Political Economy and Laissez-Faire: Economics and Ideology in the Ricardian Era
Average customer rating: Not rated
    Political Economy and Laissez-Faire: Economics and Ideology in the Ricardian Era
    Rajani Kannepalli Kanth
    Manufacturer: Rowman & Littlefield Publishers, Inc.
    ProductGroup: Book
    Binding: Hardcover

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    ASIN: 0847674886

    Artful Persuasion: How to Command Attention, Change Minds, and Influence People
    Average customer rating: 4 out of 5 stars
    • Entertaining & Valuable
    • Knowledge Deployment 101 - 103
    • Good, yet lacking detail on some vital topics
    • very good book
    • Artfully Engaging How-to
    Artful Persuasion: How to Command Attention, Change Minds, and Influence People
    Harry Mills
    Manufacturer: AMACOM/American Management Association
    ProductGroup: Book
    Binding: Paperback

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    Similar Items:
    1. Influence: Science and Practice (4th Edition) Influence: Science and Practice (4th Edition)
    2. The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking
    3. Words That Change Minds: Mastering the Language of Influence 2nd edition Words That Change Minds: Mastering the Language of Influence 2nd edition
    4. The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less! The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less!
    5. Influence: The Psychology of Persuasion (Collins Business Essentials) Influence: The Psychology of Persuasion (Collins Business Essentials)

    ASIN: 0814470637

    Book Description

    Fresh insights and practical guidelines peel away the mystery behind the elusive art of persuasion.

    There's really nothing mysterious about getting people to change their minds. No special, inborn gifts. No subliminal tricks. Instead, the best persuaders--advertisers, salespeople, politicians, spin doctors--depend on the fact that everyone responds to messages in just two ways: thoughtfully or mindlessly. And they know how to manipulate these two persuasion routes to make even the most doubtful say "yes."

    Jam-packed with fascinating case studies and surprising examples, this comprehensive, entertaining how-to guide puts the powerful tool of persuasion at anyone's disposal. It explains: * How the master persuaders--the Churchills, Lincolns, and Roosevelts--create powerful, memorable messages that convince people of their arguments' logic and rightness * How successful persuaders exploit the psychological triggers that cause people to subconsciously move from "no" to "yes."

    Customer Reviews:

    5 out of 5 stars Entertaining & Valuable.......2007-07-18

    I never imagined a self-improvement book could be so entertaining. I literally couldn't pull myself away from this book, reading the entire book in one sitting!

    Not having read the other "Influence" book recommended in Amazon's reviews, I can't objectively comment; however, I can say that "Artful Persuasion" is without question the most interesting and enjoyable of all self-improvement books I've read.

    4 out of 5 stars Knowledge Deployment 101 - 103.......2006-05-05

    Artful Persuasion is a compilation of tips, tricks and wisdom on how to persuade others, change their minds, align, and influence people favourably.
    Just shy of 300 pages, Harry Mills introduces and expounds on the topic through chapters divided into 'Thoughtful Persuasion' (credibility, impressions, talking, asking targeted messaging. et cetra) and 'Mindless Influence' (contrast, reciprocation, consistency, authority, scarcity, conformity and liking). The book also features several quizzes, by-lines and diagrams to better illustrate the point. Oddly enough, the book ends with a chapter wherein an expected explanation on examples of influence and leadership goes awry and becomes a silly iconography of sorts.
    That little biased narrative aside, Artful Persuasion is an informative book, even if it soon becomes apparent that there are no short cuts per se; just techniques that need to be learnt and practiced.
    A bigger question, in the meanwhile, is the legitimacy of such techniques. You decide.

    4 out of 5 stars Good, yet lacking detail on some vital topics.......2005-05-25

    Like other books on the market, this book offers examples and case studies of successful professionals. Mills emphasizes the critical value of winning the attention of your audience or customer. Would like to have seen a bit more on developing the right verbal skills to permit one's message to be heard in a world where everything demands our attention.

    5 out of 5 stars very good book.......2005-03-01

    This book is written in an authoritative tone and has some incredible insight into how people in the last century were able to influence the masses.

    It brings up stories about Churchhill, Rosevelt, the Clintons ect. Toward the last 50 pages it talks about more practical ways we can benefit in our own lives. The book is a great read and has lots of great insight.

    You can get some good tips about how to deal with your day to day life. Of course each of us has to decide which strategy works best for different situations. a book that I found very helpful and very practical is called " How to outnegotiate anyone including a car dealer".

    Artful persuasion is a great starter and there are other books out there no doubt that can add to your effectiveness and help you apply the techniques to your day to day life. ENJOY!

