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Reasoning and Method in Economics: An Introduction to Economic Methodology (Modern Revivals in Economics)
Ian McDougall D. Guthrie Stewart Manufacturer: Ashgate Publishing ProductGroup: Book Binding: Hardcover ASIN: 0751202029 |
Customer Reviews:
Should be a required text in every economics department.......2005-07-02
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How to Write and Publish Engineering Papers and Reports: Third Edition
Herbert B. Michaelson Manufacturer: Oryx Press ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0897746503 |
Book Description
The latest edition of this valuable guide features four completely new chapters on BLNetwork-based writing Techniques that will sell an internal proposal BLUsing desktop publishing technology BLEthical issues The author shares proven methods and techniques for preparing, writing, and submitting papers for business or for publication, including how to plan and organize a paper or report, construct an introduction, prepare the body of a manuscript, and write an effective concluding section. Special chapters discuss the best approaches for writing and publishing a thesis or dissertation, dealing with publishing confidential results, methods for successfully submitting a journal manuscript, plus tips on proofreading and oral presentations.Customer Reviews:
A practical guide for engineer authors and technical writers.......1996-09-24
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Marketing Leadership in Hospitality: Foundations and Practices (Hospitality, Travel & Tourism)
Robert C. Lewis , Richard E. Chambers , and Harsha E. Chacko Manufacturer: John Wiley & Sons Inc ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 047128646X |
Book Description
Marketing is the strongest weapon there is for surviving in the hospitality world today. This book helps both students and professionals to make the necessary connection between hospitality businesses and their consumers. A separate chapter on marketing research, plus new case studies and examples, help bring this new edition straight to the cutting edge of hospitality marketing.
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Marketing Essentials in Hospitality and Tourism: Foundations and Practices
Stowe Shoemaker , and Margaret Shaw Manufacturer: Prentice Hall ProductGroup: Book Binding: Paperback ASIN: 0131708279 |
Book Description
Marketing Essentials in Hospitality and Tourism: Foundations and Practices provides readers with an introduction to hospitality marketing and the basics of its many different components. With a succinct three-part format, it introduces basic marketing concepts, discusses strategic marketing and the marketplace, and ends with functional strategies that can be used to increase competitive advantage. Tourism applications, interviews with industry executives and case studies provide a glimpse at the real-world of hospitality and tourism, while contemporary examples demonstrate how marketing techniques are used to increase the chances of success. Anyone interested in marketing for the Hospitality, Travel, Tourism industry.
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Instructor's manual marketing leadership in hospitality: Foundations and practices
Robert C Lewis Manufacturer: Van Nostrand Reinhold ProductGroup: Book Binding: Unknown Binding ASIN: B000721JL0 |
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Marketing Leadership Hospitality Foundations & Practices 2e TM
Lewis Manufacturer: John Wiley & Sons Inc ProductGroup: Book Binding: Paperback ASIN: 0471286478 |
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Marketing Leadership in Hospitality (Foundations and Practices)
Manufacturer: Van Nostrand Reinhold ProductGroup: Book Binding: Hardcover ASIN: B000BU7Q8S |
Product Description
Hardback copy of Marketing Leadership in Hospitality.
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Marketing Leadership in Hospitality - Foundations & Practices Im 3e
RC Lewis Manufacturer: John Wiley & Sons Inc ProductGroup: Book Binding: Paperback ASIN: 0471349550 |
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California Business Structures Law Guide
William F. Webster Manufacturer: Lawpress Corporation ProductGroup: Book Binding: Paperback ASIN: 0915544105 |
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CIM Paper 9 - Diploma: Integrated Marketing Communications: Exam Dates - 12-00, 06-01: Study Text (2000) (CIM Study Text: Diploma)
Manufacturer: BPP Business Education Ltd ProductGroup: Book Binding: Paperback ASIN: 0751741086 |
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CIM Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001) (CIM Study Text: Diploma)
Manufacturer: BPP Business Education Ltd ProductGroup: Book Binding: Paperback ASIN: 0751741205 |
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CIM Diploma - Paper 9: Integrated Marketing Communications: Study Text (2002) (CIM Study Text: Diploma)
Manufacturer: BPP Business Education Ltd ProductGroup: Book Binding: Paperback ASIN: 0751741337 |
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The Changing Outplacement Process: New Methods and Opportunities for Transition Management
John L. Meyer , and Carolyn C. Shadle Manufacturer: Quorum Books ProductGroup: Book Binding: Hardcover ASIN: 0899308902 |
Book Description
With downsizing, layoffs, and other retrenchment measures afflicting both public and private sectors, outplacement consulting has grown from a minor specialty among human resources (HR) firms and practitioners into an important industry. Meyer and Shadle explore changes that have occurred in the outplacement process--as well as its practice--to provide a clearer understanding of what it is and what it offers organizations and their employees. Clearly written and designed to assist management and their HR professionals, the book provides not only an insight into the meaning of job loss and its devastating impact on workers and the organization, but also a way to help lessen the blow to both. Among the topics explored here are the seven dimensions of the new careerism, an inclusive definition of outplacement, a complete and objective review and analysis of the elements of the outplacement and career transition process, and a description of the different kinds of assessment typically offered as part of outplacement. It also provides an inside look into this multimillion-dollar industry, its organization and markets, trends, and the industry's burgeoning technology. The authors answer such questions as: Why does one need outplacement counseling? Why do corporations pay for it and how much? How do outplacement firms contact and contract with corporations? How can the outplacement firm provide consultation to downsizing corporations? This book is a well-researched practical resource for all organizations and their employees in this economically difficult decade.
