro the DTD, etc. Simon explains why we need XML! In clear, concise, readable prose, the author explains XML's practical applications. He does an admirable job of conveying XML's importance in terms of ecommerce and B2B applications.

                        5 out of 5 stars A business approach.......2001-04-25

                        If you are in business and IT, read this book. Go elsewhere to learn how to program XML. Read this to learn WHY you need to understand XML, its applications, its potential -- make a wise, informed business decision (and if you don't use it, be prepared to explain why not).

                        5 out of 5 stars Dry Sense of Humor.......2001-04-18

                        Simon writes with a twinkle in his eye, as he explains the technical aspects of XML in business terms. His business focus provides a general understanding to both business people and college students. His large number of examples and metaphors will also prove useful for others who are trying to explain the amazing powerful of the XML technology.

                        Safety and Health in the Salon Training System
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                          Safety and Health in the Salon Training System
                          Dennis G. Nelson
                          Manufacturer: Delmar Thomson Learning
                          ProductGroup: Book
                          Binding: Paperback

                          GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
                          CosmeticsCosmetics | Beauty & Fashion | Health, Mind & Body | Subjects | Books
                          GeneralGeneral | Beauty & Fashion | Health, Mind & Body | Subjects | Books
                          GeneralGeneral | Science | Subjects | Books
                          ASIN: 1562537091

                          Book Description

                          With "Health and Safety in the Salon", Milady Publishing has created a much-needed tool for training in the requirements for OSHA compliance. Included in this system are a comprehensive Leader's Guide, complete with handout masters, and a 30-minute video that takes viewers on a tour of all salon stations and points out the most frequently found hazards in each. Together with the concise Leader's Guide, the accompanying 30-minute video provides a safety and health perspective that will help educators, salons and beauty professionals develop policies and procedures, hazard awareness and control, training, record keeping, and other practices that meet OSHA and health-related licensing requirements.

                          National Business Employment Weekly: Networking
                          Average customer rating: 5 out of 5 stars
                          • A great book that provides actual techniques for networking.
                          • The best book available on the subject.
                          National Business Employment Weekly: Networking
                          National Business Employment Weekly
                          Manufacturer: Wiley
                          ProductGroup: Book
                          Binding: Paperback

                          Job HuntingJob Hunting | Job Hunting & Careers | Business & Investing | Subjects | Books
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                          ASIN: 0471310271

                          Book Description

                          A user-friendly book offering a proven system for developing and using personal and business contacts in a strategic, systematic and structured manner as a crucial part of any job search or career change. Describes how to refine your focus; get more names to expand your network; understand the difference between technical skills, transferable abilities and personal qualities; bypass secretaries and much more. Packed with examples and case histories.

                          Customer Reviews:

                          5 out of 5 stars A great book that provides actual techniques for networking........1998-02-05

                          Before checking out this book, I generally regarded Networking as some vague inside-ball type game in which everybody had to figure it out how to do it for themselves. This book dispelled that myth and explained exactly what to do to do Networking. This book demonstrates the fact that there is a systematic way to approach networking, and that it's not some moving target you either figure out for yourself or you lose.

                          5 out of 5 stars The best book available on the subject........1997-08-28

                          Since there's such a lack of books on this important job-search technique, it's great that this book delivers all you need to know about networking. Richardson is both funny and informative

                          The Potato Chip Difference : How to Apply Leading Edge Marketing Strategies to Landing the Job You Want
                          Average customer rating: 4 out of 5 stars
                          • Finally! A Job Seekers Book That Works!
                          • Strategy - A Key Component of Any Successful Job Search
                          • If You Only "Eat" Just One - The Potato Chip Book Is It!!!
                          • Disappointed
                          • A solid foundation, but needs more
                          The Potato Chip Difference : How to Apply Leading Edge Marketing Strategies to Landing the Job You Want
                          Michael A. Goodman
                          Manufacturer: Dialogue Press
                          ProductGroup: Book
                          Binding: Paperback

                          GeneralGeneral | Job Hunting & Careers | Business & Investing | Subjects | Books
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                          3. Guerrilla Marketing for Job Hunters: 400 Unconventional Tips, Tricks, and Tactics for Landing Your Dream Job Guerrilla Marketing for Job Hunters: 400 Unconventional Tips, Tricks, and Tactics for Landing Your Dream Job
                          4. I Don't Know What I Want, But I Know It's Not This: A Step-by-Step Guide to Finding Gratifying Work I Don't Know What I Want, But I Know It's Not This: A Step-by-Step Guide to Finding Gratifying Work

                          ASIN: 0970208804

                          Book Description

                          In The Potato Chip Difference, the author shows you how to apply the same strategic approach to job seeking and career planning that top management consulting firms use with major clients. And the author's personal experience adds practical real-world examples that make this book a "must read" for everyone in the workforce today.

