Marketing Management
Average customer rating: 1.0
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  • Good marketable book outside, not so good inside
    Marketing Management
    J. Paul Peter , and Jr, James H Donnelly
    Manufacturer: McGraw-Hill/Irwin
    Catalog: Book
    Media: Hardcover
    Business & Economics | Business / Economics / Finance | Business/Economics | Case studies | Management | Marketing | Marketing - General | Business & Economics / Marketing / General | Sales & marketing management
    Asin: 0073137634
    Release Date: 02 February, 2006
    Product details...
    Business
    Average customer rating: 4.0
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    • Clean Cut
    • Very User-Friendly
    • Too much junk
      Business
      William M. Pride , Robert J. Hughes , and Jack R. Kapoor
      Manufacturer: Houghton Mifflin Company
      Catalog: Book
      Media: Hardcover
      Business & Economics | Business / Economics / Finance | Business/Economics | General
      Asin: 0618497757
      Release Date: 28 February, 2004
      Product details...
      Organizational Behavior Reader, The (8th Edition)
      Average customer rating: 5.0
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      • Osland is genius
      • Well-grounded OB course basics
      • An Excellent Book!
        Organizational Behavior Reader, The (8th Edition)
        Joyce S Osland , Marlene E. Turner , David A. Kolb , and Irwin M Rubin
        Manufacturer: Prentice Hall
        Catalog: Book
        Media: Paperback
        Business & Economics | Business / Economics / Finance | Business/Economics | Industrial & Organizational Psychology | Organizational Behavior | Organizational Behavior In Business | Strategic Planning | Business & Economics / Systems & Planning | Organizational theory & behaviour
        Asin: 0131441507
        Release Date: 14 March, 2006
        Product details...
        The Five Temptations of a CEO: A Leadership Fable
        Average customer rating: 4.5
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        • The Five Temptations of a CEO
        • A bland overview of the basics
        • Another Lencioni Masterpiece
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        The Five Temptations of a CEO: A Leadership Fable
        Patrick M. Lencioni
        Manufacturer: Jossey-Bass
        Catalog: Book
        Media: Hardcover
        Business & Economics | Business / Economics / Finance | Business/Economics | Chief executive officers | Didactic fiction | Entrepreneurship | Fables | Fiction | Leadership | Popular American Fiction | Small Business - General | Special Subjects In Literature | Business & Economics / Small Business | Management & management techniques
        Asin: 0787944335
        Release Date: 28 September, 1998
        Product details...
        Making Globalization Work
        Average customer rating: 4.5
        similar items
        • Really doesn't say that much
        • Way too theoretical
        • Excellent review of trade inequalities, a little rough on pharma & biotech
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        Making Globalization Work
        Joseph E. Stiglitz
        Manufacturer: W. W. Norton
        Catalog: Book
        Media: Hardcover
        Business & Economics | Business/Economics | Economic aspects | Globalization | International - General | International Economic Relations | Politics / Current Events | Business & Economics / Economics / General | International economics | Miscellaneous Items | POLITICS & GOVERNMENT
        Asin: 0393061221
        Release Date: 18 September, 2006
        Product details...
        Consumer Behavior
        Average customer rating: 5.0
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        • The original and still leading text in the field
        • The bible of consumer behavior!
          Consumer Behavior
          Roger D. Blackwell , Paul W. Miniard , and James F. Engel
          Manufacturer: South-Western College Pub
          Catalog: Book
          Media: Hardcover
          Business & Economics | Business / Economics / Finance | Business/Economics | Consumer Behavior | Consumer Behavior - General | General | Psychology (Specific Aspects) | Business & Economics / Consumer Behavior
          Asin: 0324271972
          Release Date: 29 November, 2005
          Product details...
          Cost Management: Strategies for Business Decisions
          Average customer rating:
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              Cost Management: Strategies for Business Decisions
              Ronald W Hilton , Michael W Maher , and Frank Selto
              Manufacturer: McGraw-Hill/Irwin
              Catalog: Book
              Media: Hardcover
              Accounting - Financial | Accounting - Managerial | Business & Economics | Business / Economics / Finance | Business/Economics | Accounting | Business & Economics / Accounting / Financial
              Asin: 0072830085
              Release Date: 30 December, 2004
              Product details...
              International Business Law, Fourth Edition
              Average customer rating: 3.5
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              • Avoid this book like the plague!
              • Globalization and need to know International Law
              • Best help for international business law practitioners
                International Business Law, Fourth Edition
                Ray A. August
                Manufacturer: Prentice Hall
                Catalog: Book
                Media: Hardcover
                Business & Financial | Business Law | Commercial law | Foreign trade regulation | International | International - General | International Business | International business enterpr | International business enterprises | Law | Law and legislation | Legal Reference / Law Profession | Business & Economics / Business Law | International economic & trade law
                Asin: 0131014102
                Release Date: 04 February, 2003
                Product details...
                Communicating for Results: A Guide for Business and the Professions (with CD-ROM and InfoTrac®)
                Average customer rating: 3.5
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                • Great book, Bad CD-Rom
                • Good Basic Information on Improving Communication
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                Communicating for Results: A Guide for Business and the Professions (with CD-ROM and InfoTrac®)
                Cheryl Hamilton
                Manufacturer: Wadsworth Publishing
                Catalog: Book
                Media: Paperback
                Business & Economics | Business / Economics / Finance | Business Communication - General | Business/Economics | Communication in management | General | Speech | Business communication & presentation | Language Arts & Disciplines / Speech | Management & management techniques
                Asin: 0534606784
                Release Date: 08 June, 2004
                Product details...
                Web ReDesign 2.0: Workflow that Works
                Average customer rating: 4.5
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                • Thoughtful yet a little dated
                • Great Guide for Web Redesigns
                • Worth the buy.
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                Web ReDesign 2.0: Workflow that Works
                Kelly Goto , and Emily Cotler
                Manufacturer: Peachpit Press
                Catalog: Book
                Media: Paperback
                Business Enterprise | Computer - Internet | Computer Books: Web Programming | Computers | Internet - Web Site Design | New Business Enterprises | Computers / Internet / Web Site Design | World Wide Web (WWW)
                Asin: 0735714339
                Release Date: 10 December, 2004
                Product details...