    4 out of 5 stars Artfully Engaging How-to.......2003-09-13

    Artful Persuasion is hard to put down. Highly instructive and most engaging, it distills the key thinking on the art and science of persuasion - including the conscious and unconscious factors people base their decision making on. Everyone can learn something from it.

    Even for those who don't often need to sell to or negotiate with others, there's lots to learn about how others try to persuade YOU.

    Each chapter concludes with a handy bullet list of key lessons. Mills draws upon a rich and eclectic trove of witty, sometimes salty, real-world examples from business, politics, history, and elsewhere. To his credit, he reminds the reader throughout about the unethical uses of persuasion; there's a handy section on how people and organizations (like the media) mislead through graphics.

    This is a book that will be on my desk, within reach - as long as I have clients. (And a husband. And a family. And neighbors. You get the point.)

    Since rating scales are relative, and I'm not familiar with all the leading books on the subject, I can't rightly give the book 5 stars. So consider my 4 stars an absolute rating of "terrific."

    Rise & Resurrection of the American Programmer (Yourdon Press Computing Series)
    Average customer rating: 3 out of 5 stars
    • Like a good wine, Improves with age
    • Not exactly Yourdon's best book
    • He shouldn't have changed his mind.
    • Outdated and almost completely wrong
    • Must read for programming and consulting managers
    Rise & Resurrection of the American Programmer (Yourdon Press Computing Series)
    Edward Yourdon
    Manufacturer: Prentice Hall PTR
    ProductGroup: Book
    Binding: Paperback

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    1. Decline and Fall of the American Programmer Decline and Fall of the American Programmer

    ASIN: 0139561609

    Amazon.com

    In 1992, Yourdon wrote The Decline and Fall of the American Programmer, warning of impending loss of leadership by American software engineers. But a great deal has changed in three years, and Yourdon now sees a complete reversal of many of the trends he previously documented, as well as new trends such as the WWW, Java, "Good Enough" Software, and the enormous impact of Microsoft on the world of software and computing, that together signify the Resurrection of American software engineering.

    Customer Reviews:

    4 out of 5 stars Like a good wine, Improves with age.......2005-11-16

    I bought this book march 2000, Read it, thought it was OK , left it on my shelf. 5 Years later I was going to discard it from my collection. opened it up and was surprised at the wealth of information in it and how closely it matches my own experience and philospohy. It is a mine of good information. Not a book to read front to back but to explore, it reads better than most web and magazine articles. If you can get one on the used market its worth 50cents of anyones money. i would say its time for a revised edition.

    2 out of 5 stars Not exactly Yourdon's best book.......2000-11-15

    While Yourdon's "Death March" wasn't another "Mythical Man-Month" by any measure, "Rise" is yet in another (much lower) class. Does Yourdon want to become a true industry pundit? Ed, your style is too clear for that; and you're writing in harback format, which doesn't blissfully disappear like all these magazines.

    There are many valuable insights: the section on best practices, for example. The good thing is that Yourdon doesn't just talk about them: he lists a few. "User Manual as Specification" is so simple, so obviously good... why have we done anything else ever? "Good-enough software" is valuable as well, not because you're not doing that already, but because the key is making it a fully conscious and accepted process.

    And then there are some chapters that I'd rather not talk about; the one about Java, for example. The author obviously got carried away. In hindsight, this is easy to say, but still: it lacked realism, even if Microsoft hadn't tried foiling Sun's plans since day 1.

    Overall: read Yourdon's other books, they're worthier of your money. And if you haven't the classics like "MMM" (Brooks), go there first.

    2 out of 5 stars He shouldn't have changed his mind........2000-06-08

    Although I haven't yet finished this book I can't help but feel that he was closer to the mark with his first book. In the last three years many foreign countries have been ramping up the amount of software development they do for American (and European) clients. Local software developers cannot compete on cost, so they must compete either on innovation or quality. They're not making it on quality and innovations can only take you so far.

    2 out of 5 stars Outdated and almost completely wrong.......2000-04-15

    I had to buy this for my CASE tool class. First of all, Yourdon's reliance on "models" to illustate his concepts is ridiculous. The Maturity model, the SEI model...its all useless.

    If people in the IT industry tried to follow these models, they would end up "dead and destroyed."

    This book is boring, as well. It is his attempt at redeeming himself after his first book.

    I could go on and on...

    4 out of 5 stars Must read for programming and consulting managers.......2000-03-16

    I have read this book three years ago when I was a programming consultant. It is amazing to see the parallel between Yourdon's thoughts in the book and the current Software Engineering Institute CMM methodology. It is as if the whole new methodology was based on this book!

    This book definitely reads better than SEI's documentation. You can finish the book in a couple of days and retain the mahority of the ideas presented.