                          Customer Reviews:

                          4 out of 5 stars Finally! A Job Seekers Book That Works!.......2003-08-19

                          Downsizing, Lay-offs, Plant Closures and just plain bad jobs can leave people out-of-work and searching for employment. But, in a saturated market, how can you set yourself apart from other candidates? Author and marketing consultant Michael Goodman applies time-tested marketing strategies to the job hunt.

                          The title, "The Potato Chip Difference", refers to how Frito-Lay is able to differentiate itself from other potato chip companies by knowing (studying) the market and itself, and how to market itself by understanding what the market will need and transforming into that. That is, he distinguishes between "selling" ("pushing what you have onto customers") and marketing ("understanding future needs and delivering upon that"). This distinction is critical, as often we are told that effective resumes and interviews "sell YOU" -- you try to convince the prospective employer to take what you've got.

                          Goodman also makes some other outstanding points, such as "understand what you determine is 'success'" (noting that some prefer rapid job advancement, while others want a good work/life balance), and points out many mistakes that job hunters make, such as networking improperly (hitting your friends and colleagues up for jobs, which makes them feel "used" and uncomfortable). It's surprising that he is able to be so insightful when other resume/interview preparedness authors/websites spout so much misguided "theoretical" information.

                          Each chapter is set up in order of the activities related to a job search, from resume writing tips through to accepting an offer, should you get one. One important exercise he suggests is to plot your sense of accomplishment. This will give you a sense of how successful you have felt in your life/career, and ask yourself why. The answers may be surprising. Perhaps early in your life, you felt successful because you were making relatively good money, but find later in life, success is related more toward a happy family life.

                          The book, which is only 118 pages long, is straightforward and is set up logically, in order of your job search activities. He uses examples, but only to make his points clear. He conserves the words and your time by being succinct and to the point. The only really misused space in the appendices: a rambling (and useless) report on how your brain works and a list of helpful business books (is Ned Herrmann the guy's brother-in-law? He gets two recommends and a generous mention in "how your brain works" piece!).

                          5 out of 5 stars Strategy - A Key Component of Any Successful Job Search.......2002-02-08

                          It seems that a new book on finding a job hits the market everyday. Typically they have a "sameness" about them. Most carry a list of dos and don'ts along with questions interviewers are apt to ask. Very little is included about the importance of marketing strategy. Not so with Michael A. Goodman's The Potato Chip Difference. It is unquestionably different. A hotel's success Conrad Hilton once said is all about location, location, location. Mike Goodman discusses job search in terms of strategy, strategy, strategy-reflecting his own background as a senior marketing consultant. Job seekers who follw his advice will surely benefit from this consisely written and highly readable 133 pages. This book's wide range reinforces the argument that size is no barometer of great substance.

                          5 out of 5 stars If You Only "Eat" Just One - The Potato Chip Book Is It!!!.......2002-01-24

                          Every job search is unique and we certainly all have opinions on what's best for each of us. I'm a "glass half-full" person and I'm definitely UP on Potato Chip! And, YES, it could the the "difference" for you - and, maybe me, too! O.K., so maybe the "snack food" title is a bit "corny," but, hey, it's ALL about positioning, no? Goodman, in true P&G form, is practicing what he's preaching!

                          I found the advice presented very sound and to-the-point. There's no "fluff" here - who has time for that when you're in search mode?Only sound tried and true ideas to help you put together the best search strategy possible to market yourself.

                          I'm a true believer. As I go through MY search incorporating Goodman's ideas - developing a strategy, networking, positioniing myself, I'm seeing things paying off. This is a VERY helpful book for any jobseeker from the just-out-of-college neophyte to the hardcored veteran jobhunter, from the possible career-switcher to the "back-to-work-after the kids" Mom (or Dad, too!)