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The Changing Outplacement Process
John L./ Shadle, Carolyn C. Meyer Manufacturer: Greenwood Pub Group 01/1//1994 ProductGroup: Book Binding: Paperback ASIN: B000MBV11E |
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Debtors' Rights: A Legal Self-Help Guide (Your Rights When You Owe Too Much)
Gudrun M. Nickel Manufacturer: Sphinx Publishing Inc ProductGroup: Book Binding: Paperback ASIN: 1570713421 |
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Your Rights When You Owe Too Much (Legal Survival Guides)
Gudrun M. Nickel Manufacturer: Sphinx Publishing Inc ProductGroup: Book Binding: Paperback ASIN: 1572481579 |
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Take Charge of Your Financial Future: Straight Talk on Managing Your Money from the Financial Analyst Who Defied Donald Trump
Marvin B. Roffman , and Michael J. Schwager Manufacturer: Carol Publishing Corporation ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0806517182 |
Customer Reviews:
Clarity and Honesty in Investing.......2007-02-02
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Take Charge of Your Financial Future: Straight Talk on Managing Your Money from the Financial Analyst Who Defied Donald Trump
Marvin B.; Schwager, Michael J. Roffman Manufacturer: Citadel Press ProductGroup: Book Binding: Paperback ASIN: B000OWOO4C |
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Writing. Com: Creative Internet Strategies to Advance Your Writing Career
Moira Allen Manufacturer: Allworth Press ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 1581152701 |
Amazon.com
"One of the big fears about the Internet," says Moira Anderson Allen in Writing.com, "has been that it would (or will) replace traditional markets for writers." Instead, it seems not only to have increased the number of markets for writers, but also to have made the process of writing for traditional markets easier. Research can be conducted from the privacy of your own home (and the information found, though at times questionable, is more likely to be up-to-date). Potential markets can be checked out online. You can schmooze with other writers without buying a cup of burnt coffee at your nearest bookstore café. In short, the Internet saves writers time and money. Allen divides her book into three sections: researching online (including evaluating and using search engines), communicating online, and publishing online. Her appendixes include 500 "excellent" writing sites.Can you query via e-mail? How about conduct an interview? Are online critique groups and classes worthwhile? The answer to all these questions is a qualified "yes." Allen's most resounding "yes" is to the writer who asks whether it's necessary to have a Web site. Why? To post clips, "to establish your expertise and/or educate readers," to promote your books, and to educate writers. Don't be daunted; Allen tells you what a writer's Web site should and shouldn't include (leave out the snapshot of Fido), as well as how to construct and then promote a Web site. Yes, publishing online has resulted in some significant losses of rights for writers, which are clearly discussed in Allen's book. But it can also bring you worldwide exposure, even if you live in the middle of nowhere. Just be sure your chosen nowhere is supported by a decent ISP. --Jane Steinberg
Book Description
This indispensable resource tells writers of all kinds how to take full advantage of Internet technologies and resources to improve skills, increase sales, and build recognition. Both experienced and novice writers will learn how to use cutting-edge tactics to uncover new domestic and international markets; to communicate and conduct writing business successfully over the Internet; to find and use writers' groups effectively; to use a Web site to promote books and articles and attract readers; to start an e-zine; and much more.Customer Reviews:
Thought about writing for the Internet?.......2003-10-04
Her comprehensive tome entitled Writing.Com: Creative Internet Strategies To Advance Your Writing Career-Revised Edition is an update of a previous book published in 1998. As she mentions in her introduction, "the purpose of the second edition is to take a fresh look at the Internet and answer the question, "What does it mean to writers today?"