    If you are a programming supervisor, IT manager, or an enthusiastic software engineer, this book is fun, captivating, and very motivational.
    How to keep programmers loyal. (highlights from 'The Rise and Resurrection of the American Programmer' by Edward Yourdon) (Industry Trend or Event): An article from: Soft-Letter
    Average customer rating: Not rated
      How to keep programmers loyal. (highlights from 'The Rise and Resurrection of the American Programmer' by Edward Yourdon) (Industry Trend or Event): An article from: Soft-Letter

      Manufacturer: Soft-letter
      ProductGroup: Book
      Binding: Digital

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      ASIN: B00096LOBE
      Release Date: 2005-07-28

      Book Description

      This digital document is an article from Soft-Letter, published by Soft-letter on July 31, 1996. The length of the article is 569 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

      Citation Details
      Title: How to keep programmers loyal. (highlights from 'The Rise and Resurrection of the American Programmer' by Edward Yourdon) (Industry Trend or Event)
      Publication: Soft-Letter (Newsletter)
      Date: July 31, 1996
      Publisher: Soft-letter
      Volume: v12 Issue: n24 Page: p4(3)

      Distributed by Thomson Gale
      Rise & Resurrection of the American Programmer
      Average customer rating: Not rated
        Rise & Resurrection of the American Programmer
        Edward Yourdon
        Manufacturer: Simon & Schuster, Inc.
        ProductGroup: Book
        Binding: Paperback
        ASIN: B000L74T0Y

        Gift Trade Marketing...The Handbook for Developing, Exhibiting and Selling Giftware
        Average customer rating: 3 out of 5 stars
        • Poorly written, disappointing
        • A most read for giftware reps and manufacturers alike.
        • DEFINITELY Worth Buying!
        • Not worth buying
        Gift Trade Marketing...The Handbook for Developing, Exhibiting and Selling Giftware
        Jill Poulsen Ford
        Manufacturer: J. Ford Company
        ProductGroup: Book
        Binding: Paperback

        GeneralGeneral | Business & Investing | Subjects | Books
        Home BasedHome Based | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
        ASIN: 0965612155

        Book Description

        What everyone MUST know about selling to the WHOLESALE GIFT INDUSTRY. . . a $42 billion industry consisting primarily of small businesses. Discover how to work with gift reps, how to cash in on gift shows, and how to develop gift products that sell! Extensive information for beginners: sample rep contract, sample wholesale price sheet, details on 90+ popular gift shows, glossary of important industry terms and more. The companion book, Gift Industries WEB Yellow Pages, contains contact numbers and web site information on

        Customer Reviews:

        2 out of 5 stars Poorly written, disappointing.......2002-06-21

        I just bought a gift manufacturing company. I hoped this book would teach me "everything I needed to know." It did give me a few pieces of information (and any information is great at this point, hence the two stars), but basically the message is "you must use mfr's reps and keep them happy." I think the writer is biased in this way - she owns a rep search firm, so I don't feel I can trust her information. She discussed no alternative methods of marketing except (very briefly) the possibility of attending trade shows. She also wasted my time with lots of useless (warmed-over) information about business plans, marketing plans, etc, that is just not even close the the quality of other small-business books. The list of trade shows in the back might be of some use, but you can get that information elsewhere. In addition, her grammer and spelling and style (overuse of the passive voice, capital letters, and exclamation points, too much (supposedly motivational) "cliche-ish" business advice) are poor and annoying. A self-published book that comes across as amateurish. I think my evaluation of this book will become lower as I learn from other sources. If this was my 500-600th pages of study (rather than my first reading) about the giftware industry, I probably would have been more dissapointed, as I suspect that other sources will be much better. For example, try downloading articles from jiverson.com or craftsreport.com.

        5 out of 5 stars A most read for giftware reps and manufacturers alike........2001-05-07

        Jill Ford's book should be read by anyone entering the wholesale gift trade, whether they are a manufacturer or a manufacturer's representative. Any manufacturer considering whether or not to hire an independent rep should read this book which provides all the guidelines for doing so. The appendix containing the sample forms for drafting a rep contract, wholesale price sheets etc. is worth the price of the book alone. I also recommend visiting her website, giftbusiness.com, which is a wonderful resource for anyone in the trade, and subscribing to her free newsletter.

        5 out of 5 stars DEFINITELY Worth Buying!.......2001-01-29

        I have read Gift Trade Marketing and have found it to be a VERY useful reference. I am new in the gift industry and didn't know who to ask. The section on gift shows, although 3 years old, is also useful in that it lists contact information, type of product displayed at shows etc. The book is well organized and easy to follow. I highly recommend this book to others.