                          Paraphrasing Sinatra, "I've been "rightsized," "downsized," "de-prioritized," and "you-name-it-sized." I've been through big-bucks professional "corporate outplacement" twice. And, even with THAT experience, "TPD" provided me with helpful, useful can-do insights about how a "strategy" can better position me in the marketplace.

                          Sure, there are hundreds of job-hunting books out there, but, The Big Thing about this book is that this very sound approach can set you apart from the (growing) masses of jobhunters. Hey, I'd rather follow Goodman's advice here than many of the books with conflicting "hints" about number of pages and fonts for my resume - oh, yes, don't forget it's "rag bond stock," OK?

                          This is a book about MARKETING STRATEGY - marketing YOU. Hey, as Tom Peters said, "You're the brand!" Every great brand emanates from sound marketing strategy - so can you! Michael Goodman's "The Potato Chip Difference" is no snack - reading it will get you to the Main Course! Five Stars.

                          2 out of 5 stars Disappointed.......2001-11-28

                          I agree with the other reviewers, this book is filled with generalizations. It expresses how marketing is significant to your job search but doesn't go into enough detail to be truly useful. I believe the author came from a marketing background and does not have enough hands-on experience as a career/job search advisor to be writing job search books. The only value I got from this book had to do with "positioning," which is merely understanding what makes you different from others. I can tell you the secret in one sentence that took the author 133 pages: write a summary that reflects your values and/or aptitudes and make sure the rest of your resume is filled with examples that support it. In closing, saving your time and [price] and look into Knock `em Dead by Martin Yate. I found it much more useful!

                          3 out of 5 stars A solid foundation, but needs more.......2001-11-16

                          Goodman does a good job of getting the reader to understand him/herself and the way in which they operate, but then offers too many generalizations that might not be applicable to your particular situation.

                          This is a good book for introspection, self-examination and figuring out exactly how you operate. What it is not is a step-by-step guide to finding your next job. If you're looking for that, then go elsewhere.

                          Many of Goodman's ideas are based on his experience as a corporate marketer, and the concept of marketing yourself to your next employer is a solid one. Where this book falls short is translating those concepts into tangible items your can use in your search. I also felt that several times Goodman makes the assumption that you are in a marketing or sales type of career, and some of his suggestions aren't applicable to other industries or positions - which may leave you frustrated at times when you're reading this book.

                          If you're looking for a book that will help you discet who you are, this is a good read. If you're buying this book because you want the edge over other job candidates, you probably won't be happy - there's no groundbreaking info here. I suggest "Don't Send a Resume" as a better choice, then.

                          Body For Sale: An Inside Look At Medical Research, Drug Testing, And Organ Transplants And How You Can Profit From Them
                          Average customer rating: 4.5 out of 5 stars
                          • No new information
                          • Body For Sale
                          • FANTASTIC, and NEEDED!!!
                          • Opened My Eyes...
                          • Enlightening & Informative
                          Body For Sale: An Inside Look At Medical Research, Drug Testing, And Organ Transplants And How You Can Profit From Them
                          Ed Brassard
                          Manufacturer: Paladin Press
                          ProductGroup: Book
                          Binding: Paperback

                          GeneralGeneral | Personal Finance | Business & Investing | Subjects | Books
                          ReferenceReference | Health, Mind & Body | Subjects | Books
                          GeneralGeneral | Health, Mind & Body | Subjects | Books
                          GeneralGeneral | Medicine | Subjects | Books
                          GeneralGeneral | Research | Medicine | Subjects | Books
                          ResearchResearch | Medical | Professional & Technical | Subjects | Books
                          Similar Items:
                          1. Black Markets: The Supply and Demand of Body Parts Black Markets: The Supply and Demand of Body Parts
                          2. Body Brokers: Inside America's Underground Trade in Human Remains Body Brokers: Inside America's Underground Trade in Human Remains
                          3. Guinea Pig Zero: An Anthology of the Journal for Human Research Subjects Guinea Pig Zero: An Anthology of the Journal for Human Research Subjects

                          ASIN: 0873648587

                          Book Description

                          Whether the bottom line is saving lives or making money, medical technology is a source of life and death, hope and new beginnings, and big bucks. Find out how you can cash in on this lucrative trade. Earn money and get free treatment and cutting-edge drugs.