                Business Books:

                1. Marketing (with InfoTrac)
                2. Microsoft Office Project 2003 Step by Step
                3. MP Financial and Managerial Accounting: The Basis for Business Decisions w/ My Mentor, Net Tutor, and OLC w/ PW (Financial and Managerial Accounting)
                4. MP Principles of Auditing and Other Assurance Services with Updated Chapters 5, 6 & 7
                5. Multinational Financial Management
                6. New Perspectives on Microsoft Office Excel 2003, Comprehensive, Second Edition (New Perspectives (Paperback Course Technology))
                7. Operations Management, Flex Version and Student CD and Lecture Guide (8th Edition)
                8. Organizational Behavior: Core Concepts
                9. Organizational Behavior: Foundations, Reality and Challenges (with InfoTrac®)
                10. Personal Finance For Dummies, 5th edition

                Business Books List

                Business Books

                Books

                1. Leaving the 20th Century: The Incomplete Work of the Situationist International
                2. Modern Masters: In the Studio With George Perez
                3. The Cinematic Imagination: Indian Popular Films As Social History
                4. Software Development for the QUALCOMM BREW Platform
                5. Receuil des Cours/Collected Courses (Recueil Des Cours)
                6. Reviews in Modern Astronomy : From Cosmological Structures to the Milky Way (Reviews in Modern Astronomy)
                7. Practical Color Measurement : A Primer for the Beginner, A Reminder for the Expert (Wiley Series in Pure and Applied Optics)
                8. The Epic of Gilgamesh : An English Verison with an Introduction (Penguin Classics)
                9. The Devil's Love
                10. The Art of Chocolate : Techniques and Recipies for Simply Spectacular Desserts and Confections
                11. St. Tammany Parish Postcards: A Glimpse Back in Time
                12. The Family Manager Takes Charge : Getting on the Fast Track to a Happy, Organized Home
                13. The Island of One People: An Account of the History of the Jews of Jamaica
                14. Tapping the Green Market
                15. Paris: True Stories of Life on the Road (Travelers' Tales Guides)
                16. German Books: Deutsche Bücher ~ 66
                17. Rauchwarenherstellung und Pelzkonfektion
                18. Verzeichnis der nicht in der Gesamtausgabe veröffentlichten Werke Ludwig van Beethovens
                19. Statistics for Management, Seventh Edition