        1 out of 5 stars Not worth buying.......2000-08-24

        This information can be found in any biz start-up book or on the internet. This book has 232 pages, 95 of which were wasted on "Gift Show Surveys". They're form pages filled in on different wholesale shows around the country. The information, show dates, est. attendees and fees are outdated as the book is three years old. I got more accurate information from going to wholesale shows, calling for exibitor packets and talking to people in the industry (this also created a networking circle for me). The author also writes in such a serious, superior form, you feel like she wanted just to write, "Don't waste your time getting into this industry, you'll never make it". It seems to me she was detailing what an ideal client should be for reps. She even had one of her business cards tucked in for her rep search site, kind of cheesy.

        Meeting Management: Practical Advice for Both New and Experienced Managers Based on an Expert's Twenty Years in the 'Wonderful Wacky World' of Meetin
        Average customer rating: Not rated
          Meeting Management: Practical Advice for Both New and Experienced Managers Based on an Expert's Twenty Years in the 'Wonderful Wacky World' of Meetin
          Randy Talbot
          Manufacturer: Randy Talbot
          ProductGroup: Book
          Binding: Paperback

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          ASIN: 0939009447

          Insider's Guide: Perfect Job (Insider's Guides)
          Average customer rating: Not rated
            Insider's Guide: Perfect Job (Insider's Guides)
            Peterson's
            Manufacturer: Peterson's
            ProductGroup: Book
            Binding: Paperback

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            ASIN: 0768905915

            Forecasting Retirement Needs and Retirement Wealth (Pension Research Council Publications)
            Average customer rating: 4 out of 5 stars
            • Thinking about Retirement? Read This First!
            Forecasting Retirement Needs and Retirement Wealth (Pension Research Council Publications)

            Manufacturer: University of Pennsylvania Press
            ProductGroup: Book
            Binding: Hardcover

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            Accessories:
            1. Braun IRT 4020 ThermoScan Ear Thermometer Braun IRT 4020 ThermoScan Ear Thermometer

            ASIN: 0812235290

            Customer Reviews:

            4 out of 5 stars Thinking about Retirement? Read This First!.......2001-12-09

            "Forecasting Retirement Needs and Retirement Wealth" is a collection of research papers using the first (1992) wave of the biennial Health and Retirement Study (HRS) to paint a picture of the financial health of the soon to be retiring pre-baby-boom generation. Each of these papers focussed on a different specific issue affecting those approaching retirement. Like a cookbook, where a few good recipes can be worth the purchase of the entire book, I found several chapters to be incredibly valuable, whereas other chapters have yet to arouse my interest.

            One of the three chapters that I gained the most from was Chapter 2, "How Prepared Are Americans for Retirement?," which summarized several studies that attempted to gauge how well current and projected savings of near-retirees will meet their expected expenses and then used a software package to determine how well the subjects in the HRS study will fare.

            A second study found in Chapter 3, "Projected Retirement Wealth and Saving Adequacy," broke down HRS subjects' wealth by mean, median, and deciles, as well as the proportion of housing wealth, financial wealth, social security wealth, and pension wealth held by each of these groupings. This chapter then went on to identify prescribed saving and replacement rates for each of these populations.

            The last study I found very valuable was Chapter 5, "Explaining Retirement Saving Shortfalls." This section examined the wealth discrepancies between various HRS populations according characteristics such as marital status, race, education, health, and attitudes, and then attempted to explain the likelihood and extent of any shortfalls in their wealth accumulation. Later chapters would explore some of these demographic issues further: Chapter 6 looks at issues affecting "Women on the Verge of Retirement," while Chapter 7 looks at "Prospects for Widow Poverty." Chapter 8 further explores issues facing minorities at retirement. I expect that some of the chapters I have not mentioned will increase in value to me as time passes.

            This book is written for a college level audience with various sections occasionally requiring re-reading to grasp the full implications of what is said. While most of the tables and graphs were self-explanatory, because it has been more has a decade since my last statistics class, I would have benefited from a better explanation of data such as that found in Tables 3, 4 and 5, in Chapter 5. Overall however, I have found this book very informative as I prepare for my own retirement. Since purchasing this book a year and a half ago, I have not hesitated to recommend it to others. I look forward to the issuance of studies utilizing subsequent waves of the HRS data.