                          Customer Reviews:

                          2 out of 5 stars No new information.......2007-07-06

                          I'm surprised this book received so many high reviews. It's not a bad book. It just seemed to me that all this information was previously available. I could have saved the $18 and found out everything with some minimal research on the internet.

                          5 out of 5 stars Body For Sale.......2000-06-08

                          Open My Eye

                          Nice Book..I very much enjoyed his radio show. 101.5 KGB San Diego,California. I had to see this book. I was happy, Nice book. Amazon, made it easy to get this book.. Good work. Like to see more books for this writer.

                          5 out of 5 stars FANTASTIC, and NEEDED!!!.......1999-04-09

                          Reading this book has opened my eyes to a lot of things I never knew before. Mr. Brassard Has done an excellent job in his writings and his research as well. I feel lucky to know someone is on the go for all of us. This book tells you so much you just might flip the first time you read it. I myself have read it several times, learning more and more each time. If I could give this book 10 stars I would do just that. I hope more people will buy this book and read and learn as I have. Mr. Brassard to you I say BRAVO!!!! I hope to see more writtings of Ed Brassard in the near future!

                          5 out of 5 stars Opened My Eyes..........1998-07-01

                          Wow, What a great book.

                          Seen it on Oprah. Now 20/20 ABC I had to see it for my self. Found in Amazon.com I learned some things in life I needed to know. There is a need for more books like this out there.

                          5 out of 5 stars Enlightening & Informative.......1998-03-03

                          Mr. Brassard has explained the important, yet somewhat gruesome facts of organ donation and medical research, in an informed and interesting manner. With a good mix of statisticts, stories, information and a touch of humour. By representing both sides of this often debated issue of "body for Sale", he has given us some answers and options to the all important question "of what will happen to our bodies when we die" I can only hope that in the end the only people to profit from these practices, whether monatery or more importantly "life", will be our children.

                          Transnational Labour History: Explorations (Studies in Labour History)
                          Average customer rating: Not rated
                            Transnational Labour History: Explorations (Studies in Labour History)
                            Marcel Van Der Linden
                            Manufacturer: Ashgate Publishing
                            ProductGroup: Book
                            Binding: Hardcover

                            Company ProfilesCompany Profiles | Biography & History | Business & Investing | Subjects | Books
                            WorkplaceWorkplace | Organizational Behavior | Business & Investing | Subjects | Books
                            Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
                            Labor & Industrial RelationsLabor & Industrial Relations | Economics | Business & Investing | Subjects | Books
                            GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
                            Management & LeadershipManagement & Leadership | Business & Investing | Subjects | Books | Business Ethics | Consolidation & Merger | Decision-Making & Problem Solving | Distribution & Warehouse Management | Industrial | Information Management | Leadership | Management | Management Science | Motivational | Negotiating | Operations Research | Planning & Forecasting | Pricing | Production & Operations | Project Management | Quality Control | Risk Assessment | Statistics | Strategy & Competition | Systems & Planning | Systems Analysis | Teams | Total Quality Management | Training
                            GeneralGeneral | World | History | Subjects | Books
                            Labor UnionsLabor Unions | Politics | Nonfiction | Subjects | Books
                            ASIN: 0754630854

                            Books:

                            1. Global Engagement : How American Companies Really Compete in the Global Economy
                            2. Global Migrants, Global Refugees: Problems and Solutions
                            3. Handbook of Computational Economics, Volume 2: Agent-Based Computational Economics (Handbook of Computational Economics)
                            4. Handbook of Industrial Organization Volume 1 (Handbook of Industrial Organization)
                            5. Hong Kong Business: The Portable Encyclopedia for Doing Business with Hong Kong (World Trade Press Country Business Guides)
                            6. Human Resource Development: Strategy and tactics
                            7. Imagined Economies: The Sources of Russian Regionalism (Cambridge Studies in Comparative Politics)
                            8. IMF Essays from a Time of Crisis: The International Financial System, Stabilization, and Development
                            9. Individuals, Institutions, and Markets (Political Economy of Institutions and Decisions)
                            10. Innovation and Institutions: A Multidisciplinary Review of the Study of Innovation Systems (New Horizons in the Economics of Innovation)

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