A non- fiction book pertaining to a particular subject matter is worth reading, provided it painlessly imparts a great deal of information. This is exactly what Allen has managed to achieve in covering just about all you need to know and more about Internet publishing.
In addition, the book comes with an electronic guide to online resources for writers. This guide offers nearly two thousand listings that are available as a downloadable PDF file. A password and URL site are provided.
Extremely well organized, complete with an alphabetical list of online resources and index, the book divides itself into eighteen chapters and two appendices. The author explores where writers and the internet are today, mechanics of the Internet, online research, writing communities, finding markets online, email queries and submissions, screenwriting and the Internet, electronic rights protection, piracy, scams, promoting your book, web sites, e-zines and newsletters, various kinds of publishing, e-books, and the future. At the end of every chapter, Allen provides Internet resources, where you can further your knowledge on the various topics.
What is interesting about Allen's writing is she never strays from what she is trying to explain. She neatly sums all the queries a novice or a veteran would like to know about Internet publishing. Moreover, Allen's writing is crisp and clear, and she avoids using sophisticated technical terms that would turn off many a reader.
For example, a glance at the chapter dealing with networking online and joining the writing community, the reader is immediately informed that many of the people who contribute to these forms are top-name authors and editors. The reader is then given a list and explanation of all of the possibilities-newsgroups, forums, chat, blogs, advantages, disadvantages, and twenty tips on effective discussion. There is also within the same section an excellent analysis of critique groups, their advantages and disadvantages. All of this is followed by a list of Internet resources.
Another plus is that you don't have to start at the beginning to enjoy this book. Open any section and you will be intrigued by the abundance of interesting information exposed on the chapter's topic. If you are already familiar with copyright, you can move onto the next section without skipping a beat.
The book represents a welcome contribution to a greater understanding of the many opportunities the Internet presents to authors and writers. A must purchase by Internet publishing beginners as well as the more experienced.
This book was first reviewed on the reviewer's own site: BOOKPLEASURES.COM
worth a read.......2001-09-18
Every writer needs to get this book.......2001-01-12
Rick Frishman. Pres- Planned TV Arts (NYC) ... Co- author GUERRILLA MARKETING FOR WRITERS (Writers Digest Books)
Internet for Writers.......2000-10-20
For a detailed description of the book's coverage, click on Table of Contents in the left-hand column of this page. The book also has more than 30 pages of valuable resources and an index.
Moira Allen has been a professional writer of both books and articles for more than 20 years.
As a publisher, author of 113 nonfiction books (including revisions and foreign-language editions) and over 500 magazine articles, I recognize the value of targeting your reading audience. Moira Allen is delivering her vital message to writers in a time of exciting change.
DanPoynter@ParaPublishing.com.
Perfect for the net-savvy writer!.......2000-01-26
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Consumer Europe, 2003/04 (Consumer Europe)
Euromonitor Manufacturer: Euromonitor Publications ProductGroup: Book Binding: Hardcover ASIN: 1842642855 |
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What Makes Exports Boom? (Directions in Development (Washington, D.C.).)
Mark J. Roberts , and James R. Tybout Manufacturer: World Bank Publications ProductGroup: Book Binding: Paperback ASIN: 0821336673 |
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Nicaragua Business Law Handbook
USA IBP Manufacturer: International Business Publications, USA ProductGroup: Book Binding: Paperback ASIN: 0739746308 |
Book Description
Basic business legislation, laws, export-import regulations affecting business, business climate and contacts
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Nicaragua Business Law Handbook (World Business Law Handbook Library)
Igor Oleynik Manufacturer: International Business Publications USA ProductGroup: Book Binding: Digital ASIN: B00005R4YT Release Date: 2006-01-01 |
Book Description
Basic business legislation, laws, export-import regulations affecting business, business climate and contactsDownload Description
Basic business legislation, laws, export-import regulations affecting business, business climate and contacts
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Nicaragua Business and Investment Opportunities Yearbook (World Business Law Handbook Library)
Manufacturer: Intl Business Pubns USA ProductGroup: Book Binding: Paperback ASIN: 0739777033 |
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Nicaragua Business Law Handbook, 1999
Manufacturer: Intl Business Pubns USA ProductGroup: Book Binding: Paperback ASIN: 0739705245 |
Book Description
This law handbook contains information on basic business legislation, laws and regulatoins affecting export-import, business, foreign investments, property rights, taxation and banking.Books:
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