            The Royal Selangor Story: Born & Bred in Pewter Dust
            Average customer rating: Not rated
              The Royal Selangor Story: Born & Bred in Pewter Dust
              Chen May Yee
              Manufacturer: Butterworth-Heinemann
              ProductGroup: Book
              Binding: Hardcover

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              ASIN: 9814068551

              The Call Center Handbook 4 Ed: The Complete Guide to Starting, Running, and Improving Your Customer Contact Center
              Average customer rating: 4 out of 5 stars
              • A Classroom In A Book
              • THE CALL CENTER: SELF-SERVICE OR SELF DELUSION?
              • you don't learn anything
              • Illuminating Read!
              • A good general guide
              The Call Center Handbook 4 Ed: The Complete Guide to Starting, Running, and Improving Your Customer Contact Center
              Keith Dawson
              Manufacturer: CMP
              ProductGroup: Book
              Binding: Paperback

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              Similar Items:
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              2. The Executive Guide to Call Center Metrics The Executive Guide to Call Center Metrics
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              4. A Practical Guide to Call Center Technology A Practical Guide to Call Center Technology
              5. How to Become a GREAT Call Center Manager How to Become a GREAT Call Center Manager

              ASIN: 1578200709

              Book Description

              Need to know how to buy a phone switch for your call center? How to measure the productivity of agents? How to choose from two cities that both want your center? No problem. 'The Call Center Handbook' is a complete guide to starting, running and improving

              This book covers the gamut from buying the right equipment and software to monitoring agents, measuring their productivity, enhancing customer relationships and running an innovative and efficient center. It includes use of fax-on-demand, interactive voice response, email and Web sites.

              Customer Reviews:

              5 out of 5 stars A Classroom In A Book.......2006-05-29

              The way Keith Dawson handles the materials is well-written and concise. He does not waste much time going into more than just a couple real-world applications for the technologies he is explaining, but he does set your mind spinning about how they can be used to suit your needs. The information on VoIP and IP Telephony are a little dated and an updated edition would obviously expand a lot on those technologies (which were just emerging when the book was written but have become very popular in the industry now). Not only does he discuss what technologies are available (like AVR, IP-PBX, Recording, Call Queuing, etc.), he goes into a brief discription of the more traditional PBX system, if only to point out their flaws compared to today's newer technology but not failing to point out their merits as well. A good book for someone who is just beginning to integrate themselves in the field and the tech.

              5 out of 5 stars THE CALL CENTER: SELF-SERVICE OR SELF DELUSION?.......2005-07-31

              Chances are that you already have this book in your IT library. But, you probably don't have the 5th edition of the book. Author Keith Dawson has done an outstanding job of presenting the complete guide to starting, running and improving your call center.

              Dawson begins by showing you his Six-Stage Model of Call Center Development, which is has to do with the way the call center interacts with the rest of the company. Next, the author discusses how you are going to have to find a place or location for your call center. Then, he covers some of the important factors that go into a call center successful design. Dawson next discusses how you have to be very careful in choosing the toll free and long distance services for your call center, because they will be very expensive. Next, the author also covers the automatic call distributor, which routes calls and manages information with respect to those calls. Then, he examines predictive dialing systems, which automate the entire outdialing process, with the computer choosing the person to be called and dialing the number. In addition, Dawson then examines the pros and cons of computer telephone integration. Next, the author looks at interactive voice response, which always captures information in an accurate manner. Then, he researches speech recognition system technology as an autoselector tool for the call center. Dawson continues on by exploring the Web as a tool to automate all of the call center functions without human interaction. Next, the author discusses some of the interesting new tools available, including CRM and the new theories of multichannel access for customer contact. Then, he gives some very serious thought about putting a video in your call center. Dawson then discusses that the best way to route a call to the agent most capable of handling that specific call, is routing based on an agent's skill or combination of skills, like language, training, experience, or any mix of those and other factors. Then, the author explains the importance of customer relationship management (CRM). Next, he shows you why order processing systems give you power over your inventory and pricing. Dawson next reminds you why display boards and readerboards are a stable versatile technology, and an inexpensive way to quickly improve call center performance. The author also explains why headsets are a key ingredient in every call center. Next, he discusses the on-hold messaging queue. Dawson also explains the importance of workforce management software, and how it is the art and science of having the right number of agents at the right times, in their seats, to answer an accurately forecasted volume of incoming calls at the service level you desire. Then, the author continues on by explaining why monitoring is a critical part of the process of teaching anew rep how to deal with customers, how to handle difficult situations, even simply how to follow a script and read a screen full of complex information. Finally, he goes into how to make call center careers meaningful.

              With the preceding in mind, the author has done an excellent job of making you, the reader, understand the value of surefire ways to motivate your reps; realize the value on the front line; outsourcing; disaster and contingency planning; and, telecommuting agents. At the end of the day, you'll know whether the call center is self-service or self-delusion.

              1 out of 5 stars you don't learn anything.......2002-04-25

              Buy it only if you are a beginner.

              5 out of 5 stars Illuminating Read!.......2001-08-30

              This is a definite Must Read for any Call Center professional! All those questions about what system/technology does what and how are answered in one fact-based publication. If you want to avoid the headache of time-consuming hunts through web-sites and talking with marketing reps to learn which product works best for your company, this book is for you. If you are looking for a bubble-gum view of call center management, don't read this book because you just might learn the truth! By the way, get a Call Center Magazine subscription to continue the information flow started by reading this book.

              3 out of 5 stars A good general guide.......2000-11-28

              This is a good book to people who want to have an overview at a glance about call centers features and problems. But, according to new economy habits, it is not a technological issue. So, if many points are discussed, such as human resources, real estate, organisation, hardware and products, none of them is focused in a detailed way. It is surely a very good introduction to people starting a new job in call centers environments, but do not expect too much by readin it.

              Entrepreneur's Notebook: Practical Advice for Starting a New Business Venture
              Average customer rating: 5 out of 5 stars
              • Nice Guide for Beginners
              • A Must-Have for Entrepreneurs
              • Exellent Book
              • Brief and to the point
              • Invaluable advice for the budding entrepreneur
              Entrepreneur's Notebook: Practical Advice for Starting a New Business Venture
              Steven K. Gold
              Manufacturer: Learning Ventures Press
              ProductGroup: Book
              Binding: Paperback

              GuidesGuides | Job Hunting & Careers | Business & Investing | Subjects | Books
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              ASIN: 0976279045

              Book Description

              Entrepreneur's Notebook propels you on a whirlwind tour of the start-up process. It is an invaluable reference for new and experienced entrepreneurs that includes chapters on a wide range of topics, from entrepreneurial team building to business plans to financing. This excellent book provides an incredible amount of practical information that will help you make smarter decisions and avoid costly mistakes. The author, Steven K. Gold, is an accomplished entrepreneur who has co-founded and led five early-stage ventures. As an investor and mentor, he also advises many entrepreneurs and young companies. He earned his B.S.E. in Entrepreneurial Management from the Wharton School of the University of Pennsylvania, and his M.D. from Brown University Medical School.

              Customer Reviews:

              4 out of 5 stars Nice Guide for Beginners.......2007-06-16

              The author writes a nice overview of the entrepreneurial process. It's basically for novices but it does a good job for this audience. The only problem I have with this book is that it is too basic and is therefore non-unique because it is so low-level. Regardless, I must say that for the right audience, it does a fine job over giving the big picture.

              If you are advanced or aspire to become advanced, I would recommend "The Startup Company Bible for Entrepreneurs" but only for high-tech entrepreneurs. Even this author has recommended it.

              5 out of 5 stars A Must-Have for Entrepreneurs.......2007-05-14

              Steven gives great illustrations to drive home his insightful advice for entrepreneurs. As he's "been there, done that," we can take his advice to heart in the hopes of becoming a success like him!

              5 out of 5 stars Exellent Book.......2007-05-11

              Great book for getting ready to open a new business. Would refer to anyone thinking about opening a business.

              5 out of 5 stars Brief and to the point.......2007-04-27

              This is a delightful little book that contains a wealth of useful and helpful information and ideas on starting a small business and ensuring that it is viable and succesful. The book is well written and easy to follow and interesting to read.

              This is a must read for entrepreneurs, particularly budding ones as the information the book provides is very practical and can help you avoid making costly errors. The book covers a wide range of topics including the start-up process, marketing the business on a small budget, cash-flow forecasting, among other things.

              The book is an excellent companion for the entrepreneur that is well worth having.

              5 out of 5 stars Invaluable advice for the budding entrepreneur.......2007-03-04

              This book does a terrific job of presenting some of the most important issues entrepreneurs face when embarking on new ventures, touching on topics such as the business plan, funding, team building, and cash flows. Using simple, yet stunningly accurate models of the entrepreneurial process, Steven Gold distills complex subjects into simple, practical, take-away messages. The classification of entrepreneurial personalities (professionals, pragmatists, and inventors) is something I think we can all relate to. I find the metaphor which compares building a new company to making "stone soup" equally compelling. There are countless books out there for budding entrepreneurs, but this one is no fluff. It gets right down to the nuts and bolts so you can concentrate on your business.
              Entrepreneurship and Innovation ; Models for Development
              Average customer rating: Not rated
                Entrepreneurship and Innovation ; Models for Development
                Rabindra N. Kanungo
                Manufacturer: Sage Publications India Pvt. Ltd.
                ProductGroup: Book
                Binding: Paperback
                ASIN: 817036745X
                Entrepreneurship and Innovation: Models for Development (Obs for Social Transformation, 2)
                Average customer rating: Not rated
                  Entrepreneurship and Innovation: Models for Development (Obs for Social Transformation, 2)

                  Manufacturer: Sage Publications Pvt. Ltd
                  ProductGroup: Book
                  Binding: Hardcover

                  Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
                  GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
                  Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
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                  Production & OperationsProduction & Operations | Management & Leadership | Business & Investing | Subjects | Books
                  EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
                  ASIN: 0761992847

                  Book Description

                  Many developing countries are in a state of transition as they strive to move from a subsistence-oriented, tightly integrated, inward-looking economy to a surplus-seeking, market-led, outward-looking economy. This book develops conceptual models to explain entrepreneurship, focuses on the entrepreneur as a person, looks at small scale and rural enterprises and identifies management skills necessary to start and sustain small businesses.
                  Rural economic development and education: the Agar model. (Agar High School in South Dakota): An article from: South Dakota Business Review
                  Average customer rating: Not rated
                    Rural economic development and education: the Agar model. (Agar High School in South Dakota): An article from: South Dakota Business Review
                    Sue Lynn Sasser
                    Manufacturer: The Business Research Bureau
                    ProductGroup: Book
                    Binding: Digital

                    NonfictionNonfiction | Subjects | Books | Audiobooks | Automotive | Crime & Criminals | Current Events | Economics | Education | Foreign Language Nonfiction | Government | Holidays | Law | Philosophy | Politics | Social Sciences | Transportation | True Accounts | Urban Planning & Development | Women's Studies
                    GeneralGeneral | Nonfiction | HTML | Formats | e-Docs | Formats | Books
                    ASIN: B000921LD4
                    Release Date: 2005-07-28

                    Book Description

                    This digital document is an article from South Dakota Business Review, published by The Business Research Bureau on March 1, 1994. The length of the article is 1935 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                    From the supplier: The school district of Agar, ND, has developed a unique educational objective for its community, the training and education of high school students who want to establish their own businesses. The Agar school is called the Prairie Economic Development Academy (PEDA) and it is administered like a business firm. The PEDA was envisioned not just to educate aspiring entrepreneurs in Agar, it was also meant to arrest the perceived decline of economic opportunities in its community.

                    Citation Details
                    Title: Rural economic development and education: the Agar model. (Agar High School in South Dakota)
                    Author: Sue Lynn Sasser
                    Publication: South Dakota Business Review (Newsletter)
                    Date: March 1, 1994
                    Publisher: The Business Research Bureau
                    Volume: v52 Issue: n3 Page: p1(4)

                    Distributed by Thomson Gale

                    Multinational Firms: The Global Local Dilemma (Studies in Global Competition, 10)
                    Average customer rating: Not rated
                      Multinational Firms: The Global Local Dilemma (Studies in Global Competition, 10)
                      John Dunning
                      Manufacturer: Routledge
                      ProductGroup: Book
                      Binding: Library Binding

                      Exports & ImportsExports & Imports | Economics | Business & Investing | Subjects | Books
                      GeneralGeneral | Business & Investing | Subjects | Books
                      GeneralGeneral | International | Business & Investing | Subjects | Books
                      Management & LeadershipManagement & Leadership | Business & Investing | Subjects | Books | Business Ethics | Consolidation & Merger | Decision-Making & Problem Solving | Distribution & Warehouse Management | Industrial | Information Management | Leadership | Management | Management Science | Motivational | Negotiating | Operations Research | Planning & Forecasting | Pricing | Production & Operations | Project Management | Quality Control | Risk Assessment | Statistics | Strategy & Competition | Systems & Planning | Systems Analysis | Teams | Total Quality Management | Training
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                      ASIN: 0415270545

                      Book Description

                      This volume presents the work of specialists on multinational strategy, addressing the main questions about globalization, competitiveness,the impact of regionalism, agglomeration, strategic location choice, and relocation and public aid.

                      Ecuador Business Law Handbook
                      Average customer rating: Not rated
                        Ecuador Business Law Handbook

                        Manufacturer: International Business Publications, USA
                        ProductGroup: Book
                        Binding: Paperback

                        Business LawBusiness Law | Reference | Business & Investing | Subjects | Books
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                        BusinessBusiness | English Law | Law | Subjects | Books
                        Ecuador & Galapagos IslandsEcuador & Galapagos Islands | South America | Latin America | Travel | Subjects | Books
                        GeneralGeneral | South America | Latin America | Travel | Subjects | Books
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                        ASIN: 0739794787
                        Ecuador Foreign Policy and Government Guide (World Business Law Handbook Library)
                        Average customer rating: Not rated
                          Ecuador Foreign Policy and Government Guide (World Business Law Handbook Library)

                          Manufacturer: Intl Business Pubns USA
                          ProductGroup: Book
                          Binding: Paperback

                          GeneralGeneral | Politics | Nonfiction | Subjects | Books
                          RelationsRelations | International | Politics | Nonfiction | Subjects | Books
                          Federal GovernmentFederal Government | Government | Nonfiction | Subjects | Books
                          ASIN: 0739782754

                          Book Description

                          Basic information on foreign and domestic policy, national security, political system, parties and elections, government and administrative structure. Participation in international organizations, treaties and regional unions. International and foreign policy and more.
                          Ecuador: A Spy Guide (World Business Law Handbook Library)
                          Average customer rating: Not rated
                            Ecuador: A Spy Guide (World Business Law Handbook Library)

                            Manufacturer: Intl Business Pubns USA
                            ProductGroup: Book
                            Binding: Paperback

                            GeneralGeneral | Business & Investing | Subjects | Books
                            GeneralGeneral | Politics | Nonfiction | Subjects | Books
                            RelationsRelations | International | Politics | Nonfiction | Subjects | Books
                            GeneralGeneral | Travel | Subjects | Books
                            ASIN: 0739784811

                            Book Description

                            Everything a successful "spy" must know on the country. Strategic and practical information on government, national security, army, foreign relations, economy, technology, mineral resources, as well as culture, history, traditions, government and business contacts and more...
                            Ecuador Business Law Handbook (World Business Law Handbook Library)
                            Average customer rating: Not rated
                              Ecuador Business Law Handbook (World Business Law Handbook Library)
                              Igor Oleynik
                              Manufacturer: International Business Publications USA
                              ProductGroup: Book
                              Binding: Digital

                              GeneralGeneral | Business & Investing | Subjects | Books
                              Online BooksOnline Books | Books & Reading | Literature & Fiction | Subjects | Books
                              GeneralGeneral | Business & Investing | Subjects | e-Docs | Formats | Books
                              GeneralGeneral | Business | PDF (printable) | Formats | e-Docs | Formats | Books
                              International Business PublicationsInternational Business Publications | By Publisher | e-Docs | Formats | Books
                              ASIN: B00005R4WO
                              Release Date: 2006-01-01

                              Book Description

                              Basic business legislation, laws, export-import regulations affecting business, business climate and contacts

                              Download Description

                              Basic business legislation, laws, export-import regulations affecting business, business climate and contacts
                              Ecuador Business Intelligence Report (World Business Law Handbook Library)
                              Average customer rating: Not rated
                                Ecuador Business Intelligence Report (World Business Law Handbook Library)

                                Manufacturer: Intl Business Pubns USA
                                ProductGroup: Book
                                Binding: Paperback

                                Exports & ImportsExports & Imports | Economics | Business & Investing | Subjects | Books
                                GeneralGeneral | Business & Investing | Subjects | Books
                                GeneralGeneral | International | Business & Investing | Subjects | Books
                                ASIN: 0739780743

                                Book Description

                                This report contains business intelligence information for succesful export-import, business and investment operations, strategic contacts and more... The report also contains selected information on investment and business opportunities, international economic projects, tenders, government projects, as well as, marketing and export-import opportunities information.
                                Ecuador Business Law Handbook
                                Average customer rating: Not rated
                                  Ecuador Business Law Handbook
                                  Emerging Markets Investment Center
                                  Manufacturer: International Business Publications, USA
                                  ProductGroup: Book
                                  Binding: Paperback
                                  ASIN: 0739704508

                                  Book Description

                                  This law handbook contains information on basic business legislation, laws and regulatoins affecting export-import, business, foreign investments, property rights, taxation and banking.

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                                  1. Purchasing and Supply Chain Management: Strategies and Realities
                                  2. Railroads and American Economic Growth: Essays in Econometric History
                                  3. Raising The Bar: Creating Value with the United Nations Global Compact
                                  4. Regulating Finance: Balancing Freedom and Risk
                                  5. Representing Consumers: Voices, Views and Visions (Routledge Interpretive Market Research Series)
                                  6. Reviving the American Dream ; The Economy, the States and the Federal Government
                                  7. Revolution from Above: The Demise of the Soviet System
                                  8. Rigged Rules and Double Standards: Trade, Globalisation, and the Fight Against Poverty (Oxfam Campaign Reports)
                                  9. Russian and Soviet Economic Performance and Structure (Addison-Wesley Series in Economics)
                                  10. Russian Path Dependence: A People with a Troubled History (Routledge Studies in the European Economy)

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